WHO ARE WE?
Head of UK Office
Digital consultancy practice
specialised in innovation
consultancy in terms of funding
obtained for news organisations
through the Google Digital
WHAT I AM
ABOUT DIGITAL NEWS INITIATIVE:
Key learnings of 20+ successful
Leverage your community’s interest into
your business future
LEVERAGE YOUR COMMUNITY’SINTEREST INTO YOURBUSINESS FUTURE
In 2017 in France alone, news projects
raised more than 8 millionusing
249 journalistic projects raised more
than 10k$on Kickstarter.
Patreon model on the rise: 300 million
distributed in 2017.
The future of subscription?
1. First weekis key
2. Make the best of your community
3. Plan posting in advance to keep the
THE DIGITAL NEWS INITIATIVE
4800+ applications since the start of
461 supported projects
€94m in funding (€203 900 average)
distributed in 29 countries.
Top 3: Germany, UK and France
Last deadline in autumn
Circa €25 million still available.
DNI: COSAVOSTRA’S EXPERTISE
80% SUCCESS RATE
vs. 10% average across all applicants
WIDE NETWORK OF SEASONED CONSULTANTS
DNI: KEY LEARNINGS #1
A FUND FOR
● Focus on your concrete issues
● Think long-term
● Exploring new technologies: €21.5m
● Telling local stories: 13.2m
● Boosting digital revenues: €11.8m
● Battling misinformation: €5.1m
DNI: KEY LEARNINGS #2
● News focused
● Impact on your ecosystem
GET THE BIG
● User journeys
● Detailed BP
● Letters of interest...
KEEP AN EYE
4 main criteria:
GET IN TOUCH
Head of the UK Office
FAST: 07401 663351