SlideShare a Scribd company logo
Nov. 2018
時間滿快的, 一個月發一份, 都有點趕了.
我看到一些最新的資料, 音樂產業實在很不樂觀, 數位化, 讓消費者剩餘過剩,
連​騰訊音樂付費用戶也只有總用戶的3.6%​.
不知要等多久整個音樂商業模式才會成熟.
前幾年介紹一家矽谷的串流音樂公司給台灣的電信業者,
他們新加坡代表也來了, 沒想到後來居然燒錢燒光了, 倒了.
難道音樂只能玩玩? 不能當真嗎?
羊毛都是出在狗身上嗎?
共犯結構Bass手離團​, 吉他手是社友, 他是無妄合作社的錄音師
人有很多社會性原理, 越了解,設計就會比較周延.
往往很多音樂是聽的時候很不錯, 但個別拆開練時卻很無聊, 結構太緊, 內容太
空, 太外現, 自我內在少, 表演一段時間很快就會乏味.
每個人都有自我,自我的品味和不同的心理狀態和人生階段.
樂團如果沒有適當報酬也很難委屈樂手久留. 很難喬.
有些作法是可以調整, 例如, 用合夥人制, 有福同享有難同當, 用共識決. 要有短
期和中期的目標, 要能真正溝通, 樂手溝通的品質很重要...太多了,
可以網聚再來聊.
最近讀了一些古典音樂史和聽了一些古典作品.
我沒有把握這些老作品重用在現今的音樂是否好聽 能聽?
但在商業上用些古典音樂實在很不錯,
卻很少看到店家有在放古典音樂,
我想主要還是不懂音樂,沒有考量商業上的聽覺設計.
各行各業都應該把音樂安排進聽覺設計裡為服務加值.
上周去爬山, 還是一邊走一邊聽我安排好的音樂,
我一直都是找到時間就聽盡量背一些樂句和動機.
有些古典作品真的太偉大​, 模仿不到,
但有些卻有機會可以重用, 不會太難.
我很困惑,現今表演音樂相關活動也太多, 這樣有什麼意思?
但實際街上或外縣市走走,實際上音樂的素養還是很差,
這種落差很奇怪,
音樂也有不均的問題. 很多人還是活在沒有音樂, 沒有網路的世界裡.
我排一些古典作品,大家聽聽
古典時期
正歌劇
清唱劇
巴洛克時期
義大利歌劇
文藝復興時期
印象派
音樂在現代是矛盾的,
高手太多,聽的人太少,
樂手比聽眾還多
買賣樂器的人太多, 肯用心練琴的人又太少.
早期的古典作品的我覺得可以用,
早期的作品, 比較強調在高音部,低音部, 中間的細節比較沒那麼強, 也許是因
為古時候還沒有hifi 音響.
若考量東西方的文化差異就要多找一些東方音樂的元素.
東西方的美學並不一樣, 我之前有分享過賈鵬芳的二胡作品,
這方面的思索也可以在美術史上得到很多啟發.
The Music Society
The Music Society

More Related Content

More from Ying wei (Joe) Chou

The battle of superheros the rise of the knowledge platform strategy in the m...
The battle of superheros the rise of the knowledge platform strategy in the m...The battle of superheros the rise of the knowledge platform strategy in the m...
The battle of superheros the rise of the knowledge platform strategy in the m...
Ying wei (Joe) Chou
 
The anatomy of business falure
The  anatomy of business falureThe  anatomy of business falure
The anatomy of business falure
Ying wei (Joe) Chou
 
The value investing-requiem rebirth or reincarnation
The value investing-requiem rebirth or reincarnationThe value investing-requiem rebirth or reincarnation
The value investing-requiem rebirth or reincarnation
Ying wei (Joe) Chou
 
De Fi and the future of finance
De Fi and the future of financeDe Fi and the future of finance
De Fi and the future of finance
Ying wei (Joe) Chou
 
The broadcasting in the internet age
The broadcasting in the internet ageThe broadcasting in the internet age
The broadcasting in the internet age
Ying wei (Joe) Chou
 
Ssrn an analysis on the television broadacsting sector-the impact of ott serv...
Ssrn an analysis on the television broadacsting sector-the impact of ott serv...Ssrn an analysis on the television broadacsting sector-the impact of ott serv...
Ssrn an analysis on the television broadacsting sector-the impact of ott serv...
Ying wei (Joe) Chou
 
Ssrn a critical review of digital marketing
Ssrn a critical review of digital marketingSsrn a critical review of digital marketing
Ssrn a critical review of digital marketing
Ying wei (Joe) Chou
 
Ssrn a brief inrtoduction to the basic of game theory
Ssrn a brief inrtoduction to the basic of game theorySsrn a brief inrtoduction to the basic of game theory
Ssrn a brief inrtoduction to the basic of game theory
Ying wei (Joe) Chou
 
Small–medium enterprise formation and nigerian economic growth
Small–medium enterprise formation and nigerian economic growthSmall–medium enterprise formation and nigerian economic growth
Small–medium enterprise formation and nigerian economic growth
Ying wei (Joe) Chou
 
Online dating apps as a marketing channel a generational approach
Online dating apps as a marketing channel  a generational approachOnline dating apps as a marketing channel  a generational approach
Online dating apps as a marketing channel a generational approach
Ying wei (Joe) Chou
 
My future entrepreneurial self
My future entrepreneurial selfMy future entrepreneurial self
My future entrepreneurial self
Ying wei (Joe) Chou
 
Making secret sharing based cloud storage usable
Making secret sharing based  cloud storage usableMaking secret sharing based  cloud storage usable
Making secret sharing based cloud storage usable
Ying wei (Joe) Chou
 
Knowledge transfer and boundry conditions
Knowledge transfer and boundry conditionsKnowledge transfer and boundry conditions
Knowledge transfer and boundry conditions
Ying wei (Joe) Chou
 
Diffusion of innovation through individual and collective entrepreneurship an...
Diffusion of innovation through individual and collective entrepreneurship an...Diffusion of innovation through individual and collective entrepreneurship an...
Diffusion of innovation through individual and collective entrepreneurship an...
Ying wei (Joe) Chou
 
Design of a small scale and failure-resistent iaa s cloud using openstack
Design of a small scale and failure-resistent iaa s cloud using openstackDesign of a small scale and failure-resistent iaa s cloud using openstack
Design of a small scale and failure-resistent iaa s cloud using openstack
Ying wei (Joe) Chou
 
Collaborative innovation online
Collaborative innovation onlineCollaborative innovation online
Collaborative innovation online
Ying wei (Joe) Chou
 
Absorptive capacity marketing capabilities and innovation commercialisation i...
Absorptive capacity marketing capabilities and innovation commercialisation i...Absorptive capacity marketing capabilities and innovation commercialisation i...
Absorptive capacity marketing capabilities and innovation commercialisation i...
Ying wei (Joe) Chou
 
2021Q2-中國-上市公司-行業分類
2021Q2-中國-上市公司-行業分類2021Q2-中國-上市公司-行業分類
2021Q2-中國-上市公司-行業分類
Ying wei (Joe) Chou
 
外匯存底的意義來源和運用來源和運用
外匯存底的意義來源和運用來源和運用外匯存底的意義來源和運用來源和運用
外匯存底的意義來源和運用來源和運用
Ying wei (Joe) Chou
 

More from Ying wei (Joe) Chou (20)

The battle of superheros the rise of the knowledge platform strategy in the m...
The battle of superheros the rise of the knowledge platform strategy in the m...The battle of superheros the rise of the knowledge platform strategy in the m...
The battle of superheros the rise of the knowledge platform strategy in the m...
 
The anatomy of business falure
The  anatomy of business falureThe  anatomy of business falure
The anatomy of business falure
 
The value investing-requiem rebirth or reincarnation
The value investing-requiem rebirth or reincarnationThe value investing-requiem rebirth or reincarnation
The value investing-requiem rebirth or reincarnation
 
De Fi and the future of finance
De Fi and the future of financeDe Fi and the future of finance
De Fi and the future of finance
 
The broadcasting in the internet age
The broadcasting in the internet ageThe broadcasting in the internet age
The broadcasting in the internet age
 
Ssrn an analysis on the television broadacsting sector-the impact of ott serv...
Ssrn an analysis on the television broadacsting sector-the impact of ott serv...Ssrn an analysis on the television broadacsting sector-the impact of ott serv...
Ssrn an analysis on the television broadacsting sector-the impact of ott serv...
 
Ssrn a critical review of digital marketing
Ssrn a critical review of digital marketingSsrn a critical review of digital marketing
Ssrn a critical review of digital marketing
 
Ssrn a brief inrtoduction to the basic of game theory
Ssrn a brief inrtoduction to the basic of game theorySsrn a brief inrtoduction to the basic of game theory
Ssrn a brief inrtoduction to the basic of game theory
 
Small–medium enterprise formation and nigerian economic growth
Small–medium enterprise formation and nigerian economic growthSmall–medium enterprise formation and nigerian economic growth
Small–medium enterprise formation and nigerian economic growth
 
Online dating apps as a marketing channel a generational approach
Online dating apps as a marketing channel  a generational approachOnline dating apps as a marketing channel  a generational approach
Online dating apps as a marketing channel a generational approach
 
My future entrepreneurial self
My future entrepreneurial selfMy future entrepreneurial self
My future entrepreneurial self
 
Making secret sharing based cloud storage usable
Making secret sharing based  cloud storage usableMaking secret sharing based  cloud storage usable
Making secret sharing based cloud storage usable
 
Knowledge transfer and boundry conditions
Knowledge transfer and boundry conditionsKnowledge transfer and boundry conditions
Knowledge transfer and boundry conditions
 
Diffusion of innovation through individual and collective entrepreneurship an...
Diffusion of innovation through individual and collective entrepreneurship an...Diffusion of innovation through individual and collective entrepreneurship an...
Diffusion of innovation through individual and collective entrepreneurship an...
 
Design of a small scale and failure-resistent iaa s cloud using openstack
Design of a small scale and failure-resistent iaa s cloud using openstackDesign of a small scale and failure-resistent iaa s cloud using openstack
Design of a small scale and failure-resistent iaa s cloud using openstack
 
Customer process management
Customer process managementCustomer process management
Customer process management
 
Collaborative innovation online
Collaborative innovation onlineCollaborative innovation online
Collaborative innovation online
 
Absorptive capacity marketing capabilities and innovation commercialisation i...
Absorptive capacity marketing capabilities and innovation commercialisation i...Absorptive capacity marketing capabilities and innovation commercialisation i...
Absorptive capacity marketing capabilities and innovation commercialisation i...
 
2021Q2-中國-上市公司-行業分類
2021Q2-中國-上市公司-行業分類2021Q2-中國-上市公司-行業分類
2021Q2-中國-上市公司-行業分類
 
外匯存底的意義來源和運用來源和運用
外匯存底的意義來源和運用來源和運用外匯存底的意義來源和運用來源和運用
外匯存底的意義來源和運用來源和運用
 

The Music Society

  • 2. 時間滿快的, 一個月發一份, 都有點趕了. 我看到一些最新的資料, 音樂產業實在很不樂觀, 數位化, 讓消費者剩餘過剩, 連​騰訊音樂付費用戶也只有總用戶的3.6%​. 不知要等多久整個音樂商業模式才會成熟. 前幾年介紹一家矽谷的串流音樂公司給台灣的電信業者, 他們新加坡代表也來了, 沒想到後來居然燒錢燒光了, 倒了. 難道音樂只能玩玩? 不能當真嗎? 羊毛都是出在狗身上嗎? 共犯結構Bass手離團​, 吉他手是社友, 他是無妄合作社的錄音師 人有很多社會性原理, 越了解,設計就會比較周延. 往往很多音樂是聽的時候很不錯, 但個別拆開練時卻很無聊, 結構太緊, 內容太 空, 太外現, 自我內在少, 表演一段時間很快就會乏味. 每個人都有自我,自我的品味和不同的心理狀態和人生階段. 樂團如果沒有適當報酬也很難委屈樂手久留. 很難喬. 有些作法是可以調整, 例如, 用合夥人制, 有福同享有難同當, 用共識決. 要有短 期和中期的目標, 要能真正溝通, 樂手溝通的品質很重要...太多了, 可以網聚再來聊. 最近讀了一些古典音樂史和聽了一些古典作品. 我沒有把握這些老作品重用在現今的音樂是否好聽 能聽? 但在商業上用些古典音樂實在很不錯, 卻很少看到店家有在放古典音樂, 我想主要還是不懂音樂,沒有考量商業上的聽覺設計. 各行各業都應該把音樂安排進聽覺設計裡為服務加值. 上周去爬山, 還是一邊走一邊聽我安排好的音樂, 我一直都是找到時間就聽盡量背一些樂句和動機. 有些古典作品真的太偉大​, 模仿不到, 但有些卻有機會可以重用, 不會太難.
  • 3. 我很困惑,現今表演音樂相關活動也太多, 這樣有什麼意思? 但實際街上或外縣市走走,實際上音樂的素養還是很差, 這種落差很奇怪, 音樂也有不均的問題. 很多人還是活在沒有音樂, 沒有網路的世界裡. 我排一些古典作品,大家聽聽 古典時期 正歌劇 清唱劇 巴洛克時期 義大利歌劇 文藝復興時期 印象派 音樂在現代是矛盾的, 高手太多,聽的人太少, 樂手比聽眾還多 買賣樂器的人太多, 肯用心練琴的人又太少. 早期的古典作品的我覺得可以用, 早期的作品, 比較強調在高音部,低音部, 中間的細節比較沒那麼強, 也許是因 為古時候還沒有hifi 音響. 若考量東西方的文化差異就要多找一些東方音樂的元素. 東西方的美學並不一樣, 我之前有分享過賈鵬芳的二胡作品, 這方面的思索也可以在美術史上得到很多啟發.