nextbutton!video!playerCapture the attention of your audience withoutwasting advertising dollars
Why video?• It’s massive   • It’s social   • It’s engaging   • Its mobile
pureprofile’s new video platformallows you to display your content in afully branded environment.Each complete view is a pe...
Campaign features include:                       All interactions are:• Sold on a Cost Per Complete View (CPCV)        •  ...
Built in social                                           You only paynetworking features                                 ...
Branded page environment                        Targeted views andCustomised header? Check. Background            the prim...
We make your post                             Viewers can replay yourcampaign analysis easy                        content...
Hosted pages                                         Sold on a (CPCV) Cost PerWith our fully hosted video platform your au...
Juliana!Plahn-Brewer   David!Brudenell     Rory!Murphy    Executive Vice President    National Sales Manager      Account ...
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Nextbutton Video Player

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Why Video?

It\'s Massive
It\'s Social
It\'s Engaging
It\'s Mobile

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Nextbutton Video Player

  1. 1. nextbutton!video!playerCapture the attention of your audience withoutwasting advertising dollars
  2. 2. Why video?• It’s massive • It’s social • It’s engaging • Its mobile
  3. 3. pureprofile’s new video platformallows you to display your content in afully branded environment.Each complete view is a person fromyour target audience engagingexclusively with your content.This means that you only pay whenpeople actively choose to watch yourvideo all the way through.
  4. 4. Campaign features include: All interactions are:• Sold on a Cost Per Complete View (CPCV) • Guaranteed complete views basis • 100% voluntary• Priced according to the length of your video • Interruption-free (no size limits) • Social - integrating the ability to share via• Internally hosted, which means you control Facebook and Twitter, thereby increasing every aspect of the engagment process non-incentivised views• Detailed reporting capabilities
  5. 5. Built in social You only paynetworking features for complete viewsWith social interaction features, including the abilityto share a video via Facebook and Twitter, online‘leaders’ and ‘advocates’ have the chance to drawattention to your clip amongst their network. Viewers must click the nextbutton to collect their incentive, however our little red button only becomes available once the video has played all the way through.
  6. 6. Branded page environment Targeted views andCustomised header? Check. Background the primary attentionimages? Check. of your audienceOur customised page environment offers a more We discuss the right audience for your videoimmersive video experience and delivers even then make it available to those people via adeeper audience engagement. targeted campaign. Your video isn’t some precursor to the real content - something your viewers have to impatiently wait through before they get to the good stuff. Your video is the good stuff. Explore option Viewers can click through to your branded site for further information or as a call to action.
  7. 7. We make your post Viewers can replay yourcampaign analysis easy content as many timesWe offer a number of reporting options to as they like!give you a clear picture of how yourcampaign performed.Insights include:• Total views generated The ability to replay a clip means that viewers• Total Twitter interactions are more likely to watch it with others if they• Total Facebook interactions find it funny. These non-incentivised views make• Number of additional views generated the value of the interaction higher. through social media Viewers can replay your content as many times• Number of replays (individual data and averages thereby increasing its scope.) as they like! Your audience gets paid only once, however they can choose to rewatch your• Explore clicks video as many times as they want.
  8. 8. Hosted pages Sold on a (CPCV) Cost PerWith our fully hosted video platform your audience Complete View basisdoesn’t leave the page. No clicking through to an You only pay for complete views, as opposedexternal site and no opportunity for distraction. to CPC or initiated views, so you never waste a cent of your marketing budget. Multiple video types We support all types of video content, including TVCs, media releases, TV/movie trailers and any other kind of viral seeding clips. Your video doesn’t even have to be commercial content, as long as your consumers find it interesting!
  9. 9. Juliana!Plahn-Brewer David!Brudenell Rory!Murphy Executive Vice President National Sales Manager Account Executive dbrudenell@pureprofile.com rmurphy@pureprofile.com jpb@pureprofile.com +61!(2)!9333!9723 +61!(2)!9333!9709 1![415]!868!2614 San!Francisco!office Sydney!office

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