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Benedent corporationJanuary 2011<br />overview.<br />
Mission<br />Vision<br />CorporateValues<br />OurCustomers<br />MarketSize<br />Where do theybuy<br />Triple PetProduct li...
mission<br />Benedent is to offer innovative differentiated great performing high quality durable and attractive products ...
vision<br />Over the next 5 years triple pet should become a US national recognized brand and the leader in the Pet Oral C...
corporate values<br />1.Commitment.<br />2.Ownership.<br />3.Integrity.<br />4.Excellence.<br />5.Communication.<br />6.Su...
our customers.<br />Millions of animals.<br />
current market size.<br /><ul><li>There are 77.5 million dogs as pets in the US.
There are 93.6 million cats as pets in the US.
Of those 77.5 milliondogs:
 17% own a toothbrush. Accountingfor 13,175,000 unitssold in 2009.
15% own a toothpaste. Accountingfor 11,625,000 unitssold in 2009.
14% own a breath control productrepresentedby 10,850,000 unitssold in 2009.</li></li></ul><li>current market size.<br /><u...
38% are of a smallbreed (under 25 pounds)
28% are of a mediumsizebreed (from 26 to 40 pounds)
44% are largebreeddogs (over 41 pounds)</li></li></ul><li>where do they buy?<br />44% of pet owners decide purchase while ...
triple pet product line.EZDog toothbrushes. For Large and Small Breeds.<br />
triple pet product line.EZDog Toothbrushes. For Large and Small breeds.<br />
<ul><li>The EZDog toothbrushes get the job done faster, easier and better.
Its three flexible heads maintain the proper pressure on all surfaces of eachtooth with every stroke.
In addition to the standard top bristles, the two side bristles are at the proper 45 degree angle for thorough surface cle...
By running the brush over thinner and thicker parts of a finger, you can see EZDog’s independent brushes in action!</li></...
triple pet product line.EZDog pet toothpaste.<br />
<ul><li>Our  Triple•Pet toothpaste has a natural vanilla flavor that pets love.
It contains a tartar control formula.
It has a touch of tea tree oil for healthy gums.
Since it is sweetened with stevia, a natural herb, it is sugar free and provides a clean sweet breath for your pet.
 A key feature is the non-foaming formulation, so no rinsing is necessary after brushing.</li></ul>triple pet product line...
triple pet product line.EZDog dental kit.<br />
EZDog dental kits.<br />The perfect combination of toothbrush with toothpaste.<br />We have two awesome sizes:<br />Large ...
triple pet product line.The triple pet plaque off.<br />
triple pet product line.The triple pet plaque off.<br />Plaque Off is a product that you pour into the drinking water bow ...
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Ppt For Reps

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Ppt For Reps

  1. 1. Benedent corporationJanuary 2011<br />overview.<br />
  2. 2. Mission<br />Vision<br />CorporateValues<br />OurCustomers<br />MarketSize<br />Where do theybuy<br />Triple PetProduct line<br />Toothbrushes<br />Toothpaste<br />Dental kits<br />Plaque Off<br />Fingerbrush<br />PrivatelabelSamples<br />BenefitProducts<br />3D Clean & 3D Clean Jr.<br />ClassicBenefittoothbrushes<br />ProFantoothbrushes.<br />Handsanitizers.<br /> index<br />
  3. 3. mission<br />Benedent is to offer innovative differentiated great performing high quality durable and attractive products to the pet care and oral care markets trough the development of well recognized and respectable brands, providing its customers with high satisfaction levels and its shareholders with attractive economic returns.<br />
  4. 4. vision<br />Over the next 5 years triple pet should become a US national recognized brand and the leader in the Pet Oral Care industry, and should gain distribution in countries around the world where there’s demand for its products.<br />
  5. 5. corporate values<br />1.Commitment.<br />2.Ownership.<br />3.Integrity.<br />4.Excellence.<br />5.Communication.<br />6.Success.<br />7.Systems.<br />8.Consistency.<br />
  6. 6. our customers.<br />Millions of animals.<br />
  7. 7. current market size.<br /><ul><li>There are 77.5 million dogs as pets in the US.
  8. 8. There are 93.6 million cats as pets in the US.
  9. 9. Of those 77.5 milliondogs:
  10. 10. 17% own a toothbrush. Accountingfor 13,175,000 unitssold in 2009.
  11. 11. 15% own a toothpaste. Accountingfor 11,625,000 unitssold in 2009.
  12. 12. 14% own a breath control productrepresentedby 10,850,000 unitssold in 2009.</li></li></ul><li>current market size.<br /><ul><li>Of those 77.5 milliondogs:
  13. 13. 38% are of a smallbreed (under 25 pounds)
  14. 14. 28% are of a mediumsizebreed (from 26 to 40 pounds)
  15. 15. 44% are largebreeddogs (over 41 pounds)</li></li></ul><li>where do they buy?<br />44% of pet owners decide purchase while browsing through a store.<br />80% of pet owners buy for their pets while buying groceries for themselves.<br />24% Browse the internet looking for a deal on an item of interest.<br />17% of pet owners go to stores to buy a particular item, and actually buy that, and only that.<br />
  16. 16. triple pet product line.EZDog toothbrushes. For Large and Small Breeds.<br />
  17. 17. triple pet product line.EZDog Toothbrushes. For Large and Small breeds.<br />
  18. 18. <ul><li>The EZDog toothbrushes get the job done faster, easier and better.
  19. 19. Its three flexible heads maintain the proper pressure on all surfaces of eachtooth with every stroke.
  20. 20. In addition to the standard top bristles, the two side bristles are at the proper 45 degree angle for thorough surface cleaning while the soft outer bristles massage and stimulate your pet's gums.
  21. 21. By running the brush over thinner and thicker parts of a finger, you can see EZDog’s independent brushes in action!</li></ul>triple pet product line.EZDog pet toothbrush.<br />
  22. 22. triple pet product line.EZDog pet toothpaste.<br />
  23. 23. <ul><li>Our Triple•Pet toothpaste has a natural vanilla flavor that pets love.
  24. 24. It contains a tartar control formula.
  25. 25. It has a touch of tea tree oil for healthy gums.
  26. 26. Since it is sweetened with stevia, a natural herb, it is sugar free and provides a clean sweet breath for your pet.
  27. 27. A key feature is the non-foaming formulation, so no rinsing is necessary after brushing.</li></ul>triple pet product line.EZDog pet toothpaste.<br />
  28. 28. triple pet product line.EZDog dental kit.<br />
  29. 29. EZDog dental kits.<br />The perfect combination of toothbrush with toothpaste.<br />We have two awesome sizes:<br />Large Breed Brush<br />Small Breed Brush<br />Best purchase value.<br />Best option for pets who are new on toothbrushing.<br />
  30. 30. triple pet product line.The triple pet plaque off.<br />
  31. 31. triple pet product line.The triple pet plaque off.<br />Plaque Off is a product that you pour into the drinking water bow of your pet.<br />Plaque Off gets rid of bad breath without brushing!<br />Plaque Off’s yucca promotes better digestion on pets.<br />Yucca does to pets what chamomile does to human.<br />Better digestion results in healthier breath and less acidity on urine and waste.<br />Yucca’s oily property helps plaque removal from teeth.<br />
  32. 32. triple pet product line.The EZDog finger brush.<br />
  33. 33. triple pet product line.The EZDog finger brush.<br />The safest, chocking risk free, palm assisted finger brush.<br />Comfortable, ergonomic sleek design.<br />Assorted in 6 beautiful colors.<br />Dish Washer safe.<br />Available also as a dental kit,<br />packed along with Toothpaste.<br />
  34. 34. private label summary.<br />
  35. 35. Benefit Products. For human use.<br />
  36. 36. Benefit Brands.<br />
  37. 37. 3D Clean & 3D Clean Junior Toothbrushes.<br />
  38. 38. 3D Clean & 3D Clean Junior Toothbrushes.<br /><ul><li>The Perfect Toothbrush for the imperfect brusher.
  39. 39. 3 Independent, flexible heads that adapt to the size and shape of our teeth with every stroke.
  40. 40. Simple back and forward movement cleans the complete surface of all the teeth.
  41. 41. 2 sizes to fit everyone; 3D Clean & 3D Clean Junior.</li></li></ul><li>Benefit Classic Toothbrushes.<br />
  42. 42. ProFan<br />Toothbrushes.<br /><ul><li>Conceived for the ageless sports fan.
  43. 43. For ages 6 and up.</li></li></ul><li>ProFan Toothbrushes.<br />7 2/8” long brush, injected in 2 phases with 2 virgin plastics.<br />Polypropylene: This plastic provides a shinny appearance without sacrificing strength; when it breaks, it doesn’t separate, making it safer for toothbrush manufacturing.<br />TPE: Provides a fantastic suspension on the brush, allowing a very comfortable experience while maintaining a soft rubber texture.<br />Bristled with DupontTynex nylon bristles. The best nylon in the world for toothbrushing.<br />Multilevel bristle cut, allowing to brush the crowns of teeth with out damaging the enamel while the longest bristles are massaging the gum line removing bacteria.<br />Oval Shape head that allows a complete brushing reaching the furthest molars with less effort.<br />Tongue cleaner at the back of the head for a complete cleaning experience.<br />
  44. 44. ProFan Toothbrushes.<br />The brush is properly packed on a cardboard backer card and a PVC thermoformed blister.<br />Suitable for pegs and/or clip strips.<br />The handle of the brush can be covered with a PVC sleeve for decoration and or licensing purposes.<br />
  45. 45. ProFan Toothbrushes.<br />
  46. 46. Hand Sanitizers.<br />

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