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See how Bulldog has helped companies like yours succeed!
2017 Case Studies
Handling EVERY aspect of
marketing, PR, sales &
product development for a
new dog treat company.
Concept to launch in 7
A New Channel
Created a strategic plan for
Bag Balm to launch into the
Pet Channel. Included pricing,
product mix, forecasting,
marketing, PR and rep network
A New Message
Developed a completely new,
unique and emotional ad
campaign for HERO dog toys.
Helped the brand stand out in
a very crowded category and
gain the attention of national
Created a new trade campaign
to re-position the SPOT brand
of dog toys as a leading
Reversed share decline by
developing a new benefit
(plaque control) and
Achieved the first end cap in company
history at Petsmart and double digital
category growth by developing a
compelling consumer promotion.
Received over $100,000 in media
coverage the week of 4th of July
by developing the “Scaredy Pet
Challenge” Media Campaign.
Gained sales by repositioning mood
enhancing light to ‘bring the sunshine
in’ for pets. Assisted in off-shore
New Product Launch
Achieved major trade press pickup.
Signed #2 rep group in US to cover
Petsmart, Petco &PSP. Sold product
Renamed product, redesigned logo and
packaging helping it gain distribution
in Petco & Petsmart.
Created a new product concept, brand
Name & packaging. Signed major rep
firm and sold in to Petsmart.
Redesigned logo & packaging to
professionalize a treat business.
Achieved significant trade press.
Developed all marketing materials
including logo, print ads, email blasts
& website. Also sourced product off-
Let Bulldog take you where
you want to go today!
Some Past & Present Clients
Other Brand Experience
We’re not just pet!