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Recruiting Solutions  Top 8 LinkedIn Tips and Tricks for Recruiters  LinkedIn is a powerful platform for recruiters to bui...
5 Create a poll on LinkedIn                                      8 Integrate apps to maximize the value  Creating a poll i...
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Top 8 LinkedIn Tips & Tricks for Recruiters


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Top 8 LinkedIn Tips & Tricks for Recruiters

  1. 1. Recruiting Solutions Top 8 LinkedIn Tips and Tricks for Recruiters LinkedIn is a powerful platform for recruiters to build connections with top talent around the world. Follow these eight key tips to optimize your presence on LinkedIn and make the most of the world’s largest professional network.1 It all starts with your profile 3 Share your jobs Your profile is your first opportunity to build your personal Expand your reach by sharing your jobs across LinkedIn, brand as a recruiting leader. Some tips: Groups, Facebook, Twitter, or individuals. Watch your jobs go viral by forwarding to multiple audiences. • Your picture is a must: It makes your profile more human, and you more accessible. • Get creative with your headline: Tell people what you stand for. Your headline will show up in search results, so make someone want to click on it. • Feature recommendations: Ask for recommendations from your team, hiring managers, and people you’ve hired. • Include links and downloads: Link to your company’s web site, company/career page, company blog and Twitter feed, or embed presentations and polls. • Give your pitch: Your summary should show what it’s like to work at your company. Think BRAND, not resume. 4 Make your status updates come to life “ Brendan hired me at LinkedIn. It was a tough decision to leave my Use LinkedIn status updates as you would a targeted, former company, but Brendan really made the case.” business edition of Twitter, and synchronize LinkedIn with Sarah James, Director of Sales, LinkedIn Twitter. Your status updates are a fantastic opportunity to share information virally:2 Utilize LinkedIn Groups • Advertise open jobs and ask your network to pass on leads • Share tips on job seeking to position yourself as an expert Join many: Join recruiting groups or others that are relevant • Post updates about your company and highlight what it’s to your key talent pools. They’ll help you keep your finger on like to work there the pulse of the market. Participate in a few: Get involved in a few select groups to brand yourself as an expert. Post thoughtful questions, articles the group might like, and unbiased responses to conversations. Run one: Create a group about your company, industry, or functional area to drive employment brand, build pipeline, and even source. And don’t forget to promote and drive traffic to your group—link to it from your career page and profile, and encourage others to do the same. To learn more about LinkedIn Recruiting Solutions, please visit:
  2. 2. 5 Create a poll on LinkedIn 8 Integrate apps to maximize the value Creating a poll is a great way to gain insight on your of LinkedIn industry and your talent market. And it’s as easy as filling LinkedIn Apps enable you to enrich your profile, share and out a web form. Share it in your status update, in Groups, collaborate with your network, and get the key insights that and on Twitter. This will help your poll go viral and boost help you be more effective. Some examples: your response rate. One LinkedIn member conducted a poll and received 14,000 responses and 1,500 comments. • Company Insider: When a potential candidate comes to your career site, they’ll see who they know at your company and can view their profile in one click. • Outlook Social Calendar: Automatically see the latest activity from any LinkedIn connection that sends you an email – articles they’re reading, conferences they’re attending, and profile updates–all from Outlook. And connect with new people with a single click. • WordPress: Sync your WordPress blog posts with your LinkedIn profile, keeping active and passive candidates in the know. Sampling of applications available on Turn your employees into ambassadors of your company Your employees are a key entry point to your company on LinkedIn. Driving social networking adoption within your organization can boost traffic to your company page, career pages, and your jobs. Think of your employee base as an extension of your recruiting team. Circulate tips on how they can build great profiles that describe an exciting work environment, and share status updates and career opportunities with their connections.7 Showcase your employment brand Make the most of your LinkedIn company and career pages to influence passive candidates. • Position your company as an employer of choice to attract passive and active candidates. • Encourage company followers to keep current with exciting company news. • Highlight insightful statistics about your employees and feature their profiles. • Keep your content fresh and dynamic to encourage return visits. • Add a LinkedIn Career Page to differentiate your company with videos, banners, employee spotlights, and create dynamic content targeted to specific job functions. To learn more about LinkedIn Recruiting Solutions, please visit: Copyright © 2011 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved. 07-LCS-WP-005 9/11