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APA community education and engagement 2010

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community education and engagement methods used in San Jose in the land use planning process as presented at the national planning conference 2010.

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APA community education and engagement 2010

  1. 1. National Planning Association 2010 Conference Community Education and Engagement Joseph Horwedel, A.I.C.P. City of San Jose
  2. 2. Community Education <ul><li>Neighborhood Academy </li></ul><ul><li>Neighborhood Commission </li></ul><ul><li>Web Site Materials </li></ul><ul><li>Topical Tours </li></ul>
  3. 3. Neighborhood Academy <ul><ul><li>Planning 101 </li></ul></ul><ul><ul><ul><li>What is a General Plan and Zoning? </li></ul></ul></ul><ul><ul><ul><li>Policy vs. ordinance </li></ul></ul></ul><ul><ul><li>Environmental Review </li></ul></ul><ul><ul><ul><li>What are significant impacts? </li></ul></ul></ul><ul><ul><ul><li>What is mitigation? </li></ul></ul></ul><ul><ul><li>Enforceable Permit Conditions </li></ul></ul><ul><ul><ul><li>Difference between zoning and permit conditions </li></ul></ul></ul><ul><ul><ul><li>Ask who, what when and how </li></ul></ul></ul>
  4. 4. Smart Growth Materials
  5. 5. Creative Graphics
  6. 6. Creative Graphics
  7. 7. Bus Tour
  8. 8. Community Education Maximize Use of Technology & Media                                                                             
  9. 9. Community Engagement
  10. 10. Community Engagement <ul><li>Engagement Methods </li></ul><ul><ul><li>Community forums </li></ul></ul><ul><ul><li>Web sites </li></ul></ul><ul><ul><li>Survey tools </li></ul></ul><ul><ul><li>Social Media </li></ul></ul><ul><ul><li>Alternative media </li></ul></ul>
  11. 11. Community Engagement Variety of settings and formats of forums
  12. 12. Community Workshop - Visioning <ul><li>Simultaneously conducted in Spanish and Vietnamese </li></ul><ul><li>Table discussions in Mandarin and Cantonese </li></ul>
  13. 13. <ul><li>Lego Exercises: </li></ul>Community Workshops & Task Force <ul><li>Task Force Meetings: </li></ul>
  14. 14. Community Engagement <ul><li>Web Sites </li></ul>
  15. 16. Community Engagement
  16. 18. Wikiplanning
  17. 19. Community Education <ul><li>WikiPlanning </li></ul>Both the total number and the demographic distribution of participants establish this technology as a very effective outreach tool. The 4,463 participants swamp the total number of distinct participants that we’ve had in our 2+ year process! Lee Butler Senior Planner, City of San Jose
  18. 20. Online Surveys
  19. 21. Community Engagement <ul><li>Social Media </li></ul>
  20. 23. Engaging the Community <ul><li>Alternative Media </li></ul>

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