Social Network Site personal use

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A short presentation created at the culmination of a Master's course on social network sites--depicting personal use of social network sites, number of connections and overlaps in the network.

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  • Definition: why I included Twitter, blog, sometimes forgot YouTube.
  • SNS better for weak ties: most of 163 FB Friends are very weak. Bridging social capital example: Mitch and Finelighter. Sites with 4-5 connections=boyd and Ellison’s “egocentric” network, broadcast rather than network. SNS definition should include intent. Skepticism and motivations (a la Utz) effect low connections.
  • Only across 7 active SNSs: Facebook, LinkedIn, Twitter, YouTube, my personal blog, GoodReads and Flickr. Expected strong ties to have highest # of connections. True in some respects: 6 connections=fiance
  • Not a hard and fast rule that someone I considered a strong tie would have more connections than a weaker one=supports my belief that SNSs better for weak ties, have little effect on strong ties. Think that if I looked at friends by # of ways to contact them (Allison’s definition of friend=more than 1 way to contact them), and now I include Facebook and Twitter as contact channels (Geng’s SNS definition that it should have a means of 1-to-1 communication)
  • Social Network Site personal use

    1. 1. Jennifer T social network sites diaryur ties are weak.
    2. 2. SNS definition Most commonly-cited definition of social network sites by boyd and Ellison (2007): “web-based services that allow individuals to 1. construct a public or semi-public profile within a bounded system, 2. articulate a list of other users with whom they share a connection, and 3. view and traverse their list of connections and those made by others within the system.boyd, d. m., & Ellison, N. B. (2007). Social network sites: Definition, history, andscholarship. Journal of Computer-Mediated Communication, 13(1), article 11.
    3. 3. my SNS participation history9 Personal blog8 Slideshare7 Twitter6 GoodReads5 LinkedIn4 Flickr3 YouTube2 LiveJournal1 Facebook0
    4. 4. #times logged in (6/3/11–6/8/11)35302520151050
    5. 5. #of friends/contacts180160140120100 1-way 80 60 40 20 reciprocal 0
    6. 6. how many connections overlap? total connections 290 1 connection 229 79.0% 2 connections 16 5.5% 3 connections 19 6.6% 4 connections 3 1.0% 6 connections 1 0.3%
    7. 7. ways to connect or contact?
    8. 8. End

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