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Twitter & Pinterest Something Old & Something New


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Social Media has been used in business for a few years now and there are few proven tools that are generating results. Yet, new social media platforms seemed to be announced every few months.

This program explores the use of “something old:” twitter” that was launched in March of 2006 and “something new:” Pinterest which was launched March of 2010 and really took off in 2012.

We will discuss the “why” and the “how” to put these tools to use in a business starting with strategy, integrating with current marketing and ending with specific ideas you can use today.

Your speaker, J.R. Atkins has been working with individuals, executives and small businesses since 1993 and on Social Media since 2008. He has a BA from Texas A&M University and an MBA from The University of Phoenix, Dallas Campus. He recently published a book with Steven Covey called Success Simplified. His next book, Road Map to Success is due out this summer

Published in: Self Improvement
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Twitter & Pinterest Something Old & Something New

  1. 1. Twitter & Pinterest:Something Old & Something NewDownload this presentation
  2. 2.  What is Social Media? 3 Keys to Social Media AWebsite & Social Media Model The Big Ones: LI, FB,T, B &V The Ones toWatch How to Keep Up Getting Results Resources
  3. 3. Wikipedia definition: At its most basic, social media is a shift in howpeople discover, read and share news,information and content (communication) It’s a fusion of sociology and technology,transforming monologue (one to many) intodialogue and is the democratization ofinformation, transforming people from contentreaders into publishers.
  4. 4. 1. Be Interesting2. Content is King3. Give to Get
  5. 5.  LinkedIn Facebook Twitter Blogging Video
  6. 6.  Instagram Pinterest Yelp MeetUp Social Cam Drop Box
  7. 7. Web SiteBlogLinkedIn FacebookTwitterYouTube
  8. 8.  Look for the Share button on News Sites,Blogs &Websites Link Social Media SitesTogether
  9. 9. 1. Decide onYour Goals and Intent.2. Determine the RightTools forYou.3. BuildYour Brand’s Personality.4. Content is King! Repurpose.5. Use KeyWords.6. Link Resources.7. BuildYour Community.It’s all about relationships !
  10. 10.  Groundswell by Charlene Li and Josh Bernoff,Forrester Research Twitter Power by Joel Comm Sales 2.0 by Seley & Holloway Success Simplified: Stephen Covey, J.R. Atkins &Others Mashable (Blog on Social MediaTrends) HubSpot (Content Marketing Specialist)
  11. 11. Thank you for attendingTwitter & Pinterest:Something Old & Something NewWhat do I do?1. Conference Presentation2. Executive Briefings & Workshops3. Consulting Projects: Social Media,Mobile Apps, Sales & MarketingDownload this presentation