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Movemberoct162010

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Movemberoct162010

  1. 1.
  2. 2.
  3. 3. Movember: Since Way Back!<br />
  4. 4. Linking charitable donations to product purchases <br />
  5. 5. Targeted consumers identify with the organization being supported<br />
  6. 6. Targeted consumers identify with the organization being supported<br />
  7. 7. Targeted consumers identify with the organization being supported<br />
  8. 8. Targeted consumers identify with the organization being supported<br />
  9. 9. The iPod Phenom<br />
  10. 10. The iPod phenom<br />
  11. 11. Outright donations to a non-profit cause<br />
  12. 12. Combines the best features of public relations and sales promotionsGenerates goodwill and is effective in increasing sales<br />
  13. 13. Persuade customers to try new products and ideally continue to use them after the promotion<br />
  14. 14. SILENT DONATION<br />
  15. 15.
  16. 16. CO- BRANDING<br />
  17. 17. WATCH YOUR ASS!!<br />

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