INTRODUCTIONTO THEADVANCEDPORTFOLIOLESSON OBJECTIVES: TO BE FAMILIAR WITH THEA2 COURSEWORK BRIEFS, ASSESSMENTCRITERIA, AND REQUIREMENTS OF THE UNIT.
EXEMPLAR VIDEOWatch the A2 coursework video.What have the students done well?How could the video be improved?
ADVANCEDPORTFOLIOThe Advanced Portfolio is worth 100 marks.It is 50% of your A2, and 25% of your total A Level.You have a choice of 3 coursework briefs.You can complete the coursework individually or in groups ofup to 4.Your coursework brief must be approved by your teacher.
COURSEWORK BRIEFS1. A promotion package for the release of an album, toinclude a music promo video, a digipak for the album’srelease, and a magazine advertisement for the digipak.2. A promotion package for a new film, to include a trailer, afilm magazine front cover, featuring the film, and a poster forthe film.8. The first two pages of an original local newspaper, abillboard poster for the newspaper, and two hyperlinkedpages from the paper’s website.
COURSEWORK BRIEFSEach brief consists of a main task, and two ancillary tasks. Ifyou are working as a group you complete the main tasktogether, and the ancillary tasks individually.You are given an individual mark for each element of thecoursework.Read through the coursework briefs and think about whichone you intend to do.
ASSESSMENT CRITERIA -PRODUCTIONConstruction – Moving ImageLevel 4 32-40 marksThe candidate is expected to demonstrate excellence in the creative useof most of the following technical skills:• shooting material appropriate to the task set; including controlled use of the camera, attention to framing, variety of shot sizes and close attention to mise en scene• editing so that meaning is apparent to the viewer and making selective and appropriate use of shot transitions, captions and other effects• recording and editing sound with images appropriately.Where a candidate has worked in a group, an excellent contribution toconstruction is evident.
ASSESSMENT CRITERIA Read through the assessment criteria for production work. Watch the exemplar videos and consider which level you would put them into: Music Video 1 Music Video 2 Trailer 1 Trailer 2Level 1 (U) MinimalLevel 2 (D/E) BasicLevel 3 (B/C) ProficientLevel 4 (A/A*) Excellent
WHAT ARE THEQUALITIES OF A GOODPRODUCT?Bullet point the things the videos did that were effective.
WHAT DO YOU NEED TO KNOW TOPRODUCE EFFECTIVECOURSEWORK?What do you need to find out to make sure your product issuccessful?
RESEARCH &PLANNINGThe research and planning is worth 20 marks.You will complete your research individually.If working as a group planning activities will need to be co-ordinated, however you must be able to demonstrate yourindividual contribution.
RESEARCHYou will need to find out about:• Similar products• Target audience• InstitutionsEffective research is essential to producing a successfulproduct.
RESEARCH• Research will be complete and detailed.• There is excellent research into similar products and a potential target audience.• Time management is excellent.• There is excellent skill in the use of digital technology or ICT in the presentation.• There are excellent communication skills.• There is an excellent level of care in the presentation of the research.
RESEARCHThe moderator is expecting to see complete and detailedresearch into similar products and the target audience.They also expect to see the work well presented and creativeuse made of the blog format.What different ways can you present your research?
REVIEWHave you decided on your coursework brief?