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2014 Social Digital promotion
© Copyright 2013 Brandmovers
Pots & Pans & Rock ‘n’ Roll
20K
Content interactions
6MM+
Campaign impressions
Brandmovers we...
© Copyright 2013 Brandmovers
Media & Results
Total Campaign Content Interactions: 19,999
Total Campaign Impressions: 6,155...
© Copyright 2013 Brandmovers
John Lyons
Managing Director, Europe
Brandmovers.
john@brandmovers.co.uk
@johnnieego
0844 247...
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Brandmovers - StreetSmart 2014

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Case study of Brandmovers social awareness campaign for charity StreetSmart.

Published in: Social Media
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Brandmovers - StreetSmart 2014

  1. 1. 2014 Social Digital promotion
  2. 2. © Copyright 2013 Brandmovers Pots & Pans & Rock ‘n’ Roll 20K Content interactions 6MM+ Campaign impressions Brandmovers were commissioned to devise a social game mechanic to drive awareness of the StreetSmart campaign 2014. Our target was to exceed 2013’s YouTube campaign which had 6,238 views and to achieve 30-50k impressions.
  3. 3. © Copyright 2013 Brandmovers Media & Results Total Campaign Content Interactions: 19,999 Total Campaign Impressions: 6,155,567 Organic Share Impressions from Game Shares (FB & Twitter): 189,240 Organic Mention Impressions (Twitter): 4,972,520 Paid Impressions (Facebook): 968,200
  4. 4. © Copyright 2013 Brandmovers John Lyons Managing Director, Europe Brandmovers. john@brandmovers.co.uk @johnnieego 0844 2474 120

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