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Wordcamp Reno11 - keynote

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joshua & sally strebel keynote slides at WordCamp Reno 2011

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Wordcamp Reno11 - keynote

  1. 1. BUILDING A SUCCESSFUL WORDPRESS BUSINESS VIA COMMUNITY COLLABORATION Joshua & Sally Strebel Hashtag: #wcrenoSaturday, June 4, 2011
  2. 2. DISCLOSURESaturday, June 4, 2011
  3. 3. A LOVE STORY • Joshua & Sally Strebel @strebel @bizgirl • Husband and Wife, business partners. • Met in college • Married the day after Josh’s graduation • Live in Phoenix, ArizonaSaturday, June 4, 2011
  4. 4. HARD WORK • Started obü in 2003 as a design agency. • BestPartyEver.com in 2006 • Flare9 (page.ly prototype) in 2006 • Page.ly in 2009 An overnight success 8 years in the makingSaturday, June 4, 2011
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  8. 8. EMBRACE BIG PROBLEMS • Everyday you are confronted with problems. Some small, some large. Others likely have those problems as well. • What area’s in your business are causing you problems and what would be a perfect solution for you and others. • Before working on your “thing” see who else may be already doing it that you can work with. (momentum is priceless) #wcrenoSaturday, June 4, 2011
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  10. 10. APPRECIATE YOUR COMMUNITY • WordPress is open-source. Someone else’s sweat is contributing significantly to your livelihood. • Say thank you and show your thanks often. • Be a good ambassador & stay out of the politics. • Give props to those that are kicking ass #wcrenoSaturday, June 4, 2011
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  12. 12. KEEP YOUR COOL • People are generally good. • Suggested Reading: How to win friends and influence people • Your reputation is all you have. • Don’t respond to the naysayers, just do your own thing and be the best at it. #wcrenoSaturday, June 4, 2011
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  14. 14. CHOOSE THE RIGHT PARTNERS • Make sure there is a shared ethos and an understanding of what each brings to the table. • Complimentary but Unique • Win-win is good. Win-win-win is be$t. #wcrenoSaturday, June 4, 2011
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  16. 16. FALSE STARTS AND FAILURES ARE A “TEACHING” MOMENT • Despite your best intentions it may not work. • It’s okay, learn from it. FAIL pic • Iterate and try again. • Earning trust is not plugin. #wcrenoSaturday, June 4, 2011
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  18. 18. CELEBRATE EVERY SUCCESS • But not too much. Don’t get lazy. You are only as good as your last home run. • Share the wealth you greedy bastard, You did not get here alone. #wcrenoSaturday, June 4, 2011
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  20. 20. MEET YOUR NEIGHBORSaturday, June 4, 2011
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  22. 22. LESS TALK DO MORE • Improve an existing plugin • Design a child theme for a framework • Get involved in WordCamps • Contribute to Core • Involve your A-list freelancers • ...Start something new, and look for ways to involve others. #wcrenoSaturday, June 4, 2011
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  24. 24. THANK YOU • http://page.ly • @pagely @bizgirl @strebel • Enjoy the rest of WordCamp. #wcrenoSaturday, June 4, 2011

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