Sproget flyder - crowdsourcing og automatisering af sprogservices: derfor bliver det stort

1. Sproget flyder - crowdsourcing og automatisering af sprogservices: derfor bliver det stort Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

2. I dag computere bli’r smartere og smartere (og automatiseret oversættelse bedre og bedre) internettet er fragmenteret og vildt (og lader alle lave alt - også behandle sprog) Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

3. Først: er denne tekst i orden? (Jeg skrev den i forgårs til amerikansk hotshot) Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

4. Først: er denne tekst i orden? Hi David, That's very interesting! Didn't know about the Dubai-Mossad story. Could we broaden that one up and raise the question: will the vast amounts of data both governments and corporations very soon will possess change the balance of power between the two on the one hand and the media on the other? Will governments and big corporations become "big brothers" of tomorrow? And if so, what could journalists do to get back at them? If we could, and you'd be able to provide some good answers (!) we could put it like this in the ofﬁcial program: David Nordfors: How to deal with the Big Brothers of tomorrow If you think the spin doctors of ministers and PR departments of the business world are hard to get at, just wait. Harnessed by an overwhelming amount af data, governments and big corporations will very soon know pretty much everything there is to know. This gives them an hitherto unprecedented powerposition vis-a-vis the public and its servants, the media. To deal with them – and to cover their activities – is a new art. An art David Nordfors, Executive Director of Stanford University's Center for Innovation and Communication, Poynter National Advisory Board Member and advisor to the World Economic Forum, knows all about. He’s one of the founders of Constructive Journalism, and he knows just about everyone in Silicon Valley. At the International Media Festival, he’ll talk about how Innovation Journalism - a concept he has also given birth to - can be used to grapple with the new giants. How's that to you? Best, Jon Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

5. Vi surfer alle sammen kilde: Danmarks Statitstik Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

6. ...kommer vidt omkring + 100.000 Kilde: Gemius (Forskelllige websites danskerne besøger hver måned) Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

7. ...læser meget 8.405.192.835 Kilde: Gemius, juni 2010 (Antal sider, danskere +15 år klikker gennem hver måned) Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

8. og deltager selv Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

9. Googledom Di Socialien st ur New on bi sco o rp okie il em st t M ob an Kilde: Gemius, efterår 2009 Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

10. Googledom Di S 29i %i e n oc al st ur New on bi sco o rp okie il em st t M ob an Kilde: Gemius, efterår 2009 Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

11. 26 % Googledom Di S 29i %i e n oc al st ur New on bi sco o rp okie il em st t M ob an Kilde: Gemius, efterår 2009 Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

12. 26 % Googledom Di S 29i %i e n oc al st 8% ur New on bi sco o rp okie il em st t M ob an Kilde: Gemius, efterår 2009 Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

13. 26 % Googledom Di S 29i %i e n oc al st 8% ur New on 15scorpokie % bi o il em st t M ob an Kilde: Gemius, efterår 2009 Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

14. Nettet er stort, forankret og fragmenteret: Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

15. Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

17. Amatørerne trænger sig på Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

19. vokser vildt Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

20. er kæmpestore Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

21. og rimeligt gode Encyclopedia Brittanica vs Wikipedia 3 fejl per artikel mod 4 kilde: Nature (Wikipedia(!)) Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

24. ca 1000 designs om ugen 10 med flest stemmer i produktion 2000$ + 500 (+ 500$/reprint) Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

26. App store Cut: 30 % af omsætningen - power distribution Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

27. 1/2 mio+ apps i app-store 525.000 450.000 innovationslokomotiv! 375.000 300.000 225.000 150.000 75.000 0 Jul-08 Jan-09 Jul-09 Jan-10 jul-10 Jan-11 jul-11 jan-12 Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

28. 25 mia+ downloads 25.000.000.000 20.000.000.000 15.000.000.000 10.000.000.000 5.000.000.000 0 Jul-08 Jan-09 Jul-09 Jan-10 jul-10 Jan-11 jul-11 jan-12 Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

29. Sproget Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

30. Content Farms - billigt menneskeskabt indhold Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

31. “Journalistisk” opdræt Lavet udfra Google-trends + Annoncørernes interesser Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

32. How do I Attach a Trekking Pole to a Pack? Trekking poles are invaluable hiking companions: They take much strain off your legs and hips, lend greater stability over loose footing or during a river-ford and can, in a pinch, serve to push aside thick vegetation or prop up a tarp. But there are times when you don't want to be wielding the pole in your hands.... http://www.trails.com/how_41544_attach-trekking-pole-pack.html Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

33. Demand Media IPO - markedsværdi $ 1,5 mia Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

34. Andria Krewson Ansøg online: writer (editor, filmmaker) Søg assignments: Rubrik fast! $7,5-15 Skriv: skabelon, underrubrik, SEO-tips, citater, links (.gov/ edu, -wikipedia) etc. Styleguide Internt forum $ 3,5 Godkendelse, editor Penge ind på Paypal, hver onsdag kl. 18 Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

35. Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

40. Cracked.com Demand Media eHow LiveStrong Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

41. Cracked.com Demand Media eHow LiveStrong Artikel: 15$ Redigering: 3,5$ Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

42. 7000 “items” pr dag Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

43. 7000 “items” pr dag 2,5 mio om året Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

50. Oversættelser Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

53. Fra 110 kr for 400 ord Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

54. Kun redigering Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

57. Pick-up tid: 5 min i snit (rekord 6 sekunder) Færdiggørelse, 400 ord: 25-45 minutter Pris, 400 ord: 56 kr Det halve af genco.coms oversættelser Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

59. Her er resultatet fra Wordy Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

61. FULDAUTOMATISK journalistik... Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

62. Michigan State silences Notre Dame, 3-0 SOUTH BEND, Ind. -- Tony Bucciferro put the Michigan State Spartans on his back Sunday and spurred them to a 3-0 win over the Notre Dame Fighting Irish (7-11) at Frank Eck Stadium. Bucciferro kept the Fighting Irish off the board during his nine innings of work for Michigan State (12-4). He struck out five and allowed one walk and three hits. Senior Matt Grosso was not able to take advantage of a big opportunity for the Irish in the ninth inning. After freshman Frank Desico walked, Ryne Intlekofer doubled and Ryan Connolly was hit by a pitch, the Fighting Irish were trailing by three when Grosso came to the plate against Bucciferro with one out and the bases loaded, but he flew out. Brandon Eckerle was perfect at the plate for the Spartans. He went 4-4 at the dish. Eckerle singled in the first, third, fifth and ninth innings and walked in the seventh inning. Michigan State scored in two innings to claim the victory. The Spartans scored one run in the first and two runs in the third. In the first, senior Eric Maust gave up one run on a double by Jeff Holm. In the third, Maust gave up one run on a single by Holm. Later that inning, a run came in when Bo Felt reached on a fielding error by third baseman Adam Norton. Maust took the loss for Notre Dame. He went six innings, gave up one walk, struck out three, and allowed three runs. Michigan State's next game is on Friday, March 26 at Oakland. Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

63. Michigan State silences Notre Dame, 3-0 SOUTH BEND, Ind. -- Tony Bucciferro put the Michigan State Spartans on his back Sunday and spurred them to a 3-0 win over the Notre Dame Fighting Irish (7-11) at Frank Eck Stadium. Bucciferro kept the Fighting Irish off the board during his nine innings of work for Michigan State (12-4). He struck out five and allowed one walk and three hits. Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

64. Michigan State silences Notre Dame, 3-0 SOUTH BEND, Ind. -- Tony Bucciferro put the Michigan State Spartans on his back Sunday and spurred them to a 3-0 win over the Notre Dame Fighting Irish (7-11) at Frank Eck Stadium. Bucciferro kept the Fighting Irish off the board during his nine innings of work for Michigan State (12-4). He struck out five and allowed one walk and three hits. Grønt: Facts Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

65. Michigan State silences Notre Dame, 3-0 SOUTH BEND, Ind. -- Tony Bucciferro put the Michigan State Spartans on his back Sunday and spurred them to a 3-0 win over the Notre Dame Fighting Irish (7-11) at Frank Eck Stadium. Bucciferro kept the Fighting Irish off the board during his nine innings of work for Michigan State (12-4). He struck out five and allowed one walk and three hits. Grønt: Facts Rødt: Klicheer Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

66. ROLIG NU “Kun” stereoptype stofområder Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

67. ...og studieværter ...og anmeldelser ...og jokes? Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK, april 2012 tirsdag den 17. april 12

69. "The ‘Ancient Lion of Nimrud’ went missing from this city’s national museum in 2003 (along with a lot of other stuff)." Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

70. Dens største lufthavn er opkaldt efter en Anden Verdenskrigs-helt, dens næststørste efter et slag Its largest airport was named for a World War II hero; its second largest, for a World War II battle. http://youtu.be/7h4baBEi0iA Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

71. http://www.youtube.com/watch?v=HkDyEWvs8iA Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

72. Hvor skal vi hen? Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

73. Oversættere Journalister Fotografer Typografer Syere Landmænd Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

74. Den gode, korte nyhed: Sprogbranchen er i global vækst Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

75. Danmark har brug for kultur-arbejdere Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

76. også i en global verden Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

77. Danfoss: 21.000 ansatte over hele verden (6000 i dk) Hvordan tale sammen? Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

78. Vi har øvet os i 1000 år Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

79. Tak for i dag! Jon Lund // www.jon-lund.com // jon@jon-lund.com // @jonlund Sproget flyder - LAK sprogkonference, .19. november 2011 tirsdag den 17. april 12

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Sproget flyder - crowdsourcing og automatisering af sprogservices: derfor bliver det stort