Stakeholder Analysis

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Definition, Stakeholder Essentials, kinds of stakeholders, Stakeholder Analysis

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Stakeholder Analysis

  1. 1. Stakeholder Analysis Reporter: Cris S. Baluscang MDM Student Prof. Jo B. Bitonio DM 214 Strategic Planning
  2. 2. Stakeholder Any person or organization, who can be positively or negatively impacted by, or cause an impact on the actions of a company, government, or organization.
  3. 3. -are people, groups, or institutions which are likely to be affected by a proposed intervention or programs /projects (either negatively or positively) or activities that can affect the outcome of the intervention. Who are the Stakeholders?
  4. 4. Stakeholder Analysis What is it? - a technique you can use to identify and assess the importance of key people, groups of people, or institutions that may significantly influence the success of your activity or project. Who uses it? - members of your quality improvement team.
  5. 5. Why use it? Use a stakeholder analysis to: • identify people, groups, and institutions that will influence your initiative (either positively or negatively) • anticipate the kind of influence, positive or negative, these groups will have on your initiative • identify local institutions and processes upon which to build and • develop strategies to get the most effective support possible for your initiative and reduce any obstacles to successful implementation of your program.
  6. 6. Stakeholder analysis can be undertaken throughout all stages of the project cycle, but it definitely should be undertaken at the outset of a project or programme. When to use it?
  7. 7. Stakeholder “Essentials” Identify Analyze Engage Manage
  8. 8. Provided as handout
  9. 9. Stakeholders Include: • Local Government Units (LGUs) • Political parties • Technology/Service providers • Suppliers • Buyers • Affected groups • Interested groups
  10. 10. Kinds of Stakeholders 1. Primary or direct - those who, because of power, authority, responsibilities or claims over the resources, are central to the initiative at hand. 2. Secondary or indirect - those with an indirect interest in the outcome.
  11. 11. 3. Opposition stakeholders - those who have the capacity to affect outcomes adversely through the resources and influence they command. - It is crucial to engage them in open dialogue. 4. Marginalized stakeholders - such as women, indigenous peoples, and other impoverished or disenfranchised groups.
  12. 12. 5. Key stakeholders - have significant influence upon or importance within an organization.
  13. 13. Interest -measures to what degree they are likely to be affected by the research project or policy change, and what degree of interest or concern they have in or about it. Power - measures the influence they have over the project or policy, and to what degree they can help achieve, or block, the desired change
  14. 14. Key analyses Attitude • Supportive • Indifferent • Opposed Interested or not interested? • Approachability? • Flexibility? • Ability to ‘block” if remaining opposed? Influence • Decision-maker • Policy – maker • Access ‘gate-keeper’ Supportive or opposed? • Accessibility? • Open-mindedness • Willingness to use influence to change outcome (+ or - )
  15. 15. Stakeholder Analysis Process in Stakeholder Analysis: •BENEFICIARIES •VULNERABLE GROUPS •SUPPORTERS/ OPPOSITORS •RELATIONSHIPS •EXPECTATIONS •BENEFITS •RESOURCES •CONFLICTING •INTERESTS •POWER/STATUS •ORGANIZATION •CONTROL OF RESOURCES •PERSONAL CONNECTIONS •POWER RELATIONS PLAN OF THEIR INVOLVEMENT: •INTERST, IMPORTANCE •EFFORT NEEDED •PARTICIPATION IN VARIUOS PROJECT CYCLE IDENTIFY KEY STAKEHOLDERS ASSESS INFLUENCE PARTICIPATION STRATEGY ASSESS IMPACT ON THE PROJECT
  16. 16. Stakeholder Analysis STAKEHOLDERS (GROUPS, AGENCY, INDIVIDUALS,ETC) INTEREST AT STAKE (RELATIVE TO THE MOVEMENT, ORGN) EFFECTS TO (ORGN) (+ 0 - ) IMPORTANCE OF THE STAKEHOLDER DEGREE OF INFLUENCE OF THE STAKEHOLDER IMPORTANCE AND DEGREE OF INFLUENCE ARE MEASURED AS : U – UNKNOWN; 1- LITTLE OR NO INFLUENCE/IMPORTANCE; 2- SOME IMPORTANCE/INFLUENCE; 3 – MODERATE IMPORTANCE/INFLUENCE; 4 – VERY IMPORTANT/SIGNIFICANT INFLUENCE; AND 5 – CRITICAL PLAYER/VERY INFLUENTIAL WORKSHOP 3
  17. 17. Thank You!!!

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