Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Growth Opportunities in an African Context

4,098 views

Published on

Growth Opportunities in an African Context

  • Thanks for putting together such a great site. Very informative and helpful.
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here

Growth Opportunities in an African Context

  1. GROWTH OPPORTUNITIES IN AN AFRICAN CONTEXT
  2. AFRICA’S GROWING MIDDLE CLASS (AfDB) • 313 million Africans have moved into the middle class (34% of the continent’s population). Of that number, 123 million belong to a more stable upper middle class. • 600 million Africans are mobile phone users. By 2013, this number is expected to grow to 735 million. • African consumer spending is projected to reach $1.4 trillion by 2020.
  3. AFRICA’S GROWING MIDDLE CLASS (AfDB) • Average consumer spend is $2 and $20 per day. • Africa’s middle class is projected to grow to 1.1 billion (42% of the population) by 2060. • Average GDP growth of the continent was 6% in 2011 and nearly 6% in 2012. • African productivity is growing by nearly 3% per year.
  4. CONNECTIVITY & PENETRATION Internet Penetration Continent:120 Million users (12%) 2005 - 2011 Growth Rate: 428.7% Mobile Penetration Continent: 600 Million users (65%) 2005 - 2011 Growth Rate: 380% Mobile Broadband Continent: 273.1 Million users 2005 - 2011 Growth Rate: 446%
  5. AFRICA’S TOP 5 INTERNET COUNTRIES (circa 2010) Nigeria Population: 150m+ Internet users: 11 million GDP: $235.92 billion Morocco Population: 32m+ Internet users: 15.4 million GDP: $100.22 billion Egypt population: 82m+ internet users: 21.5 million GDP: $229.53 billion South Africa Population: 50m+ Internet users: 6 million GDP: $400.24 billion Sudan Population: 34m+ Internet users: 4 million GDP: $55.1 billion
  6. CITATIONS 1 - The Guardian: Africa's burgeoning middle class brings hope to a continent 2 - Vodafone Policy Paper Series 12 - Stupendous Value, Mobile Darwinism & the Next Phase of Growth 3 - The Future of African Mobile Profitability: Stupendous Value, Mobile Darwinism & the Next Phase of Growth by Jon Gosier (j.gosier@appfrica.org)

×