Managing a Creative Agency, Life, and a Full Time Job
Jun. 28, 2019•0 likes•175 views
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Small Business & Entrepreneurship
Having a full time job, a family, personal life, and trying to grow a side business is not an easy life. It is doable though, and in this presentation, I give my experience of over 14 years of managing all of these and more.
Managing a Creative Agency, Life, and a Full Time Job
1. Managing a Creative Agency, Family,
Life, and a full time job all at the same time
Have you seen the lawn lately? When’s the
last time you walked outside to see?
HEY BABE!!
“Is it time for my allowance? I think I need an
advance for the next two weeks.”
HEY DAD!!
2. Who
This
Is For
Anyone in business or thinking about starting a business,
that is currently employed full time, and has a family.
Things can get overwhelming really quick, and you’ll want
to learn how to navigate some common challenges to
become successful.
3. ABOUT
ME
I started Design Theory in the fall of 2008. I’ve been
married for over 14 years with three beautiful kids. My
parents were entrepreneurs, although I didn’t grasp it until
my early 20’s.
I turned skills and talents that I enjoyed doing or came
natural to me, into services that people wanted to pay me
to perform like design, photography, and consulting.
4. SHARED
RESPONS
IBILITIES
There’s always something that needs to be done inside and outside of the house.
Having a good understanding on whose responsibility some of the more important
tasks and chores are is crucial.
– Dishes
– Dinner
– Homework/Projects with kids
– Honey-Do Tasks
– Laundry
– Shopping (Amazon Prime and Now)
5. Have one or two areas of your house that are just for
working. They should not be used for dual purposes like a
kitchen table where dinner needs to happen nightly and
also that’s where your files, computer, tools, and more are
taking up space or need to be moved before you can eat
or work.
DEFINED
WORK ZONE
6. DEFINED
WORK HOURS
When everyone in the house knows that work is being
done by either of us, they know to keep quiet and out of
the way. They also know signals to use when they know
we’re on the phone to be able to interrupt with questions.
We also give them a time of when we expect to be done
so that they know when they have the green light to do
whatever they’d like.
7. “You don’t have to touch everything”
OUTSO
URCING
If you’re building your business correctly, you
should have defined SOP’s, and instructions
for anyone to read, follow, and perform with
little to no assistance from you nor
supervision.
Outsourcing means anything that needs to be
done, that can be done by someone else. Be it
an intern, a new employee, a VA, or even
someone overseas.
Get to where you’re running your business so
that your business doesn’t run you.
8. #LIFEGOALS
Goals that are shared with your spouse for accountability
Have some defined short term and long term goals for
your family and your business.
Budget your home and business finances separately.
Schedule downtime or off-days with your family so that
you remember why you’re working so hard and what
you’re working for.
Incorporate your kids goals, and find ways for them to
participate in achieving those goals.
9. DEALING WITH IRRITATIONS• Stress is real and can manifest in you physically.
• Full communication with your spouse is imperative
• Open communication with your partner is important
• This is NOT what you actually look like when you’re mad
10. Your performance and willingness to keep a
high quality of deliverables with all your
jobs and projects is important.
Keep a High Performance Value
JUGGLING
WORK AND
SIDE WORK
Whether it’s for your day job or your side
business, you need to have an end goal. It
may be to quit and go full time on the side,
or sell on the side to help retire early from
your day job.
Do You Have an Exit Strategy?
Has it been years since you received a raise
at your day job? Are you turning profits for
all the time you put into your side business?
Focus On The Money
Don’t go it alone when you can have help
with everything you will encounter.
Get a Coach and a Mentor
11. APPS!
Here are some of the programs and
applications we use to keep organized
and productive:
• Google Calendar/iCal (Shared)
• 2Do
• Wunderlist (free)
• Slack
• Reminders App (iPhone)
• TeamViewer