#VAassist LinkedIn Overview for Virtual Assistants
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![ACTIVITY
1. [Expertise] [Title] [Industry]
» Headline Hacks eBook
Copyright Wildfire Social Marketing 2018
Headline = Valu...](https://image.slidesharecdn.com/201904ecuwiblinkedinsession-190410151048/75/ecu-women-in-business-linkedin-workshop-13-2048.jpg?cb=1670645727)
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ECU Women in Business LinkedIn Workshop
- 1. LinkedIn Your 2019 Networking Power Tool ECU Women in Business Jo Saunders
- 2. • Your Personal Brand • The 5 key parts of your profile • How to showcase your talents • How to find & be found • How to engage with your network Career Brand
- 3. Copyright Wildfire Social Marketing 2019
- 4. Network 200+ Search Engine 10M+ Au 20M Jobs Professional 90K Schools 30M Companies 610M+Countries
- 5. How will you stand out? 3 Seconds Who do you want What do you want to be known by? to be known for?
- 6. Does your LinkedIn Profile…. •Represent your value? •Share your vision? •Showcase your talents? •Establish credibility? •Show up in search?
- 7. Search & Social
- 8. Research Visibility – Influence - Authority Find – Follow – Engage Post & Publish Presence
- 9. Personal Brand/ Position Build a Network Credibility & Thought Leadership Engagement & Influence Copyright Wildfire Social Marketing 2019 Mastery LinkedIn 4 Cs of
- 10. Copyright Wildfire Social Marketing 2018 Personal Brand Skills & Talent Clients Career Passion Personality Purpose ➨ Future
- 11. X Volunteer
- 12. 1. VISUAL Brand Image HEADLINE SKILLS CHARACTER SUMMARY Story – 1st person Credibility & Connection RECOMMENDATIONS ACCOMPLISHMENTS CONTACT INFO Profile Photo EXPERIENCE Curate, Create and Converse CONTENT + CONTEXT Elevator Pitch Keywords 2. COPY 3. MEDIA Expertise 4. SOCIAL PROOF 5. ACTIVITY Showcase Highlight Copyright Wildfire Social Marketing 2019
- 13. ACTIVITY 1. [Expertise] [Title] [Industry] » Headline Hacks eBook Copyright Wildfire Social Marketing 2018 Headline = Value Proposition & Elevator Pitch 2. [Expertise] graduate seeking [Title] in [Industry] Camera Operator // Film Student at North Metro TAFE // Screen & Media // Film & Television
- 14. ACTIVITY Partner Up Does your headline position you well?
- 15. Social Proof
- 16. “Who are your ideal connections & the influencers of them?” @JoSaundersAU NETWORK Copyright Wildfire Social Marketing 2019
- 17. Connection Types • Ideal Employers & Decision Makers • Influencers of your ideal clients • Peers & Potential Partners • Authorities & Authors • Industry Leaders • Suppliers • ???
- 18. Research Reverse Engineer & Reflect Connect To Decision Makers Career Prep
- 19. you may see their posts they don’t see yours you can't send messages Connect or Follow Copyright Wildfire Social Marketing 2018
- 20. X Start a conversation Best Practice
- 21. Find your digital business card Share Scan Connect ACTIVITY
- 22. ACTIVITY Build Your Network NEW
- 23. Increase Visibility Get Active & Engaged
- 24. Recruitment Ready
- 25. Homework Audit Adjust Activate REQUEST BLUEPRINT Copyright Wildfire Social Marketing 2019
- 26. Like / Comment Follow Connect Welcome Message Engage Schedule Business Social Search & View Engage Copyright Wildfire Social Marketing 2019View profile & recent activity Profile & Page Profile Activity Be interested With Activity Via message Call / Meeting With Conversation & context What will you say?
