In this presentation, Josh Fraser (CEO at Torbit) will share some of the interesting data gleaned from measuring billions of pageviews from across hundreds of sites that are using Torbit Insight. Ever wondered how fast websites load in Africa? Or whether the end user experience on an iPhone or Android is faster? Learn how speed affects key business metrics like bounce rate and conversions. We'll look at the benefits of using Real User Measurement (RUM) and why so many top sites are starting to rely on RUM as their primary source of performance data. We'll look at interesting trends in the data and discuss how you can use RUM to find problems, evaluate your vendors and make your site faster and better.