4 Simple Formulas for MLM Blog Success

545 views

Published on

These slides are from a presentation on MLM blogging that I gave to 500+ networkers on October 23rd, 2011 at "Live the Dream 2" in Orlando, FL.

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
545
On SlideShare
0
From Embeds
0
Number of Embeds
4
Actions
Shares
0
Downloads
27
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • 4 Simple Formulas for MLM Blog Success

    1. 1. 4 SIMPLE FORMULASFOR MLM BLOG SUCCESS by Jeff K. Hoffman
    2. 2. FANTASTIC CONTENT + VISIBILITY + ENGAGEMENT = TRAFFIC
    3. 3. FANTASTIC CONTENT
    4. 4. FANTASTIC CONTENT Written with Intent to Profit!
    5. 5. FANTASTIC CONTENT Written with Intent to Profit! Persuasive
    6. 6. FANTASTIC CONTENT Written with Intent to Profit! Persuasive Valuable to Reader
    7. 7. FANTASTIC CONTENT Written with Intent to Profit! Persuasive Valuable to Reader Interesting & Fun
    8. 8. FANTASTIC CONTENT Written with Intent to Profit! Persuasive Valuable to Reader Interesting & Fun Well Formatted, Good Grammar
    9. 9. VISIBILITY
    10. 10. VISIBILITYTraffic is like energy, it can neither be created nor be destroyed: it can only be transferred from one place to another.
    11. 11. VISIBILITY
    12. 12. VISIBILITY
    13. 13. VISIBILITY
    14. 14. ENGAGEMENT
    15. 15. ENGAGEMENT Sharing
    16. 16. ENGAGEMENT Hmm, No Biz-Op Pitches?
    17. 17. ENGAGEMENT Sharing
    18. 18. ENGAGEMENT Sharing Comments
    19. 19. ENGAGEMENT Sharing Comments Subscriptions
    20. 20. ENGAGEMENT Sharing Comments Subscriptions Opt-ins
    21. 21. FANTASTIC CONTENT + VISIBILITY + ENGAGEMENT = TRAFFIC
    22. 22. TRAFFIC + KL&T+ IRRESISTIBLE OFFER = LEADS
    23. 23. KL&T
    24. 24. KL&THow do you build KL&T?
    25. 25. KL&THow do you build KL&T? Domain
    26. 26. KL&THow do you build KL&T? Domain Authentic Branding
    27. 27. KL&THow do you build KL&T? Domain Authentic Branding About Me Page
    28. 28. KL&THow do you build KL&T? Domain Authentic Branding About Me Page Notices & Disclaimers
    29. 29. KL&T
    30. 30. KL&T
    31. 31. IRRESISTIBLE OFFER
    32. 32. IRRESISTIBLE OFFER“Keep Them Up at Night!” – Ray Higdon
    33. 33. IRRESISTIBLE OFFER“Keep Them Up at Night!” – Ray Higdon Be Incredibly Specific – Gary Halbert
    34. 34. IRRESISTIBLE OFFER“Keep Them Up at Night!” – Ray Higdon Be Incredibly Specific – Gary Halbert Maximize Visibility (Stay Classy!)
    35. 35. IRRESISTIBLE OFFER
    36. 36. TRAFFIC + KL&T+ IRRESISTIBLE OFFER = LEADS
    37. 37. LEADS+ ATTENTION + PRESELL+ INCENTIVES= CUSTOMERS
    38. 38. ATTENTION
    39. 39. ATTENTION Email
    40. 40. ATTENTION Email Mobile Push/SMS
    41. 41. ATTENTION Email Mobile Push/SMSFacebook/Twitter/Google+
    42. 42. ATTENTION Email Mobile Push/SMSFacebook/Twitter/Google+ Direct Mail
    43. 43. ATTENTION Email Mobile Push/SMSFacebook/Twitter/Google+ Direct Mail Voice Broadcast
    44. 44. ATTENTION Email Mobile Push/SMSFacebook/Twitter/Google+ Direct Mail Voice Broadcast Retargeted Ads
    45. 45. PRESELL
    46. 46. PRESELLEducate Them!
    47. 47. PRESELL Educate Them! How Many Income Streams in MLSP?Host a Webinar on Each, Tell Why You Bought It, Show How You Use It
    48. 48. PRESELL Educate Them! How Many Income Streams in MLSP?Host a Webinar on Each, Tell Why You Bought It, Show How You Use ItDoes Your Product/Service Have Prerequisites? How Can You Help?
    49. 49. INCENTIVES
    50. 50. INCENTIVESNot Required, Just Recommended
    51. 51. INCENTIVESNot Required, Just Recommended Lowers Resistance!
    52. 52. INCENTIVES Not Required, Just Recommended Lowers Resistance!What Else Will They Need After Buying? Can You Supply It?
    53. 53. INCENTIVES Not Required, Just Recommended Lowers Resistance!What Else Will They Need After Buying? Can You Supply It? Value = Purchase Price
    54. 54. LEADS + ATTENTION + PRESELL(+ INCENTIVES) = CUSTOMERS
    55. 55. CUSTOMERS+ RELATIONSHIPS+ VALUE ENGINE = DOWNLINE
    56. 56. RELATIONSHIPS
    57. 57. RELATIONSHIPSWould You Marry Someone You Just Met?
    58. 58. RELATIONSHIPSWould You Marry Someone You Just Met? Chemistry
    59. 59. RELATIONSHIPSWould You Marry Someone You Just Met? Chemistry Pick Up the Phone!
    60. 60. RELATIONSHIPSWould You Marry Someone You Just Met? Chemistry Pick Up the Phone! Host Webinars!
    61. 61. RELATIONSHIPSWould You Marry Someone You Just Met? Chemistry Pick Up the Phone! Host Webinars! ENGAGE!!
    62. 62. VALUE ENGINE
    63. 63. VALUE ENGINE Your “Special Sauce”
    64. 64. VALUE ENGINE Your “Special Sauce”What Can You Offer that Others in Your Opportunity Can’t? Systems, Training, Leads, Co-Ops?
    65. 65. VALUE ENGINE Your “Special Sauce”What Can You Offer that Others in Your Opportunity Can’t? Systems, Training, Leads, Co-Ops? If Your Value Engine is Strong Enough, Your Opportunity Doesn’t Matter... People Will Join You.
    66. 66. CUSTOMERS+ RELATIONSHIPS+ VALUE ENGINE = DOWNLINE
    67. 67. CONCLUSION
    68. 68. http://on.fb.me/mlmblogmastery

    ×