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The Only 11 Slides You'll Need In Your Pitch Deck

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The only 11 slides you’ll
need in your pitch deck
Johan Zammit
j.zammit@smartstudios.io

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Aim :
To Win The Hearts & Minds Of
Investors
To Excite Them To Be Part Of Your Startup

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1. Welcome Slide
“We’re The Uber Of X” In 1 Sentence
This Is What We Do
(like a 140 character tweet)

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The Only 11 Slides You'll Need In Your Pitch Deck

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When pitching LESS IS MORE. You only need 11 slides to explain the whole context of your opportunity. Make sure you use a story that the audience can link to. Your aim is to win their hearts and their minds - to excite them to be part of your project.

When pitching LESS IS MORE. You only need 11 slides to explain the whole context of your opportunity. Make sure you use a story that the audience can link to. Your aim is to win their hearts and their minds - to excite them to be part of your project.

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The Only 11 Slides You'll Need In Your Pitch Deck

  1. 1. The only 11 slides you’ll need in your pitch deck Johan Zammit j.zammit@smartstudios.io
  2. 2. Aim : To Win The Hearts & Minds Of Investors To Excite Them To Be Part Of Your Startup
  3. 3. 1. Welcome Slide “We’re The Uber Of X” In 1 Sentence This Is What We Do (like a 140 character tweet)
  4. 4. 2. The Problem You Are Solving .. through a story Get them to feel the pain.
  5. 5. 3. Your Solution Your Vision How you alleviate the pain
  6. 6. What Is Your USP? Solving A Problem Is Not Enough What’s Your Magic / Secret Sauce / IP? Forget saying “We have first-mover advantage.”
  7. 7. 4. Target Audience Addressable Market How Much Each Customer Spends On “Your” Problem At The Moment? Forget Saying “1% Of The Market Will Be Enough”
  8. 8. 5. Revenue Streams How will you make money? Who pays for the product/service? Unit economics
  9. 9. 6. Competition Do not “hide” competitors
  10. 10. 7. Customer Acquisition Go-To-Market Strategy Customer Acquisition Costs
  11. 11. 8. The Team They Invest In You Not In Your Product So Show Your Passion + Expertise
  12. 12. 9. Financial Projections Ask For Money & Explain How Will You Use The Funds Raised? + Key Metrics To Reach Keep projections realistic
  13. 13. 10. Traction/Demo What’s The Status So Far? (Don’t Seek Investment Too Early)
  14. 14. 11. Strong Ending Bring It All Together Investing = Opportunity What Is The One Thing You Want Them To Remember? *How Will You Book A Next Meeting With The Investors?
  15. 15. Pitch Perfect Johan Zammit j.zammit@smartstudios.io

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