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Conversion Optimization Winning After They Arrive

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Do your visitors arrive bleary eyed…

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or do they arrive ready to make an impact?

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“ Winning After They Arrive” a little – info you know about people A LOT – controls you give people

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FACT: Consumers Know More About What They Want Then You Ever Will!

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Give people the ability to define their experience

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… before and after they arrive

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Flip the Funnel

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Flip the Funnel Content (location) Context (relevance) Intelligence (content) Tools (search)

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Demos

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“ Happiness is not on the road to anything. Happiness is the road.” - Bob Dylan’s Grandmother