Our Mission

• Strengthen Atlanta’s breast cancer
  community
• Raise money and awareness for local
  Atlanta breast cance...
Support Services
•   Mammograms
•   Diagnostic follow-up
•   Transportation assistance
•   Research
•   Education/awarenes...
Agency Income
• Annual Atlanta 2-Day Walk for Breast
  Cancer
  – Since 2002, It’s the Journey has raised
    more than $6...
Agency Expenses
• Program Services
  – $1,610,679 - 89% of total expense
• Management and General
  – $97,893 - 5% of tota...
Proposed Use of Funds
• Offset costs of food and hydration for
  the annual Atlanta 2-Day Walk for
  Breast Cancer
• $25,0...
Agency Challenges
• Increasing visibility and awareness of
  our organization within the community
• Finding new and uniqu...
Agency Strengths

• $6.6 million raised over the last 6 years
• Money raised here, stays in metro
  Atlanta community
• Pa...
2 Day Walk - Journey Presentation
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2 Day Walk - Journey Presentation

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2 Day Walk - Journey Presentation

  1. 1. Our Mission • Strengthen Atlanta’s breast cancer community • Raise money and awareness for local Atlanta breast cancer organizations • Help support the needs of the underserved and underinsured in metro Atlanta and surrounding counties
  2. 2. Support Services • Mammograms • Diagnostic follow-up • Transportation assistance • Research • Education/awareness • Genetic testing • Early detection • Direct financial support
  3. 3. Agency Income • Annual Atlanta 2-Day Walk for Breast Cancer – Since 2002, It’s the Journey has raised more than $6.6 million and distributed more than 107 grants
  4. 4. Agency Expenses • Program Services – $1,610,679 - 89% of total expense • Management and General – $97,893 - 5% of total expense • Fundraising – $107,022 - 6% of total expense
  5. 5. Proposed Use of Funds • Offset costs of food and hydration for the annual Atlanta 2-Day Walk for Breast Cancer • $25,000 will help fund: – 131 low-cost mammograms – Transportation to 250 radiation and chemotherapy treatments for men and women across metro Atlanta
  6. 6. Agency Challenges • Increasing visibility and awareness of our organization within the community • Finding new and unique ways to raise funds outside of the Atlanta 2-Day Walk for Breast Cancer • Differentiating ours organization from the larger national walks
  7. 7. Agency Strengths • $6.6 million raised over the last 6 years • Money raised here, stays in metro Atlanta community • Partnerships with local companies and organizations to secure sponsorships and donations

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