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EightTraps of Networking (&Tips)
When Job Searching
Johanna Rothman
Author of ManageYour Job Search
www.jrothman.com
@joha...
© 2015 Johanna Rothman
The Problems with Networking
You know you need to network
You need loose connections
There are seve...
© 2015 Johanna Rothman
Poll: How Long HaveYou Been
Networking for a Job?
Fewer than 3 months
3-6 months
6-12 months
More t...
© 2015 Johanna Rothman
DetermineYour GoalsWithYour
Networking
A new job (duh!)
Background networking
What you do all the t...
© 2015 Johanna Rothman
Trap #1: Spray and Pray
Do not spray your resume
everywhere
Do not send it unrequested
to people
Ti...
© 2015 Johanna Rothman
Trap #2: You Have to Leave the
House to Network
It’s tempting to network from
your chair
Hard to bu...
© 2015 Johanna Rothman
Trap #3:YouThinkYou Have to
“Work a Room”
You should not do anything that is
inauthentic
Introverts...
© 2015 Johanna Rothman
Trap #4: You Network in the Same
Places
You do want people to get
to know you
Are you meeting peopl...
© 2015 Johanna Rothman
Trap #5:You Feel as If AllYou Do Is
Network
You go to so many
meetings, you feel as if all
you do i...
© 2015 Johanna Rothman
Trap #6: Other “Stuff” is More
Important
You have a life: other people and
maybe children
You didn’...
© 2015 Johanna Rothman
Trap #7:You Feel Like an Impostor
Impostor syndrome is real
Sign of poor self-esteem
Tip: Make sure...
© 2015 Johanna Rothman
Trap #8:You Don’t Have a Complete
LinkedIn Profile
I see too many “zombies”
on LinkedIn
No picture
I...
© 2015 Johanna Rothman
Minimum for LinkedIn
Your picture: Headshot of you and only you
Headline
Contact Information
If you...
© 2015 Johanna Rothman
A LinkedIn Poll
I hate LinkedIn and don’t use it
I don’t have a picture on my LinkedIn profile
My Li...
© 2015 Johanna Rothman
BonusTip: ShowYourValue
Every line on your profile or resume has to
articulate your value
Use Englis...
© 2015 Johanna Rothman
Social Networking GreasesWheels
for In-Person Networking
Social networking makes it
possible for yo...
© 2015 Johanna Rothman17
Provide value to get value.
Be yourself.
Always be authentic.
© 2015 Johanna Rothman
Let’s Stay InTouch...
Pragmatic Manager:
www.jrothman.com/pragmaticmanager
Please link with me on L...
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Eight traps.networking

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You know that looking for a job is a mostly a matter of who you know. You know you need to network, to find those loose connections. Sometimes, networking feels as if you are a “social” butterfly, never making real connections. You fall into networking traps, instead of networking with authenticity.

We’ll address eight common networking traps and discuss what to do instead so that your networking is successful and helps your job search.

What you will learn:
1. Why Spray-and-Pray is hurtful to you, and what to do instead.
2. Why you can’t network from your chair.
3. How to “work a room.” (You don’t have to work the entire room.)
4. Why you can’t network in the same places all the time.
5. How to organize your networking so you’re not just networking all the time.
6. How to be aware of when your not-job-searching is taking precedence over your job search
7. What Impostor Syndrome is, and how to avoid it.
8. Why a zombie profile on LinkedIn can hurt you.

Published in: Career
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Eight traps.networking

  1. 1. EightTraps of Networking (&Tips) When Job Searching Johanna Rothman Author of ManageYour Job Search www.jrothman.com @johannarothman jr@jrothman.com 781-641-4046
  2. 2. © 2015 Johanna Rothman The Problems with Networking You know you need to network You need loose connections There are several problems: You might feel slimy, not authentic How often can you go to yet-another-meeting? You are shy or introverted 2
  3. 3. © 2015 Johanna Rothman Poll: How Long HaveYou Been Networking for a Job? Fewer than 3 months 3-6 months 6-12 months More than a year 3
  4. 4. © 2015 Johanna Rothman DetermineYour GoalsWithYour Networking A new job (duh!) Background networking What you do all the time Target list networking With specific companies/ people in mind 4
  5. 5. © 2015 Johanna Rothman Trap #1: Spray and Pray Do not spray your resume everywhere Do not send it unrequested to people Tip: Research companies & people for your target list Find a way to network with your target list 5
  6. 6. © 2015 Johanna Rothman Trap #2: You Have to Leave the House to Network It’s tempting to network from your chair Hard to build rapport Hard to make warm connections Tip: Go to at least one professional meeting a week Volunteer 6
  7. 7. © 2015 Johanna Rothman Trap #3:YouThinkYou Have to “Work a Room” You should not do anything that is inauthentic Introverts and extroverts meet people differently Tip: Have a goal for your networking Some # people Your table at a dinner meeting The speaker Volunteer at a professional org. 7
  8. 8. © 2015 Johanna Rothman Trap #4: You Network in the Same Places You do want people to get to know you Are you meeting people on your target list? If not, change Tip: Find one new meeting/ meetup each week 8
  9. 9. © 2015 Johanna Rothman Trap #5:You Feel as If AllYou Do Is Network You go to so many meetings, you feel as if all you do is network and it’s not working Tip: Reflect on your goals so you know if you are doing useful networking 9
  10. 10. © 2015 Johanna Rothman Trap #6: Other “Stuff” is More Important You have a life: other people and maybe children You didn’t see results, so you stop going to meetings Question:Are you putting yourself first? Tip:Track your time for a week and see how much time you spend on your job search 10
  11. 11. © 2015 Johanna Rothman Trap #7:You Feel Like an Impostor Impostor syndrome is real Sign of poor self-esteem Tip: Make sure you have value in your LinkedIn profile and on your resume 11
  12. 12. © 2015 Johanna Rothman Trap #8:You Don’t Have a Complete LinkedIn Profile I see too many “zombies” on LinkedIn No picture Inadequate description of previous work Tip: LinkedIn tells you when your profile is complete 12
  13. 13. © 2015 Johanna Rothman Minimum for LinkedIn Your picture: Headshot of you and only you Headline Contact Information If you have URLs, name them Name your profile, example: www.linkedin.com/in/johannarothman Barebones profile Recommendations Give and receive Endorsements (not very useful anymore) 13
  14. 14. © 2015 Johanna Rothman A LinkedIn Poll I hate LinkedIn and don’t use it I don’t have a picture on my LinkedIn profile My LinkedIn Profile is pretty good. LinkedIn tells me my profile is an All-Star 14
  15. 15. © 2015 Johanna Rothman BonusTip: ShowYourValue Every line on your profile or resume has to articulate your value Use English sentences Explain how you did something Old: Software project manager for Lisp-on-a-Chip. Value/Action/Method As the software project manager for the new Lisp-on-a-Chip, I encouraged collaboration at all levels of the organization. Internally, this allowed us to deliver milestones monthly, to see the product evolve, and to build trust. Externally, this allowed us to meet our aggressive 9-month trade-show deadline. 15
  16. 16. © 2015 Johanna Rothman Social Networking GreasesWheels for In-Person Networking Social networking makes it possible for you to have a warm connection with someone when you meet them in person Start at building rapport 16
  17. 17. © 2015 Johanna Rothman17 Provide value to get value. Be yourself. Always be authentic.
  18. 18. © 2015 Johanna Rothman Let’s Stay InTouch... Pragmatic Manager: www.jrothman.com/pragmaticmanager Please link with me on LinkedIn www.linkedin.com/in/johannarothman 18

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