I3 Imagination Innovation and Improvement at IAcademy

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Imagination, Innovation and Improvement at iAcademy

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I3 Imagination Innovation and Improvement at IAcademy

  1. 1. Imagination,Innovation and Improvement @ iAcademy vCoach Bong De Ungria www.welcomepo.blogspot.com
  2. 2. Outline:i3 at iAcademy1. The 3Cs for i32. Why i3?3. Group Exercises4. Tools
  3. 3. The best marketing definition includes 3Cs: customer, competition & company System of profitably Satisfy customercreating,communicating anddelivering value to needs, wants and demands Better than competition
  4. 4. Always consider 3 Strategic Cs when imagining, innovating, improving!Customers  The customer is not always right!Company  You are in business for the long termCompetition  Benchmark performance
  5. 5. Always consider 3 Strategic Cs when imagining, innovating, improving!Customers  The customer is not always right!Company  You are in business for the long termCompetition  Benchmark performance
  6. 6. “Imagination is not only the uniquely human capacity to envision that which is not, and therefore the fount of all invention and innovation. In its arguably most transformative and revelatory capacity, it is the power to that enables us to empathize with humans whose experiences we have never shared. ” J. K. Rowling Best Selling Author (Harry Potter series)http://www.brainyquote.com/quotes/keywords/innovation_2.html
  7. 7. “You cant just ask customers what they want and then try to give that to them. By the time you get it built, theyll want something new. ” Steve Jobs Visionary Founder of Apple Computers http://www.brainyquote.com/quotes/authors/s/steve_jobs.html
  8. 8. “The most important thing is toforecast where customers are moving and be in front of them.” Philip Kotler World’s No. 1 Marketing Guru
  9. 9. “Who should ultimately design the product? The customer of course…” Philip Kotler World’s No. 1 Marketing Guru
  10. 10. Always consider 3 Strategic Cs when imagining, innovating, improving!Customers  The customer is not always right!Company  You are in business for the long termCompetition  Benchmark performance
  11. 11. “Innovation comes from the producer-- not the customer” W. Edwards Deminghttp://www.brainyquote.com/quotes/keywords/innovation_2.html
  12. 12. “Pretty much, Apple and Dell are the only ones in this (computer) industry making money. They (Dell) make it by being Wal-Mart. We (Apple) make it by innovation.” Steve Jobs Fired from Apple. Then came back!http://www.brainyquote.com/quotes/authors/s/steve_jobs.html
  13. 13. “I think were having fun.I think our customers really like our products. And were always trying to do better.” Steve Jobs Often referred to as World’s Best Personal Brand http://www.brainyquote.com/quotes/authors/s/steve_jobs.html
  14. 14. Always consider 3 Strategic Cs when imagining, innovating, improving!Customers  The customer is not always right!Company  You are in business for the long termCompetition  Benchmark performance
  15. 15. “Today,you have to run faster to stay in place.” Philip Kotler World’s No. 1 Marketing Guru
  16. 16. “Innovation distinguishes between a leader and a follower” Steve Jobs Almost singlehandedly lead Apple to become the World’s Most Valuable Brand in 2011http://www.brainyquote.com/quotes/keywords/innovation_2.html
  17. 17. “ Poor firms ignore their competitors. Average firms copy.Winning firms lead their competitors” Philip Kotler World’s No. 1 Marketing Guru
  18. 18. Outline:i3 at iAcademy1. The 3Cs for i32. Why i3?3. Group Exercises4. Tools
  19. 19. i3 is the only Solution!Imagination, innovation and improvementare the only solutions to:1. More demanding customers2. Cut throat competition3. Constantly improving companies
  20. 20. i3 or die!Without imagination, innovation andimprovement :1. Lose customers to competition2. Lose profitability3. Downsize4. Close
  21. 21. Outline:i3 at iAcademy1. The 3Cs for i32. Why i3?3. Group Exercises4. Tools
  22. 22. Creativity Exercises1. How many squares?2. 4i Difference3. Competing OX4. Marble Process5. World’s Most Famous Meat Loaf
  23. 23. Creativity Exercise 1:How many squares do you see?
  24. 24. Creativity Exercise 2:What is the same?What is different?
  25. 25. Creativity Exercises1. How many squares?2. 4i Difference3. Competing OX4. Marble Process5. World’s Most Famous Meat Loaf
  26. 26. Learnings from marble exercies Respond to different situations Cheat the enemy Learn from own mistakes and of others Communicate with teammates Surpass previous accomplishments Don’t overanalyze Play by the rules, according to the score
  27. 27.  Select the right marbles Choose the right size Know where to put your marbles Adapt, accept and overcome Manage time Bend the rules and don’t get caught Anticipate changes
  28. 28. Outline:i3 at iAcademy1. The 3Cs for i32. Why i3?3. Group Exercises4. Tools 1. Opportunity for Improvement Form 2. DeBono’s 6 Thinking Hats
  29. 29. Tool #1: Welcome Po! @ iAcademy W ays http://www.welcomepo.blogspot.com/ E mployees L ooking for O pportunities for M aking E veryday P rocesses O utstanding
  30. 30. 6 Thinking Hats Use Lateral Thinkingfor Effective & Efficient Solutions By Edward De BonoRenowned Creative Thinker, Innovator, Inventor Compiled by Bong De Ungria
  31. 31. Outline:Lateral thinking creates breakthroughsolutions! 1. Why use 6 Hats? 2. Wear these hats:  White- data  Red - emotion  Black – logical negative  Yellow- logical positive  Green- creative  Blue- process 3. Apply in real case! Get Better with Use!
  32. 32. 1. Why Use 6 Thinking Hats?Simple but effectivePut on or take offFor persons or groupsRapid switchesNot categories, no one is a permanent red or blue hatEveryone should be able to put on all hats, even if prefer other hats
  33. 33. 1. Why? 6 Thinking HatsProblem solving discussionsDesign of policies and proceduresBusiness PlanningEvaluation of business options
  34. 34. 2a. White Hat- data &informationPaper, neutralData, informationWithout building a caseAsk for infoGet back to basic dataCovers listening, questioningDefining information you want to have but don’t have
  35. 35. 2b. Red Hat- intuition & feellingEmotionsHunchesFeelingNormally, feelings are twisted in logicFull permission without any need to justifyWearing my red hat, I feel that is a good idea… a bad idea…Beginning of meeting
  36. 36. 2c. Black Hat- Logical NegativeMost important, most often usedCautionJudgmentPrevents mistakes and doing silly thingsWhy illegal, what may go wrong, why it may not work, why not worth doingMust be logicalExcessive use is inefficient
  37. 37. 2d. Yellow Hat- Logical PositiveAll reasons why something will work- savings, benefits, advantagesUsually Looking forward- if we do these, these are the benefitsCan also be used to look backwards- such and such thing happened and these are the benefits that we see (stock market crash and cheap stocks)
  38. 38. 2e. Green Hat- CreativeEnergy, vegetation, branches, fertility, sproutingProposals, SuggestionsIdeasAlternativesProvocationsTime and space available for creative thinkingSwitches the normal superiority of black hat (logical, judgmental, not taking risks)
  39. 39. 2f. Blue Hat- Process ControlProcess ControlBlue sky, overviewNot subject of thinking, but thinking processConductor of orchestra which can call for specific instrumentsAssess priorities, need some white hat thinking, let’s follow a certain sequenceConclusions- where are we,Thinking about thinking
  40. 40. A Sample FormAction Being EvaluatedWhite (Data, Info Wanted)Yellow (Logical Positive)Red (Emotion/ Intuition)Black (Logical Negative)Green (Creative)Blue (Process)
  41. 41. Should we change the “pila” system of enrollment to “on-line”? Application of 6 Thinking Hats to a Real, Complex Issue Discussed during theI3 Imagination, Innovation, Improvement Workshop Sep 26, 2011
  42. 42. What movie do we watch? Where do we eat after work Wrong Applications of 6 Thinking Hats to Simple Issues Discussed during theI3 Imagination, Innovation, Improvement Workshop Sep 26, 2011
  43. 43. Summary:Thinking Hats can make iAcademymore efficient and effective1. Why use 6 Hats?2. Wear these hats:  White- data  Red - emotion  Black – logical negative  Yellow- logical positive  Green- creative  Blue- process3. Applied in real case! Get Better with Use!
  44. 44. 6 Thinking Hats Use Lateral Thinkingfor Effective & Efficient Solutions By Edward De BonoRenowned Creative Thinker, Innovator, Inventor Compiled by Bong De Ungria
  45. 45. A final challenge:Discover how many cows we are truly worth..
  46. 46. Outline:i3 at iAcademy1. The 3Cs for i32. Why i3?3. Group Exercises4. Tools 1. Opportunity for Improvement Form 2. DeBono’s 6 Thinking Hats
  47. 47. Imagination,Innovation and Improvement @ iAcademy vCoach Bong De Ungria www.welcomepo.blogspot.com

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