A2 Evaluation Q2 Brand Identity

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A2 Evaluation Q2 Brand Identity

  1. 1. EVALUATIONLESSON OBJECTIVES: TO BE ABLE TOEVALUATE YOUR COURSEWORKPRODUCTS.
  2. 2. 2) HOW EFFECTIVE IS THE COMBINATIONOF YOUR MAIN PRODUCT ANDANCILLARY TEXTS?How might you answer this question?
  3. 3. APPROACHES TOQUESTION 2You need to explain how you created a sense of brand identity acrossthe three products and how this would promote your product.Consider consistent use of images, mise-en-scene, fonts, colour, etc.How would this help the promotion of your product? How would theuse of different media help you reach the audience/different audience?Compare your package of products to a similar packages of relatedproducts.Use images, links, video, audio, etc.
  4. 4. Visual explanation of links between products.Visual comparison of your packages of products to anexisting package of products.Explanation of how your linked products will promote yourproduct/brand.
  5. 5. QUESTIONS 1 & 2 CONVENTIONS COMBINATION Identify conventions Identify links between in your genre and your product. form. Compare your promotional package Identify conventions to an existing one. used in your products. Explain how your promotional package will promote the Explain effect. brand/product.

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