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Abstract: How can online learning platforms provide useful information about pedagogy to instructors teaching online, while ensuring that course teams are not constrained in leveraging their teaching expertise to personalize their MOOC? The scientific literature on learning and education provides hundreds of detailed studies, which can be synthesized to identify effective instructional strategies, and mined for examples of how an instructional strategy can be implemented in a specific environment, set of educational materials, or student population. This talk illustrates this approach, by presenting a worksheet guide that supports MOOC designers in using two instructional strategies: increasing student motivation to think through challenges by designing exercises which encourage students to see their intelligence as malleable, and enhancing deep understanding with questions and prompts for students to explain. The talk explains how these two instructional strategies are motivated by both existing literature and recently conducted experimental studies. It also presents the specific details of how the guide is targeted at MOOC instructors and provides them with multiple actionable strategies they can use in their courses.