Developing a professional presence online


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Ranse J. (2013). Developing a professional presence online: Using google blogger; workshop presented to Higher Degree Research (HDR) students of the University of Canberra, University of Canberra, ACT, 31st January

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Developing a professional presence online

  1. 1. DEVELOPING A PROFESSIONAL PRESENCE ONLINE:USING GOOGLE BLOGGERJamie Ransewww.jamieranse.comPrepared for HDR Orientation week. Semester One. University of Canberra. 31 January 2013.
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  3. 3. CREATING A BLOG: OVERVIEW1. Go to: www.blogger.com2. If you do not have a Google account, click on sign up and complete the sign up process3. Sign in to Blogger4. Create a new blog5. Give your blog a meaningful title and address6. Pick a template, such as Simple and click Create blog! You can change your blog template at any point in time Page | 3
  4. 4. 7. Go to the overview menu8. In the overview menu, you can access many features of your portfolio. You can change the ‘look and feel’, view your ‘statistics’, plus much more Posts: Here you can create, view and edit all of your posts (this is your dynamic content) Pages: Here you can create, view and edit all of your pages (this is your static content) Comments: If you allow comments on your posts, you can moderate, view, edit or delete comments here. Layout: Here you can change the way in which your information is presented. Template: Here you can your template, or add a HTML template to your portfolio. Settings: Here you can manage settings for your profile, such as a description of your portfolio or change your portfolio name. Page | 4
  5. 5. CREATING A BLOG: SETTINGS1. Basic a. Add a description of your portfolio b. Pick the level of privacy for your portfolio c. Change the permission for blog readers2. Post and comments a. Select the comment location. If you want people to make comments on your posts, make no changes. If you do not wish to have comments on your posts, click on hide from the drop down boxes. b. Alter the Who can comment? c. Alter the Comment Moderation to your preference. d. Leave other aspects of this section as their default.3. Language and format a. Under the format section: b. Make changes to reflect your time zone. c. Change the date and timestamp format if you wish, otherwise, leave this as the default.4. Search preferences a. Add meta tag sentence descriptions if you wish. Meta tags are used by search engines, such as Google, to make your work discoverable. If you want to be hidden, leave this blank. b. Leave the remainder as the default settings Page | 5
  6. 6. CREATING A BLOG: POSTS1. Click on New post Content2. Add a Post title3. Add some content4. Add Labels a. Labels should be meaningful, relate directly to your title and/or content. You should use your labels repeatedly when making multiple posts. An example of a Label is:  Presentation  Publication  Reflection  PhD b. Later we can create links to any labels that we create, for example: http://your blog Add a Schedule a. You can post your work immediately by selecting Automatic, or b. You can schedule your work to be posted in the future by selecting Set date and time.6. Add a Location a. You do not need to include your location b. If you wish to indicate your location on your post, you can use the search function.7. Select Options a. Select the level of Reader comments you want to be made. Page | 6
  7. 7. CREATING A BLOG: TEMPLATE1. Backup / Restore a. At some point during the development of your portfolio, you should back up your work. Click on Backup / Restore. b. Select Download full template. c. Save this file in a safe location. This file can be used to restore your portfolio to this point.2. Mobile a. In this section, decide if you want your work visible via a mobile device.3. Edit HTML a. If you want to introduce additional templates to your work, use this function to import your files. You can search for templates, use the search term ‘blogger free templates’4. Customise a. Make changes in the Templates, Background and Adjust widths sections.5. Layout a. This section can be changed at any point in time. b. Change the body layout to suit your needs c. Change your footer layout to suit your needs d. Click on Apply to Blog to ensure your changes are kept.6. Advanced a. If we have time, we can revisit the advanced section and make changes to fonts and colours.7. Click <<Back to Blogger Page | 7
  8. 8. CREATING A BLOG: LAYOUT1. Click on the Navbar section a. Select off, this hides the navigation bar at the top of your portfolio.2. Click on the edit button on the Blog Posts section a. Change the configuration of your blog posts. b. In the arrange items section, you can change the order and layout of various aspects of your posts.3. Click on the Add a Gadget link a. You can pick a choose a number of gadgets for your portfolio. A number of recommended gadgets include:  Labels – this will create a list of labels you use with your posts  Blog archives – creates a list and orders of all your posts b. You can click and drag to move the order of various Gadgets. Page | 8
  9. 9. CREATING A BLOG: PAGES1. Pages consist of static content2. Create a New page3. Add a Blank page4. Add a Page title5. Add content to your page. The following are examples of the type of page you might include on your portfolio  Publications  Presentation  Teaching activities  Professional engagements  About me  Current projects  PhD milestones6. Add a Blank page7. Add a Web address a. We will come back to this point and add a label from a post you make. Page | 9
  10. 10. CREATING A BLOG: POST / PAGE EXTRASConsider HTML embedding the following on your pages or posts:Videos via YouTube slides and documents via SlideShare www.slideshare.netBooks you have read from Google books embed an element, find the HTML code (commonly in a sharing box or button) 1. Find the share button 2. Find the HTML code (HTML is a special code / writing / language for websites). 3. Copy the HTML code 4. Go to your page or post Page | 10
  11. 11. 5. Click on HTML6. Paste your HTML code in the content section7. Click on Compose8. Your page should look something like this:9. Add any text to your post and publish. Page | 11