Instagram - hints, tips, gotchas & Jamie Oliver

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This presentation discussed the general concepts of Instagram, some tips, some gotchas as well as a study of how Jamie Oliver uses it (from a brand perspective).

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  • Instagram - hints, tips, gotchas & Jamie Oliver

    1. 1. @Joel_Hughes (of @Jojet)
    2. 2. envious Blackberry user...
    3. 3. Hipstamatic
    4. 4. Instagram - headline stats 6th Oct 2010 15M users 400M photos IOS only iPhone app of the year 2011 @cecicatalano
    5. 5. Instagram - IS a social network @valemami
    6. 6. ...but sharing is a smart move @yamilettenicole
    7. 7. Basic usage: 1 Take zee photo @emmaforsberg
    8. 8. Basic usage: 2 Add a filter* *optional @paguerra
    9. 9. Basic usage: 3 Caption* *optional @dotted
    10. 10. Basic usage: 4 Share* *optional @yamilettenicole
    11. 11. What are we hoping for? Likes Comments Follows *no native RT facility @dimity_m
    12. 12. How do I get more followers? Username* Avatar Bio Link Photos! ...interaction *same as Twitter?
    13. 13. (hash)tagging - turning up the volume Appear in searches Competitions Sets (personal/group) #jh_bw
    14. 14. Gotchas Cannot tag others photos Mentioning in comments Posting to (say) Twitter ...but content ages well* *unlike Twitter @niamhcg
    15. 15. Brands @GeneralElectric @Sharpie @Starbucks @Tiffanyandco ... @ivyngmg
    16. 16. @jamieoliver
    17. 17. No hard sell... Manchester Jamies Italian has opened its doors!!! after 3 long years, its an amazing old listed bank and I hope the locals love as much as I do. Big love jamie oxx 6581 215
    18. 18. No hard (cross)sell... “Pinterest is great, I dont bloody understand it but I think its great I think ..... But its a cool way to search good stuff I suppose mmmm” 3749 132
    19. 19. Not afraid of looking like a clown... Dancing with passion This is how we roll in Essex 6276 273
    20. 20. Story telling... “Not so bad when u get a cute sorry letter” @bernadettejiwa 8742 320
    21. 21. And he can take a decent shot... “Sun rise on snow” 10,095 233
    22. 22. Questions? @amanda_choquette
    23. 23. This is the end... @joel_hughes (of @jojet) (blog post to follow in a few days) @port80events (25th May) www.port80events.co.uk £49(+vat)

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