Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Media and Technology Management


Published on

Published in: Education, Technology
  • Be the first to comment

Media and Technology Management

  1. 1. LIB 620 Library Management Fall 2008 Media and Technology Management
  2. 2. 2 Media? What do you mean, media? – Not mediums (that’s spiritualism)! – Nor: • When the media ask him [George W. Bush] a question, he answers, ‘Can I use a lifeline?’ ~ Robin Williams – 2media 1 : a medium of cultivation, conveyance, or expression; especially : MEDIUM 2b 1me·di·um 2 : a means of effecting or conveying something: b plural usually media (1) : a channel or system of communication, information, or entertainment
  3. 3. 3 Library definition of Media? medium – In information storage and retrieval, the physical substance or material on which data is recorded ( parchment, paper, film, magnetic tape or disk, optical disk, etc.) or through which data is transmitted (optical fiber, coaxial cable, twisted pair, etc.). In a more general sense, the material or technical means by which any creative work is expressed or communicated, in print or nonprint format. Plural: media. •
  4. 4. 4 How About Technology? A Definition of Technology – The human process of applying resources to satisfy our wants and needs to extend our capabilities. – Technology is defined above as the process we use to solve problems and extend our human capabilities. We can also think of technology as knowledge and as hardware (artifacts). •
  5. 5. 5 Media and Technology Media are for communication Therefore, technology applications in media extend our communication capabilities – In developing this site, we, the students of the Vancouver Film School-Multimedia, first had to define what the term media involved. It was our belief that the word itself implies the notion of communication. Therefore, anything that was once used to relay a message would be applicable. • The Dead Media Project
  6. 6. 6 Dead Media? – “. . . some media do, in fact, perish. Such as: the phenakistoscope. The teleharmonium. The Edison wax cylinder. The stereopticon. The Panorama. Early 20th century electric searchlight spectacles. Morton Heilig's early virtual reality. Telefon Hirmondo. The various species of magic lantern. The pneumatic transfer tubes that once riddled the underground of Chicago. Was the Antikythera Device a medium? How about the Big Character Poster Democracy Wall in Peking in the early 80s? – Never heard of any of these? Well, that's the problem. • Bruce Sterling Dead Media Manifesto
  7. 7. 7
  8. 8. 8 Telephone History TELEPHONE HISTORY PAGES
  9. 9. 9 Computing History The Virtual Museum of Computing (VMoC)
  10. 10. 10 Internet History
  11. 11. 11 What do libraries have to do with media? History of Libraries –
  12. 12. 12 Other historical sites LIBRARY HISTORY THE BRITISH ISLES - TO 1850 – Library History > Carnegie L
  13. 13. 13 Media in School Libraries Stone tablets? • Wax tablets? • Slate tablets? • Silicon tablets?
  14. 14. 14 Applications of media & technology What are the applications of various types of media and technology in the classroom or the school library media center? – Tablets – Paper-based media – Electronic media – Multimedia – Etc.
  15. 15. 15 So, what is management, then? management, n. – 1. a. Organization, supervision, or direction; the application of skill or care in the manipulation, use, treatment, or control (of a thing or person), or in the conduct of something.
  16. 16. 16 What is media and technology management? Adapting the Oxford definition: – Application of skill or care in the manipulation, use, treatment, or control of media and technology Basically, this is described in library jargon as: – Collection management AKA Collection development
  17. 17. 17 What Is Collection Management? For some, this includes collection development (Selection and Acquisition)  Also includes housing, preservation, storage, weeding and discard of media in the collection – From Powerpoint presentation, What Cedars Has Done, part of Final Cedars Workshop on The Cedars (CURL Exemplars in Digital Archives) Project 25-26 February 2002 in Manchester, England
  18. 18. 18 What about collection development? What is collection development? – Collection development is a cycle that involves a number of phases that are repeated over time including establishing an area of need through some formal or information community and collection analysis, examining the existing collection for materials, developing a selection policy containing specific criteria, and recommending a set of materials that would address the need. • Information Access & Delivery: School Library Collections
  19. 19. 19 Another definition Collection Development – term that covers the activities related to the building of a library collection: setting selection policy, assessing user needs, studying collection use, selecting materials, maintaining the collection, weeding, etc. • Trustees' Glossary-Cccc The Office of Library Development in the Oklahoma Department of L
  20. 20. 20 Standard requirements Program Administration – Librarians serve as cultural facilitators. Therefore, a core activity within the profession is resource management: selecting and collecting resources, storing and organizing them for retrieval and use, and maintaining that collection. • Program Standards for School Library Media Specialist Prepara , Program Administration: Supporting Explanation, p. 22.
  21. 21. 21 Mission of media management To support the curriculum – A collection is developed to meet the curriculum outcomes of the school and to support literacy achievement and lifelong learning goals. This means that collection development serves the instructional goals of the school library program and the classroom teachers’ curriculum. These collections don’t just happen with everyone throwing in a few resources; they must be planned and developed by someone with training and expertise, not only in finding and acquiring quality resources, but in integrating those resources into the school’s curriculum. • Ray Doiron, An Administrator’s Guide to Collection Development
  22. 22. 22 What is a collection? – A collection is a set of resources brought together for a particular audience or to serve a specific function. • School Library Collections • ©2004-2007 Annette Lamb and Larry Johnson.
  23. 23. 23
  24. 24. 24  From Beyond Proficiency Program Evaluation Rubric
  25. 25. 25 Components of collection management . . . [the] management of print and physical audiovisual resources . . . can be organized into the following, semichronological, areas:
  26. 26. 26 An important point Create a collection development plan (or strengthen an existing one)!
  27. 27. 27 A plan is like a policy Why have a policy? – It clarifies policy decisions – It provides a forum for limited and specific conversations with faculty members – A written policy can also provide a basis for institutional continuity over time and through personnel changes. – a policy that is regularly reviewed and updated can help the curator weather the vicissitudes of budget woes • A Practical Approach to Writing a Collection Development Policy
  28. 28. 28 The functions of a policy Use as a planning document Use as a selection tool Use as a means of protection Use as a decision-making tool • Writing a Collection Development Policy
  29. 29. 29 Elements of the Collection Development Policy  Community Profile  Community Needs Assessment  Collection Goals  Selection Responsibility  Selection Criteria  Acquisitions  Collection Evaluation and Assessment  Weeding  Reconsideration of Library Materials  Policy Review and Revision
  30. 30. 30 Kentucky recommendations
  31. 31. 31 More from Kentucky 1.5 Develops Library Media Program policies, e.g. materials selection, collection development, circulation, challenged materials, copyright and technology. 1.16 Follows the SBDM Approved selection policy that includes a procedure for reconsideration of materials
  32. 32. 32 What about technology? How do teacher librarians use technology? – The teacher librarian uses technology for information, instruction, administration, collaboration, and communication. • Information • Instruction • Administration • Collaboration • Communication – Overview: Technology & the Learning Community
  33. 33. 33 Technology includes Web 2.0 Blogs and podcasts, oh my! – Blogs and podcasts are changing the way we interact with information on the Internet . . . These are part of a reinvention of the Internet, referred to as Web 2.0, which is focused on using Internet technologies to connect people and information. – While the idea as a whole extends into social bookmarking, collaborative development, and other tools, Web 2.0 is firmly rooted in the basic ideas of blogs. Read Harris’s blog Infomancy
  34. 34. 34 And assistive technology
  35. 35. The End