PAR TN E R S H I P PROPOS A L
WATKI N S G L E N I N T ERN AT I ON A L
Au G u S T 6 - 8 , 2 010
A RARE OPPO R Tu N I TY
Heluva Good! Sour Cream Dips at the Glen. Watkins Glen, New York, August 6-8, 2010
TRG Motorsports, long known as one of the most successful teams in sportscar racing, will be returning to the road
course at Watkins Glen International Raceway during the weekend of August 6-8. Making only his third start in the
NASCAR Sprint Cup Series, road course expert Andy Lally will be returning to the no. 71 team. On the cusp of a Cinder-
ella breakthrough, this weekend could very well be TRG’s strongest showing ever in NASCAR. Featuring a premier-level
luxury hospitality suite at the infamous “esses” of the circuit, please join us for our a premium experience that only TRG
Motorsports can bring.
PARTNER OPPORTUNITIES INCLUDE: FULLY CUSTOMIZABLE PACKAGES AVAILABLE.
• Car Signage: See your brand on our Chevy Impala SS • FULL PRIMARY BRANDING ON THE CAR
• Guest Entertainment: Bring your clients, VIP’s, and • HONORARY PIT CREW POSITIONS
employees for a once-in-a-lifetime backstage pass. • PRIVATE GARAGE TOURS
Solidify your business relationships in a way no golf • PRIVATE AUTOGRAPH SESSION
course ever could. • FULL BACK STAGE PASS
• Exclusive Parties: Join our premium hospitality setup • PRE RACE DINNERS
at the infamous “esses” of Watkins Glen. Strengthen • INVOLVEMENT IN TEAM MEETINGS
relationships with your guests, clients, and VIP’s. • SMALL ASSOCIATE CAR SIGNAGE OPTIONS
• Appearances: Bring driver Andy Lally or Team Owner • ACCESS TO PREMIER HOSPITALITY TENTS
Kevin Buckler to your business, including autographs, • TEAM APPAREL AND GIVE AWAY ITEMS
speeches, whatever you need! • FULL ACCESS TO NASCAR MEDIA
• LOCAL APPEARANCE OPPORTUNITIES
A Number of Customizable Options Available,
from $5,000 -$150,000.
W HO IS TRG MOTO R S P O R TS ?
TRG (The Racer’s Group) was founded in 1993 in Monterey, TRG has a long history of success and achievement that is
California by Championship winning driver Kevin Buckler and unmatched in the professional sportscar racing world. From
his wife Debra. Together they have grown TRG into one of humble roots as a Porsche Club Racing business, to being
the most successful multi-faceted motorsports businesses adept at successfully managing teams of unprecedented
and professional racing teams in the world. competitive scope, TRG has now placed itself firmly at the
forefront of motorsports.
The organization is best known for its championship
winning professional racing programs, but is actually In 2008, with a group of friends and partners, TRG Motor-
divided into three specialties: sports opened a facility in Mooresville, North Carolina and
began competing in the NASCAR Camping World Truck
• A manufacturer and distributor of a variety of Series. TRG’s break onto the NASCAR scene as an inde-
racing-related parts pendent race team was met with great success, recording
their first ever NASCAR victory and accumulating 10 Top-10
• A multi-tier “arrive and drive” program for its racing finishes overall. TRG had a string of five consecutive Top-10
clients finishes, the longest in all of NASCAR in 2008 and was the
highest performing Chevrolet.
• Professional NASCAR, American Le Mans Series, and
GRAND-AM Road Racing teams. In 2009, TRG Motorsports transitioned in to the top level
with an entry in NASCAR Sprint Cup, qualifying for 35
consecutive races, and ranking as one of the top single-car
teams in the series.
In 2010, TRG Motorsports remains one of the top single-car
teams in the series, with a solid position within the top-35 in
NASCAR IS MO R E T H A N j uS T A S P O R T –
IT IS A WAY Of L I f E .
NASCAR racing provides one of the highest levels of competi- NASCAR races often draw larger crowds than a Super Bowl,
tion in any sport; it combines the power, excitement and exhila- NBA Finals game, and World Series game combined and has
ration of racing with the strategy and teamwork of world-class the participation of more Fortune 500 companies than any
competitors who are accessible to their fans. This unique other sport. NASCAR fans are the most loyal on the planet and
combination of attributes inspires our fan base to experience are three times more likely to buy a product from a sponsor
and appreciate all the passion and performance that the than a non-sponsor.
NASCAR family has to offer.
83% of NASCAR’s 75 Million fans “like”
corporate sponsorship of NASCAR
TRG’s hospitality programs yield condensed, intensely personal one-on-one time for guests, and allow all our sponsors,
from primary to regional partners, to greatly strengthen relationships with their most important clients. These business-to-
business networking opportunities yield the lucrative contacts our sponsors demand in a setting that is professional,
exciting and unforgettable.
During the race weekend, all TRG Motorsports Partners are All TRG Motorsports Partners will receive:
invited to be our guests at our exclusive hospitality facility over- • Access to our fully catered Hospitality Facility
looking the beautiful Watkins Glen International Raceway. Our • Private Q and A sessions with driver Andy Lally and TRG
guests will not only have a spectacular view of the track, but Motorsports Team Owner, Kevin Buckler
will also receive an up close and personal view of what it takes • Guided tour of the NASCAR Sprint Cup paddock area
to compete in the world’s most competitive motorsports arena, • Up-close viewing of the TRG Motorsports No. 71 Chevrolet
the NASCAR Sprint Cup Series. Impala SS
• Complimentary TRG Motorsports official team gear
“TRG has a long history of success on the track as • Professional photography commemorating the race weekend
well as in the boardroom. They know how to connect • Wine Tasting from the multiple award winning Adobe
the dots between the raw excitement of racing and Road Winery
delivering value for their partners” • A chance to network with the movers and shakers in the
— Mark Kent, General Motors Racing Director
• Once in a lifetime business to business opportunity
PRIMARY SPON S O R S H I P
• National press release
• Design Rights to Car announcing your company’s partnership
• Corporate colors in design • Prominent mentions in pre & post race press
• Corporate identity on hood, upper quarter panels releases including company description
and TV panel • Team apparel
• 30 Hospitality Hill passes, Ten Hot Pit Passes –
Full access with guided garage and pit tour
• Corporate identity on pit box
• Meet & Greets and photo ops with Driver,
R SVP TOdAY!
Kevin Buckler CEO
1995 S. McDowell Blvd.
Petaluma, CA 94954
707-935-3999 ext. 110
707-775-4687 private fax
Torrey Galida EVP CMO
292 Rolling Hill Road
Mooresville, NC 28117