Am I too old to tweet


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This presentation looks at the Big 5 of Social Media: LinkedIn, Facebook, Twitter, Blogging and Video as well as newer tools like Pinterest, Instagram, Yelp, and Dropbox from the perspective of a Digital Immigrant, someone who came latter to technology vs, a Digital Native who was born with a digital device in their hand.

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  • Am I too old to tweet

    1. 1. Am I too Old toTweet?Download this presentation
    2. 2.  What is Social Media? 3 Keys to Social Media AWebsite & Social Media Model The Big Ones: LI, FB,T, B &V The Ones toWatch How to Keep Up Getting Results Resources
    3. 3. Wikipedia definition: At its most basic, social media is a shift in howpeople discover, read and share news,information and content (communication) It’s a fusion of sociology and technology,transforming monologue (one to many) intodialogue and is the democratization ofinformation, transforming people from contentreaders into publishers.
    4. 4.  Digital Natives vs. Digital Immigrants Given time & desire…all is equal Wisdom +Technology=Results Speed of Adoption & Change
    5. 5. 1. Be Interesting2. Content is King3. Give to Get
    6. 6.  LinkedIn Facebook Twitter Blogging Video
    7. 7.  Instagram Pinterest Yelp MeetUp SocialCam Drop Box
    8. 8. Web SiteBlogLinkedIn FacebookTwitterYouTube
    9. 9.  LinkedIn CompleteYour Profile Jazz UpYour Summary Insert Links – URL’s InviteYour Network Add a Photo (It’s About the Relationship) Join Groups Your Company Page
    10. 10.  Facebook CompleteYour “About” (like a LinkedIn Profile) Time Line Add Pictures &Video Company Page
    11. 11.  Twitter Research▪ Single Search:▪ Multiple Streams: Publish▪ Post fromTwitter Site or Phone▪ Follow▪ Listen▪ Multiple Post:
    12. 12.  Blogging Similar to Editorial, but with Comments Link to LinkedIn & FB Mention inTwitter Add to email Signature
    13. 13.  Video Tagging CreateYour OwnVideo “Favorite”Videos you Like BuildYour OwnYouTube Channel▪ SearchYouTube to see how
    14. 14.  Look for the Share button on News Sites,Blogs &Websites Link Social Media SitesTogether
    15. 15. 1. Decide onYour Goals and Intent.2. Determine the RightTools forYou.3. BuildYour Brand’s Personality.4. Content is King! Repurpose.5. Use KeyWords.6. Link Resources.7. BuildYour Community.It’s all about relationships !
    16. 16.  Groundswell by Charlene Li and Josh Bernoff,Forrester Research Twitter Power by Joel Comm Sales 2.0 by Seley & Holloway Success Simplified: Stephen Covey, J.R. Atkins &Others Mashable (Blog on Social MediaTrends) HubSpot (Content Marketing Specialist)
    17. 17. Thank you for attending:Social Media:What’sWorking & What’s NewWhat do I do?1. Conference Presentation2. Executive Briefings & Workshops3. Consulting Projects: Social Media,Mobile Apps, Sales & MarketingDownload this presentation