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C4i. 2 [lect.] p id 0 idea creation

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Production of ideas
Creative techniques
Managing creative techniques

Published in: Design
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C4i. 2 [lect.] p id 0 idea creation

  1. 1. huntingmammoths Production Pushing creativity | Josep Mª Monguet. Updated IX-2017 Ideas
  2. 2. huntingmammoths Osborn Altshuller Brainstorming TRIZ Synthesis vs. Analysis Creativity techniques.
  3. 3. huntingmammoths Possible solutions Selection of ideas Best idea Problem synthesis Problem identification Problem analysis Divergence techniques Brain storming Word list Picture collage Extreme interviews … + ideas Divergence & convergence Creativity management
  4. 4. huntingmammoths Possible solutions Selection of ideas Best idea Problem synthesis Problem identification Problem analysis Convergence techniques Voting systems Affinity clustering Prototyping … + focus Divergence & convergence Creativity management
  5. 5. huntingmammoths Problem synthesis Problem identification Possible solutions Selection of ideas Best idea Problem analysis + ideas Divergence & convergence Divergence & convergence cycles Creativity management
  6. 6. huntingmammoths 1 2 3 Ready, steady, go! Identify a problem that deserves a new solution. Diverge with as many solutions as possible. Converge focusing to a unique solution. Tasks

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