Social Media Workshop with Joyce Sullivan for Yonkers Film Festival
Social Media Workshop with Joyce Sullivan for Yonkers Film Festival
THIS EVENT IS SOLD OUT! Social media maven Joyce Sullivan, Founder/CEO SocMediaFin.com, who will share her expertise about how to best utilize social media to boost your career! During the first part of this intensive workshop, Joyce will demonstrate her Five Questions Approach designed to help you easily reach the people you want to reach. The second half of the evening will be an Ask and Answer session on customizing your online presence for your art, your business, your world. Tuesday, March 3 7:00 Reception 7:30 - 9:00 Presentation and Q&A @ 66 Main 66 Main Street 9th Floor Yonkers, New York 10701 PLEASE NOTE THAT SEATING IS VERY LIMITED, SO PLEASE RESERVE YOUR SEAT AS SOON AS POSSIBLE! Joyce Sullivan is founder and CEO of SocMediaFin, a boutique social media consulting firm specializing in social media leadership training for non-profit organizations, specialty firms, and regulated industries. She is an early adopter of emerging technologies and actively participates in New York City's "Silicon Alley" start-up and digital communities. She speaks at numerous industry conferences, including South by Southwest in Austin Texas, about the emerging world of social media, non-profits, regulated industries, community engagement, crowdsourcing, career reinvention and creative disruption. Joyce is also an adjunct lecturer at Baruch College in the School of Public Affairs teaching social media communications. With over 20 years experience as a global project manager with firms including, Citi, Credit Suisse, JPMorgan Chase, and Wells Fargo/First Fidelity, she brings a seasoned industry perspective to the emerging world of social media, global organizations and community engagement and regulated industries. Additional information is available on her site: http://about.me/joycemsullivan and SocMediaFin: http://socmediafin.com
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Social Media Workshop with Joyce Sullivan for Yonkers Film Festival
- 1. Yonkers Film Fes-val Social Media Workshop Joyce Sullivan Yonkers, New York USA!! March 3, 2015 @JoyceMSullivan @YoFiFest #yofifestSM
- 2. Answering your Five Questions… You can find me @JoyceMSullivan LinkedIn: http://linkedin.com/in/joycemsullivan Twitter: @JoyceMSullivan @SocMediaFin @ProfJoyceSull Instagram: @JoyceMSullivan http://instagram.com/joycemsullivan Slideshare: http://www.slideshare.net/joycemsullivan About.Me http://about.me/joycemsullivan @JoyceMSullivan @YoFiFest #yofifestSM
- 3. Yesterday Photo credit: http://www.mrmartinweb.com/images/type/olivettilettera32lg.jpg Olivetti Underwood Lettera 32 circa @JoyceMSullivan @YoFiFest #yofifestSM
- 4. Today Photo credit: Aaron Kilby @kilby76 @JoyceMSullivan @YoFiFest #yofifestSM
- 6. @JoyceMSullivan @YoFiFest #yofifestSM
- 7. 7 SXSW 2012 Financial Services & Technology Rockstar Women Five financial services professionals from New Zealand, UK and US who use social media in their work @JoyceMSullivan @YoFiFest #yofifestSM
- 8. Social Media Tools – established and emerging And many more… 2006 2004 2011 2005 Launched: 2002 2011 @JoyceMSullivan @YoFiFest #yofifestSM
- 9. http://www.mediabistro.com/alltwitter/tweet-anatomy_b45620 9@JoyceMSullivan @YoFiFest #yofifestSM
- 10. Social media communica-ons @JoyceMSullivan @YoFiFest #yofifestSM
- 11. http://www.slideshare.net/ValaAfshar/internet-of-thingsslideshare @JoyceMSullivan @YoFiFest #yofifestSM
- 12. Is social media a new communica-on channel, or just a new way of communica-ng? 1 2@JoyceMSullivan @YoFiFest #yofifestSM
- 13. The Five Questions ~ ① Brand ② Message ③ Audience ④ Tool ⑤ Journey ① Who are you? ② What do you have to say? ③ Who are you trying to reach ④ How do they want to be reached? ⑤ Once you connect, what’s your plan? @JoyceMSullivan @YoFiFest #yofifestSM
- 14. Before asking “Which social media tools should I use?” answer these 5 ques'ons℠ 1. Who are you? 2. What do you have to say? 3. Who are you trying to reach? 5. Once you connect, then what? 4. How do they WANT to be reached?... or not @JoyceMSullivan @YoFiFest #yofifestSM
- 15. The 5 ques'ons℠ 1. Who are you? Non-‐profit org, candidate for public office, student, government agency, public employee, private employee 2. What do you have to say? Important mission, innova-ve programs, “Vote for Me”, greater good, helping others, great skills, great products, excellent company to work with, outstanding service 3. Who are you trying to reach? Donors, volunteers, students, philanthropists, voters, grant programs, sustainability advocates, industry leaders, compe-tors @JoyceMSullivan @YoFiFest #yofifestSM
- 16. The 5 ques'ons℠ 4. How do they WANT to be reached? ... Or not. ! Email (home or work) ! Voicemail ! Phone text ! Instant message ! Twieer ! LinkedIn ! Facebook ! (public or private message) 5. Once you are ready to connect, then what? How do you develop meaningful connec-ons from online connec-ons to in person / real life engagements? @JoyceMSullivan @YoFiFest #yofifestSM
- 17. The 5 ques'ons℠-‐ with your answers 1. Who are you? 2. What do you have to say? 3. Who are you trying to reach? 4. How do they WANT to be reached? 5. Once you are ready to connect, then what? @JoyceMSullivan @YoFiFest #yofifestSM
- 18. Do a Social Media Review Yesterday. Today. Tomorrow ! Yesterday: ! Today: ! Tomorrow: The 5 Questions… @JoyceMSullivan @YoFiFest #yofifestSM
- 19. Your Five Questions 1. Who are you? @JoyceMSullivan @YoFiFest #yofifestSM
- 20. Your Five Questions 2. What do you have to say? @JoyceMSullivan @YoFiFest #yofifestSM
- 21. Your Five Questions 3. Who are you trying to reach? @JoyceMSullivan @YoFiFest #yofifestSM
- 22. Your Five Questions 4. How do they WANT to be reached? @JoyceMSullivan @YoFiFest #yofifestSM
- 23. Your Five Questions 5. Once you are ready to connect, then what? @JoyceMSullivan @YoFiFest #yofifestSM
- 24. The Five Questions ~ ① Brand ② Message ③ Audience ④ Tool ⑤ Journey ① Who are you? ② What do you have to say? ③ Who are you trying to reach ④ How do they want to be reached? ⑤ Once you connect, what’s your plan? @JoyceMSullivan @YoFiFest #yofifestSM
- 25. Thank you! @JoyceMSullivan @AWM_NYC #awmnyc I would love to hear from you! Joyce@SocMediaFin.com for more info on our social media programs
- 26. Yonkers Film Fes-val Social Media Workshop Joyce Sullivan Yonkers, New York USA!! March 3, 2015 @JoyceMSullivan @YoFiFest #yofifestSM