This is the initial lecture in my mobile apps development course. A light introduction to mobile app development is given to help motivate the student to learn. In particular, this lectures looks at the present state of mobile app development and the mobile industry. We also look at the broader app development landscape to help the student get oriented. The course is an intensive and very compressed deep dive into iOS development in Swift. Visit the course web page to get copies of the course outline, lecture notes, sample code, etc. Course website: http://www.themobilemontage.com/2015/05/12/ios-bootcamp-learning-to-create-awesome-apps-on-ios-using-swift/ Find the YouTube version of this lecture here: https://youtu.be/Xi6LfpMEVQE