An Introduction to: Jeff Casali
Experience
Television History Sales <ul><li>24 Years of Winning Sales Experience </li></ul><ul><ul><ul><li>KCRA- Sales Intern – Only ...
Television Management History Team Manager <ul><li>Opportunity to Manage the National Southwest Team at National Cable Com...
Television Management History National Sales Manager <ul><li>Only Comcast National Sales Manager to Hit 2008 Budget. </li>...
Career Success
Career Success <ul><li>Proven Track Record for Consistently Exceeding Budgets. </li></ul><ul><li>Passion for Developing Ne...
WINNING SALES
REFERENCES   Available Upon Request
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2008

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  • 2008

    1. 1. An Introduction to: Jeff Casali
    2. 2. Experience
    3. 3. Television History Sales <ul><li>24 Years of Winning Sales Experience </li></ul><ul><ul><ul><li>KCRA- Sales Intern – Only One of 127 interns offered A job </li></ul></ul></ul><ul><ul><ul><li>KRBK- Sales Trainee – In One Year’s time developed the 2 nd largest Account list. </li></ul></ul></ul><ul><ul><ul><li>KXTV – Recruited to become Regional Sales Manager – Western International, Focus Media, MJA Advertising, Graham Advertising, Raley’s Supermarket. </li></ul></ul></ul><ul><ul><ul><li>HRP – Hired to Represent the New NBC O&O Group </li></ul></ul></ul><ul><ul><ul><li>ABC Spot – Recruited to Sell ABC O&O Group </li></ul></ul></ul><ul><ul><ul><li>KABC – Promoted to Los Angeles Local AE – Turned below average list into top Billing List – McCann, GSD&M,Coca Cola, Sylvan Learning Centers. </li></ul></ul></ul>
    4. 4. Television Management History Team Manager <ul><li>Opportunity to Manage the National Southwest Team at National Cable Communications. </li></ul><ul><ul><li>Largest Revenue office selling: Dallas, Denver, Salt Lake City, Albuquerque, Colorado Springs </li></ul></ul><ul><ul><li>Rebuilt Southwest Team – Taught Fundamentals </li></ul></ul><ul><ul><li>Point Manager 58 Advertising Agencies including: GM Planworks, Starcom, Initiative </li></ul></ul><ul><ul><li>Additional Management Responsibilities </li></ul></ul><ul><ul><ul><li>Co-Managed San Francisco Office </li></ul></ul></ul><ul><ul><ul><li>Responsible for all Sales in the Phoenix Market </li></ul></ul></ul>
    5. 5. Television Management History National Sales Manager <ul><li>Only Comcast National Sales Manager to Hit 2008 Budget. </li></ul><ul><li>Out of Market Manager - (Self Motivated, Driven). </li></ul><ul><li>Complete Responsibility for all National and National Direct Business. </li></ul><ul><li>Responsible for Setting National/Regional Rates. </li></ul><ul><li>Responsible for Inventory Management – 54x Networks </li></ul><ul><li>Sold Majority of Sports Inventory for 5x Different. Professional Teams. </li></ul><ul><li>Sold Value as well as Ratings </li></ul><ul><li>Managed National Direct Account Executives and Sales Assistants from 1,000 miles away. </li></ul>
    6. 6. Career Success
    7. 7. Career Success <ul><li>Proven Track Record for Consistently Exceeding Budgets. </li></ul><ul><li>Passion for Developing New Business. </li></ul><ul><li>Talent for Putting Together Promotions. </li></ul><ul><li>Solutions oriented thinker. </li></ul><ul><li>Instill Confidence in People. </li></ul><ul><li>Provide Satisfaction to my Clients. </li></ul>
    8. 8. WINNING SALES
    9. 9. REFERENCES Available Upon Request

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