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The Value of Social Media for Project Managers

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We discuss the growing culture of Social Media and how its finally starting to be utilised by Project Managers and Project Management firm. Take a look and see how we can see it improving your business practices.

Published in: Business, Technology
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The Value of Social Media for Project Managers

  1. 1. 1 +44 (0) 843 289 5355 www.liveandsocial.com Jonnie Jensen Digital Coach & Social Media Strategist Presentation available at: http://slideshare.net/jonniejensen Connect with me at: http://linkedIn.com/in/jonniejensen http://twitter.com/jonniejensen http://gplus.to/jonniejensen jonniejensen@liveandsocial.com +44 7900183311 Social Project For Excellence
  2. 2. 2 +44 (0) 843 289 5355 www.liveandsocial.com The World has gone social…
  3. 3. 3 +44 (0) 843 289 5355 www.liveandsocial.com
  4. 4. 4 +44 (0) 843 289 5355 www.liveandsocial.com Has Project Management? In the Past, PMs Could Assume: • Most team members in a single office location • Siloed skills • Detached • PM software on a desktop workstation • Rigid • Status reports delivered at weekly meetings • Monthly executive review • Formal
  5. 5. 5 +44 (0) 843 289 5355 www.liveandsocial.com Social business defined as: The deep integration of social media and social methodologies into the organization to drive business impact. - Brian Solis, Altimeter
  6. 6. 6 +44 (0) 843 289 5355 www.liveandsocial.com
  7. 7. 7 +44 (0) 843 289 5355 www.liveandsocial.com Social Technologies Raise Productivity Improved communication and collaboration through social through social technologies could raise the productivity of interaction workers by 20 to 25 per cent
  8. 8. 8 +44 (0) 843 289 5355 www.liveandsocial.com Departments Still To Realise Benefits
  9. 9. 9 +44 (0) 843 289 5355 www.liveandsocial.com FULLY NETWORKED ENTERPRISES technically behaviourally RAISE PRODUCTIVITY BY 20 TO 25 PER CENT. TRANSFORMATION OF management practices organisational behaviour
  10. 10. 10 +44 (0) 843 289 5355 www.liveandsocial.com Value Of Social Media To Project Managers • 2/3 of Project Managers surveyed believe social media is a key issue for their industry • Primary Benefits Identified: – Collaboration – Communication – Networking Opportunities – Increased Efficiency Source: Harrin Survey 2011
  11. 11. 11 +44 (0) 843 289 5355 www.liveandsocial.com Does It Really Matter? DANGER–DANGER–DANGER–DANGER Business As Usual Use of social media and social technology in everyday life. Based on Moores Law you can’t catch up BUSINESSKILLER
  12. 12. 12 +44 (0) 843 289 5355 www.liveandsocial.com Business as usual – will kill you photo credit: jronaldlee
  13. 13. 13 +44 (0) 843 289 5355 www.liveandsocial.com
  14. 14. 14 +44 (0) 843 289 5355 www.liveandsocial.com Social technologies can empower individuals to form communities of interest around specific issues or causes, providing societal benefits
  15. 15. 15 +44 (0) 843 289 5355 www.liveandsocial.com Open Accountable & Supportive • Closed Controlled and Selective – the old way • Connected communities of people bounce around between themselves • Content and communication create cross sections of knowledge and opportunity • The internet locks these cross sections in time for other people to discover • Knowledge and experience collectively evolves • The process repeats photo credit: striatic
  16. 16. 16 +44 (0) 843 289 5355 www.liveandsocial.com CLOSED CONTROLLED SELECTIVE OPEN ACCOUNTABLE SUPPORTIVE Based on ORS by Thomas Power. Take the leadORS.co test
  17. 17. 17 +44 (0) 843 289 5355 www.liveandsocial.com Emotional Response To Social
  18. 18. 18 +44 (0) 843 289 5355 www.liveandsocial.com Creating Effective Teams SOCIAL PM Leader Specialties Quality Control Conflict Resolution
  19. 19. 19 +44 (0) 843 289 5355 www.liveandsocial.com What’s In It For You PM? • Selection of appropriate staff • Shared ownership • Project build • Accessibility • Delegation • Problem solving • Real time reporting
  20. 20. 20 +44 (0) 843 289 5355 www.liveandsocial.com What’s In It For Your Project Team? • Appropriate assignments • Shared ownership • Influence • Accessibility • Access to information • Productivity • Acknowledgement • Empowered and happy
  21. 21. 21 +44 (0) 843 289 5355 www.liveandsocial.com The Cultural set up for social business success
  22. 22. 22 +44 (0) 843 289 5355 www.liveandsocial.com Top Down • Business leaders active on social media • Have vision • Aligned with business goals • Aligned with individual needs • Agile and prepared to respond to information • Supportive and committed under pressure
  23. 23. 23 +44 (0) 843 289 5355 www.liveandsocial.com Meets Bottom Up • Active users of social media • Understand the vision • Motivated by the opportunities • Shared company values • Goals aligned with peers • Inspired by leaders • Supportive of others
  24. 24. 24 +44 (0) 843 289 5355 www.liveandsocial.com Not Everyone Wants To Go Social
  25. 25. 25 +44 (0) 843 289 5355 www.liveandsocial.com Support And Relate • Shared values • Common goals • Provide training • Mentor • Evaluate • Acknowledge
  26. 26. 26 +44 (0) 843 289 5355 www.liveandsocial.com Influence Creates Happiness Your bio Your experience Your content Your shared content Your conversations Who’s connected to you Who shares your updates Who talks about you Who endorses you Who refers you Personal value Influence Happiness
  27. 27. 27 +44 (0) 843 289 5355 www.liveandsocial.com Tool Selection • Cost • Industry relevance • Current infrastructure • Requirements of the project • Skills of the project team • Scalability
  28. 28. 28 +44 (0) 843 289 5355 www.liveandsocial.com Context: social media in the workplace is best when focused on topics or outcomes.
  29. 29. 29 +44 (0) 843 289 5355 www.liveandsocial.com Real Collaboration SOCIAL PM Collaborative documents Wikis Instant messenger Google Hangouts / webinars Remote access Shared calendar's Apps and plug-ins
  30. 30. 30 +44 (0) 843 289 5355 www.liveandsocial.com Define A Social Media Policy
  31. 31. 31 +44 (0) 843 289 5355 www.liveandsocial.com Profiling Staff Effectively • Create a central resource of staff skills and experience • Empower staff to be known and found • Case Study: Big Lottery Fund – Wiki for democratic sharing, updating and discussing documents – Big Connect for profile, communications, groups and projects – 20% of staff within three months of launch – 35% of staff after inclusion of formal messaging system
  32. 32. 32 +44 (0) 843 289 5355 www.liveandsocial.com Big Lottery Fund Experience “Staff are using the tool to talk to people they would not normally come into contact with” “Teams who work across different sites are beginning to set up groups to continue their conversations after meetings and VC appointments” “Reduces duplications and silo working” “Promotes the development of ideas” Hayley Brown @haylsbrown http://talenthayley.wordpress.com/about/ “Exploiting the skills tag functionality to identify mentors, setting up groups as knowledge forums”
  33. 33. 33 +44 (0) 843 289 5355 www.liveandsocial.com “On the web a whole suite of tools have been made available to communicate. That's the idea, simply taking the benefit from the web and bringing it internal" James Duffy, head of intranet at Schroders
  34. 34. 34 +44 (0) 843 289 5355 www.liveandsocial.com Communication • People’s natural yearning to belong to a group • Collaboration quality determines quality of the project • Open-plan encourages involvement and cultivates trust. • Social tools gives each team member a voice • Social projects breed creativity and foster innovation
  35. 35. 35 +44 (0) 843 289 5355 www.liveandsocial.com More than 30 million networked sensor nodes are now present in the transportation, automotive, industrial, utilities and retail sectors. The number of these sensors is increasing at a rate of more than 30 per cent a year. - McKinsey Global Institute ‘Big Data: The next frontier for innovation, competition and productivity.
  36. 36. 36 +44 (0) 843 289 5355 www.liveandsocial.com Big Data • Collaborative data is shared and open • Real time monitoring and accuracy • Forecasting and nowcasting of events • Modelling success in decision making • Overlaying information to reveal hidden opportunities • Need based product development • New business models based on data
  37. 37. 37 +44 (0) 843 289 5355 www.liveandsocial.com Engage your end customers
  38. 38. 38 +44 (0) 843 289 5355 www.liveandsocial.com Real Collaboration SOCIAL PM Collaborative documents Wikis Instant messenger Google Hangouts / webinars Remote access Shared calendar's Apps and plug-ins
  39. 39. 39 +44 (0) 843 289 5355 www.liveandsocial.com Its About Being Social It’s not about the technology It is about communication It’s not about money It is about interaction It’s not about efficiencies It is about trust It’s not a fad It is because people are social animals
  40. 40. 40 +44 (0) 843 289 5355 www.liveandsocial.com Jonnie Jensen Digital Coach & Social Media Strategist Presentation available at: http://slideshare.net/jonniejensen Connect with me at: http://linkedIn.com/in/jonniejensen http://twitter.com/jonniejensen http://gplus.to/jonniejensen jonniejensen@liveandsocial.com +44 7900183311 Social Project For Excellence

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