Social Marketing


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Social Marketing

  1. 1. SLM MARKETING PROVIDES SOCIAL NETWORKING What We Do SOLUTIONS TO LOCAL BUSINESSES Social networking has encouraged new ways to communicate and share information. Social networking websites are being used regularly by millions of people every day, all day long. Information & ideas are being exchanged in real time. The use of social network services in an enterprise context presents the potential of having a major impact on the world of business and work. Social networks connect your business to millions of people at low to no cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising. Since businesses operate globally, social networks can make it easier to keep in touch with contacts around the world. The challenge to business owners is that the amount of time spent to effectively market themselves on social networking sites is not the highest and best use of their time or the time of their employees. The sites are addictive and time wasting, so having an employee do it for you poses the risk of poor time management and a waste of your valuable resources, because it truly is a full time job. As your Social Networking Specialist, my focus is simply to efficiently, effectively and consistently promote your business on the 3 major social networking sites, which are Facebook, MySpace and Twitter, as well as using other methods that work like Mobile Marketing and Digital Media Advertising. This is marketing that works!!!
  2. 2. How We Do it HOW CAN SLM HELP YOUR BUSINESS? •We promote your business on the three (3 main social networks') Facebook, Twitter and MySpace and Mobile Marketing. •Our business focus is solely social networking and your business it's who we are and it’s what we do. •SLM Marketing will launch, maintain and update your business' on the social networks and fully understanding the correct way to successfully interact on the social networks. • We provide a menu of services to meet your social networking needs. •SLM fully understands how to use social networking to change the game by optimizing your presence on the social networks. •SLM will use the latest technology like Mobile Marketing and Digital Media to reach your customer base.
  3. 3. Mobile Marketing What is Mobile Marketing is a powerful, cutting-edge way to interact with cell phone users. Unlike “spam” e-mail or unsolicited traditional direct mail, Mobile Marketing Mobile Mkt. messages are only sent to those consumers who request your marketing message. Mobile Marketing adds instant activity to your message and enhances any traditional media response rate. Mobile Marketing guarantees impressions, offers immediate database capture and, best of all, a strong return on investment. How it works! Mobile Marketing is simple, consisting of only three basic elements: KEYWORD, SHORT CODE, AND TEXT MESSAGE REPLY. A KEYWORD is any word you choose. Typically, a keyword is associated with your brand. “Martini” or “Blue” could be keywords. Vegas, Naples, Boca or Scottsdale could also be keywords. The SHORT CODE is essentially a short telephone number which allows your mobile campaign to work with any cell phone on any network anywhere in the world! Our designated short code is 59769. The TEXT MESSAGE REPLY is the text message the consumer receives on their cell phone when they text your keyword to the short code. Think of the text message reply as a digital advertising impression made directly into the consumers cell phone.
  4. 4. Items Needed to Begin: What You Need •Complete address •All phone numbers you want to use to include a fax number if necessary •Email address •Hours of operation •Website address •A picture//logo •A personal quote or mission statement if you have one you would like to use. •An article, a promotional offer, anything of value to the public. •A point of contact. One time set up fee of $100. Items that will be helpful in the success of your campaign •Email addresses for all existing clients and customers. If you have this in a database form, SLM will send out an email blast to all your clients telling them to become your FAN on Facebook, FOLLOW you on Twitter and be your FRIEND on MySpace. By providing this information you will be able to generate new business and keep in touch with past business as well. If you do not have this I would recommend you start compiling this data as soon as possible. We will provide you with a form to have all clients fill out if you need one. •Exciting weekly offers to keep the fans involved. •A fan box to be put on your company website, we can provide the code if your website administrator will allow it.
  5. 5. SLM Marketing strategy Zip Click Free Advertising on all Packages Zip Click N Save USA 1. Decide on your coupon or offer to give people... 2. Fill out the Free Advertising form and fax or email it in... 3. Your coupon or offer is now on the next CD Edition! People receive or purchase the Zip Click N Save CD from retailers, school and church fundraisers, and others, saving them thousands of dollars in savings from local and national businesses just like yours! People simply print and redeem your coupon or offer as many times as they like… bringing you more business! Each Zip Click N Save CD is valid for 4-motnhs at a time, 3-Editions per year, growing every Edition!
  6. 6. SLM Menu SLM Pricing Introductory offer: Facebook-4 daily status updates and 1 weekly invite add Twitter- 5 daily updates and add MySpace-l daily status update and 2 daily bulletins: $549/per month or $1550/3mths ($296 savings) “We highly recommend at least a 3 month commitment in order to develop the proper marketing strategy and build your database” Small Business Mobile Pricing $75 per month fee Includes: 1 keyword 1 database with one out-bound broadcast. Unlimited Messages per month Additional Keywords/Databases are $25 each/per month.
  7. 7. SLM Marketing Strategy Digital Tag Wearable Digital Tag The 2.4 inch wearable Digital TAG! Just the size of business card that delivers your message through professional video content. Digital TAG is used for many purposes - Informational - In Stores promotion to Uplift Sales - Medium for Advertising by Third Parties - Enhanced Costumer Experience - decrease perceived wait times! -Influencing Costumer Behavior- direct costumer to other areas of stores and increase dwell time Pricing $175 per unit + 19.99 a month Advertise Here !