“I am fascinated with us as a society being in transition between digital and physical worlds, and stickers are a tribute to that idea.” “If you want to be social, you have to watch live.” Alex IskoldCEO/Founder GetGlue “When we launched there was @alexiskold no social TV. We helped create and lead the space.” “Once you discover what you want to watch, we can enhance the watching experience by connecting you to other fans and interesting additional content.”
• “We really want this to be an engaging a new experience, even more than it already is.”• “Social is so important now to fans experience and what they demand out of a show”• It’s important to continue to explore new innovative ways to engage Jason Hoch fans Former SVP Digital Operation for WWE @starexplorer
@REDinteractive RED Interactive Agency •Know Your Audience •It’s important to get people connecting on all platforms: TV, web etc.
• More tweets during 2012 Opening Ceremony than during the entire 2008 Olympic games• Average of 2,000 tweets/minute during first 10 days• The Opening Ceremony accounted for 92.4% of all SM comments during it’s primetime slot
“I think the next year is going to befocused on building real business aroundsecond screen.”“We believe that we can help peoplediscover what to watch not only on TV,but also on streaming, in theaters, andonline. “ -Alex Iskold CEO/Founder GetGlue @alexiskold