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Jp Antosh


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Jp Antosh

  1. 1. Case Study: ESPN<br />JP Antosh<br />
  2. 2. ESPN<br />Entertainment and Sport Programming Network<br />Facts<br />Launched September 7, 1979<br />Owned by Walt Disney (80%) & Hearst Corporation (20%)<br />Over 10 sister channels such as ESPN Classic, ESPN News, ESPN Deportes, ESPNU….<br />Est. ESPN THE MAGAZINE 1998<br />Over 2 million+ in circulation<br />
  3. 3. ESPN & Social Networking<br />Uses Facebook & Twitter<br />Prefers Twitter because of the direct quickness of getting sports news to the fan….<br />
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  6. 6. This applies to all ESPN Talent, anchors, play by play, hosts, analysts, commentators, reporters and writers who participate in any form of personal social networking that contain sports related content. <br />