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Jones how to use analytics part 1

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Jones how to use analytics part 1

  1. 1. How To Use Read my story @ PositivelyAwesomeVA.wordpress.com
  2. 2. Read my story @ PositivelyAwesomeVA.wordpress.com Google whaaatt ???
  3. 3. Read my story @ PositivelyAwesomeVA.wordpress.com What is it for ???
  4. 4. Read my story @ PositivelyAwesomeVA.wordpress.com Helps you measure the performance of your website !
  5. 5. “If you can not measure it, you can not improve it.” - W. Edwards Deming Read my story @ PositivelyAwesomeVA.wordpress.com
  6. 6. “To measure is to know.” - Lord Kelvin Read my story @ PositivelyAwesomeVA.wordpress.com
  7. 7. Wish you can monitor your website’s performance? Read my story @ PositivelyAwesomeVA.wordpress.com
  8. 8. Which posts get the most reaction? Read my story @ PositivelyAwesomeVA.wordpress.com
  9. 9. Do you know where your traffic comes from? Read my story @ PositivelyAwesomeVA.wordpress.com
  10. 10. How effective are your keywords? Read my story @ PositivelyAwesomeVA.wordpress.com
  11. 11. Which sales letters convert to sales? Read my story @ PositivelyAwesomeVA.wordpress.com
  12. 12. Which ads are more effective? Read my story @ PositivelyAwesomeVA.wordpress.com
  13. 13. Find the answers in … Read my story @ PositivelyAwesomeVA.wordpress.com
  14. 14. Read my story @ PositivelyAwesomeVA.wordpress.com Whaatt? Lots of numbers here?
  15. 15. Read my story @ PositivelyAwesomeVA.wordpress.com You mean there are statistics?
  16. 16. Read my story @ PositivelyAwesomeVA.wordpress.com Lots of graphs???
  17. 17. Read my story @ PositivelyAwesomeVA.wordpress.com YES, there will be numbers, graphs and stats but…
  18. 18. Read my story @ PositivelyAwesomeVA.wordpress.com Google Analytics makes it a breeze …
  19. 19. Read my story @ PositivelyAwesomeVA.wordpress.com Are you all set?
  20. 20. Read my story @ PositivelyAwesomeVA.wordpress.com Log in to your wordpress blog
  21. 21. Read my story @ PositivelyAwesomeVA.wordpress.com You will be led to your dashboard
  22. 22. Now, let’s start with Google Analytics Read my story @ PositivelyAwesomeVA.wordpress.com
  23. 23. To start, you only need TWO easy steps Read my story @ PositivelyAwesomeVA.wordpress.com
  24. 24. 1. Sign up Read my story @ PositivelyAwesomeVA.wordpress.com 2. Install the tracking code
  25. 25. Let’s start ! Read my story @ PositivelyAwesomeVA.wordpress.com
  26. 26. Open a new tab in your browser Read my story @ PositivelyAwesomeVA.wordpress.com
  27. 27. In your browser, type “ www.google.com/analytics/ “ Read my story @ PositivelyAwesomeVA.wordpress.com
  28. 28. You will see this screen Read my story @ PositivelyAwesomeVA.wordpress.com
  29. 29. On the right upper portion is the sign up Read my story @ PositivelyAwesomeVA.wordpress.com
  30. 30. Here it is zoomed in! Read my story @ PositivelyAwesomeVA.wordpress.com
  31. 31. If you have a Gmail account, just click “sign in” Read my story @ PositivelyAwesomeVA.wordpress.com
  32. 32. You will see this screen Read my story @ PositivelyAwesomeVA.wordpress.com
  33. 33. Type in your email and password Read my story @ PositivelyAwesomeVA.wordpress.com
  34. 34. Click “Sign In” Read my story @ PositivelyAwesomeVA.wordpress.com
  35. 35. You will see this screen Read my story @ PositivelyAwesomeVA.wordpress.com
  36. 36. Click “Sign Up” Read my story @ PositivelyAwesomeVA.wordpress.com
  37. 37. This screen will appear Read my story @ PositivelyAwesomeVA.wordpress.com
  38. 38. Let’s fill up the account information Read my story @ PositivelyAwesomeVA.wordpress.com
  39. 39. Scroll down and choose your country or territory Read my story @ PositivelyAwesomeVA.wordpress.com
  40. 40. Here it is, zoomed in! Read my story @ PositivelyAwesomeVA.wordpress.com
  41. 41. Click the box under Terms and Conditions Read my story @ PositivelyAwesomeVA.wordpress.com
  42. 42. Click “Create Account” Read my story @ PositivelyAwesomeVA.wordpress.com
  43. 43. You will see this screen Read my story @ PositivelyAwesomeVA.wordpress.com
  44. 44. Pls. notice “Website Tracking” Read my story @ PositivelyAwesomeVA.wordpress.com
  45. 45. At this stage, the tracking code is not yet installed Read my story @ PositivelyAwesomeVA.wordpress.com
  46. 46. Scroll down until you see this… Read my story @ PositivelyAwesomeVA.wordpress.com
  47. 47. Pls. take note of the code Read my story @ PositivelyAwesomeVA.wordpress.com
  48. 48. Highlight the code Read my story @ PositivelyAwesomeVA.wordpress.com
  49. 49. Right click on the highlighted portion and click copy Read my story @ PositivelyAwesomeVA.wordpress.com
  50. 50. Go back to your blog dashboard Read my story @ PositivelyAwesomeVA.wordpress.com
  51. 51. Click “Appearance” and “Themes” Read my story @ PositivelyAwesomeVA.wordpress.com
  52. 52. Click “Editor” Read my story @ PositivelyAwesomeVA.wordpress.com
  53. 53. You will see this… Read my story @ PositivelyAwesomeVA.wordpress.com
  54. 54. Looks totally ALIEN??? Read my story @ PositivelyAwesomeVA.wordpress.com
  55. 55. Relax! Just Inhale and Exhale! Read my story @ PositivelyAwesomeVA.wordpress.com
  56. 56. Notice the right side of the blog Read my story @ PositivelyAwesomeVA.wordpress.com
  57. 57. Click “Footer” Read my story @ PositivelyAwesomeVA.wordpress.com
  58. 58. Close up view of Footer.php Read my story @ PositivelyAwesomeVA.wordpress.com
  59. 59. You will see the alien language again! Read my story @ PositivelyAwesomeVA.wordpress.com
  60. 60. DO NOT PANIC Read my story @ PositivelyAwesomeVA.wordpress.com
  61. 61. Ignore it! Read my story @ PositivelyAwesomeVA.wordpress.com
  62. 62. Scroll down till you see this… Read my story @ PositivelyAwesomeVA.wordpress.com
  63. 63. Now look for “ </body> “ Read my story @ PositivelyAwesomeVA.wordpress.com
  64. 64. You can find it at the end Read my story @ PositivelyAwesomeVA.wordpress.com
  65. 65. Have you found “</body>”??? Read my story @ PositivelyAwesomeVA.wordpress.com
  66. 66. Put your cursor before </body> Read my story @ PositivelyAwesomeVA.wordpress.com
  67. 67. Then press “enter” twice Read my story @ PositivelyAwesomeVA.wordpress.com
  68. 68. Note the 2 spaces before </body> Read my story @ PositivelyAwesomeVA.wordpress.com
  69. 69. This is where you will paste the tracking code… Read my story @ PositivelyAwesomeVA.wordpress.com
  70. 70. Click “Right Click” Read my story @ PositivelyAwesomeVA.wordpress.com
  71. 71. And “Paste” Read my story @ PositivelyAwesomeVA.wordpress.com
  72. 72. Click “Update File” Read my story @ PositivelyAwesomeVA.wordpress.com
  73. 73. Congratulations! You have pasted the tracking code! Read my story @ PositivelyAwesomeVA.wordpress.com
  74. 74. You made it! Now, breathe easy! Read my story @ PositivelyAwesomeVA.wordpress.com
  75. 75. Now, you check if the tracking code is installed Read my story @ PositivelyAwesomeVA.wordpress.com
  76. 76. Go to your Google Analytics Dashboard Read my story @ PositivelyAwesomeVA.wordpress.com
  77. 77. Click the title of your blog Read my story @ PositivelyAwesomeVA.wordpress.com
  78. 78. You will see this… Read my story @ PositivelyAwesomeVA.wordpress.com
  79. 79. Click on the name of your blog Read my story @ PositivelyAwesomeVA.wordpress.com
  80. 80. Then click on “Tracking Code” Read my story @ PositivelyAwesomeVA.wordpress.com
  81. 81. There you have it! Read my story @ PositivelyAwesomeVA.wordpress.com
  82. 82. Now you can breathe easy and I hope you learned something NEW! Read my story @ PositivelyAwesomeVA.wordpress.com
  83. 83. Just a NOTE: Google Analytics works only in self hosted blogs! Read my story @ PositivelyAwesomeVA.wordpress.com
  84. 84. Pls. visit www.PositivelyAwesomeVA.com for more tips! Read my story @ PositivelyAwesomeVA.wordpress.com
  85. 85. See you SOON! Read my story @ PositivelyAwesomeVA.wordpress.com

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