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Why Every Beer Blogger Should Use 360 Photography

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Slide deck from my Lightning Talk at the 2018 Beer Bloggers & Writers Conference (BeerNow) in Loundon County, VA.

You can see a video of the presentation at: https://youtu.be/IOp94e166WY?t=2m20s

Published in: Art & Photos
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Why Every Beer Blogger Should Use 360 Photography

  1. 1. Why Every Beer BloggerNeeds a 360 Camera
  2. 2. What is 360 photography?
  3. 3. • Google Maps • YouTube Videos • Facebook • StarWars.com • etc Where have you seen 360s?
  4. 4. Possibilities • Brewery tours • Taprooms • Bottle shops • Beer judging
  5. 5. Content Possibilities • Pre-Recorded Content • Live Content (depends on Internet connection)
  6. 6. Fitting Everything in the Shot • Image Comparison • iPhone vs • 360 image
  7. 7. iPhone Shot
  8. 8. 360 Shot “Tiny Planet”
  9. 9. Isn’t it expensive? • Ricoh Theta SC • $179 • Insta360 Nano • $94 (on sale)
  10. 10. Isn’t it expensive? • Ricoh Theta V (live video) • $396 • + Accessories • Monopod ($27) • Extension ($11) • Tripod ($58) • Underwater Case ($199) • “3D Mic” ($269)
  11. 11. • Be first & get views • New brewery • New releases • Upgraded system • RemodelTaprooms How do I benefit?
  12. 12. How do I benefit? • Networking • Fun Experiences • Job Connections • Investment Advice • Great photo opportunities
  13. 13. How do I benefit? • Get Paid • Google Maps Trusted Photographer • Featured Event/ Release Coverage • Free Beer
  14. 14. • Yes & No • Depends on Camera • Depends on Workflow • Depends on Computer Is it complicated?
  15. 15. • Click & Post • Click, Download, & Post • Click, Download, Edit, Post • Click, Download, Edit, Add Meta Data, Post • Click, Download, Edit, Write Text, & Post Work Flows
  16. 16. Will you consider getting a 360 camera? YES Hell, Yes

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