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Digital Literacy                         A new language                           for disruption    #otew2012umpcportal.co...
Were in the midst of a new Wapping.                   ~Andrew Neilz, The Sunday Times
How digitally literate are you?                      Digital Fluency Snapshot bit.ly/QTUk5V
…your executive? 80% of CIOs surveyed are concerned that their top-level management team is not ‘fully digitally literate’...
… your organization?
… your community?
… your government?
It is not the strongest of the species that survives,nor the most intelligent that survives. It is the onethat is the most...
Brian Solis
The illiterate of the 21st century will notbe those who cannot read and write,but those who cannot learn, unlearn,and rele...
89% of executivesbelieve digital will disrupt their industry…33% believe their company has thepolicies & practices that wi...
Digitization leads to businessmodel changes
Digital disruption, when properly understood,should terrify you…prevalence of free tools and services that enabledisruptor...
A    B
Dave Snowden, Cognitive Edge   20
We have passed the tipping point wheredigital is something new, it just is. Thatmeans that every function in anyorganisati...
drawing by Dave Gray
drawing by Dave Gray
bit.ly/QTUk5V
what is digitalfluency?
Enterprise architecture                            is about designing the                            way this company will...
49% reported that unfocused meetings is     what makes them feel unproductive at work*drawn by Dave Gray                  ...
digital fluencyability to reliably achieve desiredoutcomes through use of digital technologyhelped or hindered by the situ...
anti-literacy pre-literacy                    literacy                   fluencydon’t see need to      recognize change is...
there be dragons
Christian Briggs
way of thinking
habit of mind
an ongoing processand group ofpractices
game               literacyinformation   literacy               visual              literacy
information literacy is the ability to know whenthere is a need for information, to be able to identify, locate,evaluate, ...
visual literacy is a set of abilities that enables anindividual to effectively find, interpret, evaluate, use,and create i...
game literacy is based on three concepts: systems,play, and design… it asks how game playing and gamedesign can be seen as...
A person using theseskills to interact withsociety may be calleda digital citizen.~Wikipedia
digital literacies              education  work            contextcommunity                            interest           ...
personal(digital lifestyle)
community    (digital citizenship)
work (digitaleconomy)
education(digital learning)
everything was once new
bit.ly/WjTiRn
Crossing Boundaries: Digital Literacy in Enterprises, Lilia Efimova and Jonathan Grudin
making digitala habit of mind
current                        desiredbelief                          belief              what do           they need to  ...
What items you wouldinclude in baseline digitalabilities training for yourorganization?
collective networking   appropriation                  negotiation            play                              intelligen...
Doug Belshaw
Mozilla Web Literacies dougbelshaw flickr
don’t make assumptions
avoid mistakes inbehavior change
RELYING ON WILLPOWER FOR LONG-TERM CHANGEATTEMPTING BIG LEAPS INSTEAD OF BABY STEPSIGNORING HOW ENVIRONMENT SHAPES BEHAVIO...
RELYING ON WILLPOWER FOR LONG-TERM CHANGEATTEMPTING BIG LEAPS INSTEAD OF BABY STEPSIGNORING HOW ENVIRONMENT SHAPES BEHAVIO...
Fogg Behavior Model, Pushing Buttons & Pulling Triggers, Kelsey Ruger
wiki for                                       project statusHow might we                          gamestorming forcollabo...
project status                  status meeting                   routine                                   project status ...
project status                               post status update to wiki                                    link documents ...
Today, the basis of change issmall changes in humanbehaviour, rather than grandorganisational changes. It is amatter of hu...
from digitalliteracy to digitalenterprise
enterpriseorganizationcommunity   team individual
…we established a baseline digital-skills inventory that’s tailored to everylevel of advancement in theorganization.We hav...
here’s how   Enterprise Architecture   here’s how                                        it should it works               ...
Disruption is the art of asking betterquestions, challenging conventionalwisdom and overturning assumptionsand prejudices ...
How might weuse social businessto improve healthin low-incomescommunities?                      OpenIDEO bit.ly/11ZZAxl
?How might weservice customers   ?through mobile &social channels?                    ?
?How might weengage our          ?employees in anentirely new way?                    ?
?How might werethink the    ?shoppingexperience?               ?
you can teach an old dog newtricks
The digital revolution is almost as disruptiveto the traditional media business aselectricity was to the candle business.I...
the publishing market is growing,not shrinking~Bob Stein, Institute for the Future of Books
Roadmap to Publishing Trends bit.ly/VUhLlO
Is the future of literature the online game World of Warcraft?~Bob Stein, Institute for the Future of Books
become a digitalcitizen
inspire yourorganization to startdreaming in digital
It’s 2020 and your organization isdead. What happened? Write theobituary for your organization.                           ...
stay in touch@joyce_hostynjhostyn@opentext.comwww.joycehostyn.com/blog
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
Digital literacy - a new language for disruption
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Digital literacy - a new language for disruption

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To achieve the digital enterprise, you need a workforce that embraces new ways of working. One in which they’re able to harness the power of information, collaboration, and communities to get their jobs done. This requires treating digital as a new language. One with a different grammar and syntax from what people are used to. And learning a new language isn't easy. How can we empower people through digital literacy to work smarter, treating digital as a language to use to express ideas and create magical experiences that people choose to participate in and, as a consequence, change their behavior? How can we get people dreaming in digital?

Published in: Business
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Digital literacy - a new language for disruption

  1. Digital Literacy A new language for disruption #otew2012umpcportal.com flickr @joyce_hostyn Copyright © OpenText Corporation. All rights reserved.
  2. Were in the midst of a new Wapping. ~Andrew Neilz, The Sunday Times
  3. How digitally literate are you? Digital Fluency Snapshot bit.ly/QTUk5V
  4. …your executive? 80% of CIOs surveyed are concerned that their top-level management team is not ‘fully digitally literate’ ca technologies CIO survey
  5. … your organization?
  6. … your community?
  7. … your government?
  8. It is not the strongest of the species that survives,nor the most intelligent that survives. It is the onethat is the most adaptable to change.~Leon C. Megginson
  9. Brian Solis
  10. The illiterate of the 21st century will notbe those who cannot read and write,but those who cannot learn, unlearn,and relearn.~Alvin Toffler
  11. 89% of executivesbelieve digital will disrupt their industry…33% believe their company has thepolicies & practices that will enable it toadapt.~Forrester, 2012 Survey
  12. Digitization leads to businessmodel changes
  13. Digital disruption, when properly understood,should terrify you…prevalence of free tools and services that enabledisruptors to rapidly build products and services, therise of digital platforms that are easily exploited byaspiring competitors from all directions, and theburgeoning class of digital consumers ready toexperiment with new services -- have combined tounleash a disruptive force that will completely alterevery business on the planet.~James L. McQuivey, Forrester
  14. A B
  15. Dave Snowden, Cognitive Edge 20
  16. We have passed the tipping point wheredigital is something new, it just is. Thatmeans that every function in anyorganisation now needs to be re-writtenas digital. At Macmillan, I referred tothis as operationalising digital.~Katie Smith, CoGapp
  17. drawing by Dave Gray
  18. drawing by Dave Gray
  19. bit.ly/QTUk5V
  20. what is digitalfluency?
  21. Enterprise architecture is about designing the way this company will do business in the future.here’s how Enterprise Architecture here’s how it should it works work today tomorrow
  22. 49% reported that unfocused meetings is what makes them feel unproductive at work*drawn by Dave Gray *USA TODAY Snapshots® poll
  23. digital fluencyability to reliably achieve desiredoutcomes through use of digital technologyhelped or hindered by the situational forcesand the digital fluency of others Digital Fluency bit.ly/Tx1lvA
  24. anti-literacy pre-literacy literacy fluencydon’t see need to recognize change is view change as change aschange needed already overcome opportunity so may not seedon’t see value in understand value in continuing know when and whyuse of digital media potential value to learn (or why not) to use digital toolsassume but difficulty using know what tools totechnologies, not basic digital tools use and how to use ability to choose thepeople, cause right tools and usesuccess or failure and oversimplify or but may not have multiple tools in underestimate role enough experience combination of a new technology to achieve desired outcomes look for uses in unintended ways cite number of posts, tweets, or followers as key metric Digital Fluency, Christian Briggs bit.ly/Tx1lvA
  25. there be dragons
  26. Christian Briggs
  27. way of thinking
  28. habit of mind
  29. an ongoing processand group ofpractices
  30. game literacyinformation literacy visual literacy
  31. information literacy is the ability to know whenthere is a need for information, to be able to identify, locate,evaluate, and effectively use that information for the issue orproblem at hand~National Forum on Information Literacy game literacy information literacy visual literacy
  32. visual literacy is a set of abilities that enables anindividual to effectively find, interpret, evaluate, use,and create images and visual media~ACRL Standard game literacy information literacy visual literacy
  33. game literacy is based on three concepts: systems,play, and design… it asks how game playing and gamedesign can be seen as models for learning and action in thereal world~Eric Zimmerman game literacy information literacy visual literacy
  34. A person using theseskills to interact withsociety may be calleda digital citizen.~Wikipedia
  35. digital literacies education work contextcommunity interest personal
  36. personal(digital lifestyle)
  37. community (digital citizenship)
  38. work (digitaleconomy)
  39. education(digital learning)
  40. everything was once new
  41. bit.ly/WjTiRn
  42. Crossing Boundaries: Digital Literacy in Enterprises, Lilia Efimova and Jonathan Grudin
  43. making digitala habit of mind
  44. current desiredbelief belief what do they need to know, do, and believe to change? what new habits to they need tocurrent develop? desiredbehavior behavior drawing by Austin Kleon
  45. What items you wouldinclude in baseline digitalabilities training for yourorganization?
  46. collective networking appropriation negotiation play intelligence11 abilities of digital transmedia negotiation distributedperformance multitasking judgment visualization cognition Christian Briggs slidesha.re/VBhRfp
  47. Doug Belshaw
  48. Mozilla Web Literacies dougbelshaw flickr
  49. don’t make assumptions
  50. avoid mistakes inbehavior change
  51. RELYING ON WILLPOWER FOR LONG-TERM CHANGEATTEMPTING BIG LEAPS INSTEAD OF BABY STEPSIGNORING HOW ENVIRONMENT SHAPES BEHAVIORTRYING TO STOP OLD BEHAVIOR INSTEAD OF CREATING NEW ONESBLAMING FAILURE ON LACK OF MOTIVATIONUNDERESTIMATING THE POWER OF TRIGGERSBELIEVING THAT INFORMATION LEADS TO ACTIONFOCUSING ON ABSTRACT GOALS INSTEAD OF CONCRETE BEHAVIORSSEEKING TO CHANGE BEHAVIOR FOREVER NOT FOR A SHORT TIMEASSUMING BEHAVIOR CHANGE IS DIFFICULT Persuasive Technology Lab Stanford
  52. RELYING ON WILLPOWER FOR LONG-TERM CHANGEATTEMPTING BIG LEAPS INSTEAD OF BABY STEPSIGNORING HOW ENVIRONMENT SHAPES BEHAVIORTRYING TO STOP OLD BEHAVIOR INSTEAD OF CREATING NEW ONESBLAMING FAILURE ON LACK OF MOTIVATIONUNDERESTIMATING THE POWER OF TRIGGERSBELIEVING THAT INFORMATION LEADS TO ACTIONFOCUSING ON ABSTRACT GOALS INSTEAD OF CONCRETE BEHAVIORSSEEKING TO CHANGE BEHAVIOR FOREVER NOT FOR A SHORT TIMEASSUMING BEHAVIOR CHANGE IS DIFFICULT Persuasive Technology Lab Stanford
  53. Fogg Behavior Model, Pushing Buttons & Pulling Triggers, Kelsey Ruger
  54. wiki for project statusHow might we gamestorming forcollaborate better on rapidprojects? co-creation ? collective play visualizationintelligence
  55. project status status meeting routine project status visibility Monday morning manager feedbacktrigger reward Charles Duhigg, How Habits Work
  56. project status post status update to wiki link documents routine project status visibility Monday morning manager feedback trigger reward abilities: motivators: • wiki tool • manager “put it • team training in the wiki” • team coaching (knowledge • social champion, tips & tricks during acceptance of team meetings) team distributed collectivenetworking cognition intelligence
  57. Today, the basis of change issmall changes in humanbehaviour, rather than grandorganisational changes. It is amatter of hundreds (or eventhousands) of individuals actingin new ways…~Daniel M. Cable, Professor of Organisational Behaviour
  58. from digitalliteracy to digitalenterprise
  59. enterpriseorganizationcommunity team individual
  60. …we established a baseline digital-skills inventory that’s tailored to everylevel of advancement in theorganization.We have a training facility to make sure that if you’re in aparticular area, you’re competent on the systems forthat area. This goes for senior managers too; we have anarea in the facility where we can pull the curtains, so tospeak, and work with senior managers privately so wedon’t embarrass anyone.~Robert McDonald, CEO P&G
  61. here’s how Enterprise Architecture here’s how it should it works work today tomorrow
  62. Disruption is the art of asking betterquestions, challenging conventionalwisdom and overturning assumptionsand prejudices that get in the way ofimagining new possibilities andvisionary ideas.~TBWA/RAAD
  63. How might weuse social businessto improve healthin low-incomescommunities? OpenIDEO bit.ly/11ZZAxl
  64. ?How might weservice customers ?through mobile &social channels? ?
  65. ?How might weengage our ?employees in anentirely new way? ?
  66. ?How might werethink the ?shoppingexperience? ?
  67. you can teach an old dog newtricks
  68. The digital revolution is almost as disruptiveto the traditional media business aselectricity was to the candle business.In 2008, media declared the sky was falling:print would soon be dead. The worldwatched on in bewilderment as thepublishing industry turned completely upsidedown – a trend that is luckily tapering as themedia industry adjusts to generating digitalrevenue with a whole new take on pricingand distribution.~Ken Auletta, The New Yorker Roadmap to Publishing Trends 2012
  69. the publishing market is growing,not shrinking~Bob Stein, Institute for the Future of Books
  70. Roadmap to Publishing Trends bit.ly/VUhLlO
  71. Is the future of literature the online game World of Warcraft?~Bob Stein, Institute for the Future of Books
  72. become a digitalcitizen
  73. inspire yourorganization to startdreaming in digital
  74. It’s 2020 and your organization isdead. What happened? Write theobituary for your organization. Capt Gorgeous flickr 115
  75. stay in touch@joyce_hostynjhostyn@opentext.comwww.joycehostyn.com/blog

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