DF13 Topics and Expertise


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DF13 Topics and Expertise

  1. 1. Topics and Expertise Raising your Enterprise IQ Jonathan Pappas, Salesforce.com, Sr. Product Manager @sfdcjp
  2. 2. Safe harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
  3. 3. Agenda 1.  Introductions 2.  Social Intelligence in the Enterprise 3.  What’s New: Topics and Expertise 4.  Demo (Spring ‘14) 5.  Panel and Q&A
  4. 4. Steve Berexa Allianz Global Investors Global Head of Research @sberexa
  5. 5. All about Allianz Global Investors Allianz Global Investors is a diversified active investment manager with a strong parent company and a culture of risk management. Data source: Allianz Global Investors. Data as of June 30, 2013. 1 “Forbes Global 2000: The World’s Biggest Public Companies”, Forbes, April 2012, based on sales and market value. 2 AUM as of June 30, 2013. Based on EUR to USD currency conversation rate as of June 30, 2013 (1.29985)
  6. 6. Robert Lacis Maxim Integrated Director, Sales Operations @rlacis
  7. 7. All about Maxim Integrated Maxim makes analog and mixed-signal semiconductors that turn the analog world into digital, bridging the gap between humans to machines, and machines to machines. §  9,300 employees with 40 design locations globally §  $2.4B annual revenue, found in 1983 §  Headquarters in San Jose, CA
  8. 8. Jon Pappas Salesforce.com Sr Product Manager, Social Intelligence @sfdcjp
  9. 9. What is Social Intelligence?
  10. 10. Companies are turning to us to solve 3 key problems Content, Conversation Separate from Business Disconnected Customers and Partners Employees Partners Customers Expertise and Ideas are Buried
  11. 11. Introducing Social Intelligence The art of harnessing the behaviors and social graph of every user to adaptively deliver the right content at the right moment. Here’s how we see it on the web today…
  12. 12. Marketplaces People who buy this, also buy this…
  13. 13. Entertainment People who like this song, also like these songs…
  14. 14. Social Networking People are talking about… People you follow often follow…
  15. 15. We answer with Social Intelligence technologies Recommendations Topics and Trends Influence & Expertise
  16. 16. System of Topics – GA in Summer ‘13 ü  Reinvented for the enterprise ü  Semantic Topic suggestions to assist ü  Knowledge curated into Topic Pages ü  People and groups talking about topics identified ü  Trending topics upgraded and related topics introduced ü  Suite of 23 features to create an ecosystem
  17. 17. What’s New
  18. 18. Past 3 Releases: Topics and Expertise Focus June ‘13 Summer Nov ’14 System of Topics GA •  •  •  •  •  •  •  •  •  •  •  •  •  •  •  •  •  Topics for Communities Topic Pages Topic Page- Publisher Topic Page- Talking About Topic Page- Favorites Topic Page- Recent Files Topic Page- Related Topics Topic Page- Groups Talking Topics Listview Profiles- Recently Talked About Groups- Recently Talked About Topics Reporting Trending Topics Algorithm Upgrade Semantic Topic Suggestions Multi-word Hashtags Topic Editor on Posts Topics in Search Results Winter ` Feb’14 Platform & Enhancements •  •  •  •  •  •  •  •  •  Spring Topic Permission Sets Topic Triggers Topics Connect for Apex Follow Topics Topic Page- Multidimensional Publisher Topic Influence Pilot Topics on Records Pilot Topics for Objects Topics Editor VF Component ng Comi Soon Next Generation Knowledge Discovery •  •  •  •  •  •  Knowledgeable People GA Endorsements GA Topics in Global Search GA Topics for Objects GA Topics as List View Criteria Knowledgeable for Objects Pilot
  19. 19. Coming in Spring ’14 Topics in Global Search Knowledgeable People & Endorsements Topics for Objects
  20. 20. Demo
  21. 21. Social Intelligence Extends Across Apps & Devices Chatter Connect API Access to topics and other sources: recommendations, experts, feeds, profiles, groups, messaging, data and more Custom & 3rd Party Business Apps Intranets & Portals Reporting Run custom reports and create dashboards to see what people are talking about. AppExchange Extend Topics to 3rd Party Partners in the AppExchange Mobile Apps
  22. 22. Chatter at Maxim Integrated. Why Expertise? Ø Silo'd business units Challenges we face at Maxim: Ø Geographically dispersed designers and engineers •  Fear of poaching •  Fear of “being found” and dog piled on •  If people need me, they know where to find me •  Information and tool silos Ø Complex products and move towards more highly-integrated solutions Ø People who have been with the company for 20+ years with lots of "campfire" knowledge
  23. 23. Steve Berexa Robert Lacis Jon Pappas Allianz Global Investors Global Head of Research @sberexa Maxim Integrated Director, Sales Operations @rlacis Salesforce.com Sr Product Manager Social Intelligence @sfdcjp
  24. 24. Now you can… Discover real-time insights within your business Identify Experts Quickly Connect with others by common interests
  25. 25. Add Topics to Curate Knowledge into Topic Pages
  26. 26. Topics Best Practices Tips and Tricks
  27. 27. Topics: Tips and Tricks Designate a “Topics Ambassador” •  Internal ambassador or community manager •  Watches all-company feed, adds topics to discussions •  Add topic descriptions, correct punctuation of topic names •  Encourage groups to use set topics
  28. 28. Topics: Tips and Tricks Encourage your users to: •  Use topic prefixes to group important topics together •  i.e. DF Keynotes, DF Sessions, DF Events, DF Speakers •  Use topics to create To-Do lists for other teams •  i.e. Disco UX Questions, Disco Documentation, Disco Retros, Disco Meeting agendas