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A project for a design studio in my junior year of undergrad. The project started with researching how people transport goods home from the grocery store. Rather than focus on the automobile, I investigated the opportunity of designing a product to make it easier to transport goods by bicycle.
The finished product is a messenger style bag that functions as a shopping bag in store, then clips onto the top tube of a road bike for transportation. The bag rides in between your legs comfortably and holds about a 1/2 gallon of milk, 2 boxes of dry goods, and 6 eggs with room for some fruit or small snacks.