Lab42 Case Study

1. Determining Target MarketPool and Spa Survey Total Respondents: 174

2. Do you own any of the following? (select all that apply)

3. How long have you owned your pool/hot tub?

4. How often is the water in your pool or hot tub tested?

5. Which is your primary testing method -- testing the water yourself, having a pool service test the water, or taking a sample to a pool/spa store?

6. What type of sanitizer is used in your pool?

7. Has your testing frequency changed since you first purchased your pool or hot tub?

8. What do you currently use to test the water in your pool/spa?

9. What brand(s) of testing product do you use? (select all that apply)

10. Where do you purchase your testing products?

11. What are the 2 primary reasons for owning your pool/hot tub?

12. Which of the following statements do you agree with?

13. What is your gender?

14. Please Select Your State from the List