Pro Fora Webinar Internet Day 1

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A presentation on the basics of Internet Marketing and SEO.

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  • Pro Fora Webinar Internet Day 1

    1. 1. Internet Marketing Series Web Marketing: SEO Basics Ely Apao Web Marketing Expert
    2. 2. Your Mission
    3. 3. Be Famous.
    4. 4. Marketing
    5. 5. But First…
    6. 6. Picasso and an Eskimo
    7. 7. Call Center Agent with P50K Salary Expensive or not?
    8. 8. Give Something of Relative Value.
    9. 9. Bottomless Iced Tea
    10. 10. Marketing is Communicating Value.
    11. 11. Marketing is Communication Compelling Action
    12. 12. Search Engine Optimization (SEO)
    13. 13. Control The Entrance
    14. 14. Not That Simple.
    15. 15. Judged.
    16. 16. Search Engines Judge Relative Value
    17. 17. Google Says You Belong Here
    18. 18. The Trick: Convince Google You’re Valuable
    19. 19. Communicate Value.
    20. 20. Get Links Like Crazy.
    21. 21. Basic Skill: HTML <a href=“http://yourwebsite.com”>Keywords here</a> <a href=“http://jozzua.com”>Magnificent Technopreneur</a>
    22. 23. Relative Value for Google: Links
    23. 24. Be Consistent.
    24. 25. Jolly Roger
    25. 26. Surrender!
    26. 27. Black Beard The Pirate
    27. 28. .COM
    28. 29. Get an online Social life and tell your friends.
    29. 30. Get Feedback
    30. 31. Best Trick to Communicate Value: Under promise. Over deliver.
    31. 32. How Do You Make People ACT?
    32. 33. Persuade by Building Trust and Tapping Emotions. 3
    33. 34. Persuade.
    34. 35. Build Trust.
    35. 36. Tap The Emotion.
    36. 38. Marketing is Communication Compelling Action
    37. 39. How Did Gio Win The SEO Contest? “ I really am not sure myself, maybe I am just a good spammer” .
    38. 40. How did Marc Macalua become Mr. SEO Philippines?
    39. 41. Summary Relative Value. Communicate. Build Trust.
    40. 42. Jozzua.com Dreamstime.com Wikipedia.com ProForaMedia.com PhilippineWebinars.com
    41. 43. CONTACT US THROUGH [email_address]
    42. 44. Questions?
    43. 45. JOIN THE PROFORA LEARNING COMMUNITY Register through www.proforamedia.com
    44. 46. Thank you for joining us! Have a great day.

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