Social Media Footprint   What Does it Mean
Social Media Can Work For You          And Against You• Google Yourself.. others will be googling you• Review privacy sett...
8 OUT OF 10 Employers are looking      online for candidates
Top Reasons Employers reject candidatesInappropriate photographsHosting content about Drug abuseHosting content about alco...
How can YOU useSocial Media to get in front of Employers?
833 million usersINCLUDING EMPLOYERS
•   Make sure your profile has plenty of    professional information•   A good profile picture•   Positive upbeat Status upd...
Be clever with Twitter
• Use Keywords in your Bio• Use a link in your Bio to a Blog or an  online profile• Catchy Twitter names Mix profession &  ...
What is a Talent community ?               Talent pool =old               Employers are thinking               NEW = Talen...
• Make sure your Profile has plenty of  “keywords”• Get recommendations• Upload slideshare presentations• Join groups in yo...
• Great for attracting Employers• Showcase your knowledge• Guest Blog• “Keyword Rich”• Put links to your Blog from other p...
http://www.mikewhite.co.uk/Put your Blog address as a contact detail (your Blog speaks a thousandwords more than what a 2 ...
• Attract Employers to you• “Keyword rich” Profile• Hear of good jobs before others• Check out employers• Blog• Everything ...
• Good Keywords will help with SEO• Google own YouTube making ranking easier• Show your expertise• Direct employers to you...
• An online professional profile• Ability to get Profile cards to give to  prospects• Facility to ping your profile across th...
• Great for Techies/socmed geeks• Engineers biggest occupation• Easy to connect with employers, no  gatekeepers• Organise ...
• Great place to show case presentations• Be seen as the expert• Capture leads if you upgrade• Upload your presentation/s ...
• Career networking on Facebook• See who’s linked to what company• Get recommendations• Get Top Inside Connections
Put Your Best Foot Forward
Now WhatChat with me on Twitter @jobhopjulie
Attracting an employer work shop for College students
Attracting an employer work shop for College students
Attracting an employer work shop for College students
Attracting an employer work shop for College students
Attracting an employer work shop for College students
Attracting an employer work shop for College students
Attracting an employer work shop for College students
Attracting an employer work shop for College students
Attracting an employer work shop for College students
Attracting an employer work shop for College students
Attracting an employer work shop for College students
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Attracting an employer work shop for College students

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This is the workshop that is used to show students how to attract an employer using social media

Published in: Career, Technology, Business
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  • Attracting an employer work shop for College students

    1. 1. Social Media Footprint What Does it Mean
    2. 2. Social Media Can Work For You And Against You• Google Yourself.. others will be googling you• Review privacy settings• Untag yourself• Get friends to untag you• Remove all wild party photos• Remove yourself from groups like “I hate Lady Ga Ga”• Be careful of what you say
    3. 3. 8 OUT OF 10 Employers are looking online for candidates
    4. 4. Top Reasons Employers reject candidatesInappropriate photographsHosting content about Drug abuseHosting content about alcohol abuseA unsatisfactory page likingBad mouthing previous employer, co worker orclients Even your friends can go for or against you
    5. 5. How can YOU useSocial Media to get in front of Employers?
    6. 6. 833 million usersINCLUDING EMPLOYERS
    7. 7. • Make sure your profile has plenty of professional information• A good profile picture• Positive upbeat Status updates• Join groups and pages• Establish expertise by sharing links• Link back to your blog,website,C.V• Use Notes to deliver good content• Don’t be boring keep it social• Try FB ads
    8. 8. Be clever with Twitter
    9. 9. • Use Keywords in your Bio• Use a link in your Bio to a Blog or an online profile• Catchy Twitter names Mix profession & personality ie MarketingMike MDPhil HaircutKim• @TweetMyJobs @jobhopjulie @TwitJobSearch #jobsearch #jobs #careers Industry Topics #• Use Tweetdeck/hootsuite/followerwonk• Use lists for recruiters/employers• Become part of a talent community
    10. 10. What is a Talent community ? Talent pool =old Employers are thinking NEW = Talent communities
    11. 11. • Make sure your Profile has plenty of “keywords”• Get recommendations• Upload slideshare presentations• Join groups in your desired profession• Answer questions to establish your expertise• Target companies• Add your skills• Add your blog
    12. 12. • Great for attracting Employers• Showcase your knowledge• Guest Blog• “Keyword Rich”• Put links to your Blog from other platforms• Availability for Employers to leave comments
    13. 13. http://www.mikewhite.co.uk/Put your Blog address as a contact detail (your Blog speaks a thousandwords more than what a 2 page CV can)Post images on your blog..of your graphic designs, photography,animations, creations, architecture plans etcPost videos on your BlogBlogging shows your determinationYou are building a reputation
    14. 14. • Attract Employers to you• “Keyword rich” Profile• Hear of good jobs before others• Check out employers• Blog• Everything in one place
    15. 15. • Good Keywords will help with SEO• Google own YouTube making ranking easier• Show your expertise• Direct employers to your videos• Link your video to your professional Profile/s
    16. 16. • An online professional profile• Ability to get Profile cards to give to prospects• Facility to ping your profile across the social web• Embed your link on your Blog• Submit your profile page to Bing, Google &
    17. 17. • Great for Techies/socmed geeks• Engineers biggest occupation• Easy to connect with employers, no gatekeepers• Organise employers into circles• Relevant status update to relevant circles
    18. 18. • Great place to show case presentations• Be seen as the expert• Capture leads if you upgrade• Upload your presentation/s to Linkedin
    19. 19. • Career networking on Facebook• See who’s linked to what company• Get recommendations• Get Top Inside Connections
    20. 20. Put Your Best Foot Forward
    21. 21. Now WhatChat with me on Twitter @jobhopjulie

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