Samples of Jillian (Kurtz) Williams

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Samples of my past graphic design work

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Samples of Jillian (Kurtz) Williams

  1. 1. French Connection A/W 08-09 Watch Brochure Jillian Kurtz Intercity Group Birmingham, UK As a supplier of their watches, French Connection wanted us to create a look book of the new line that matched their existing branding. After receiving approval from the company on the concept, I created the layout, art directed the product photography shoot, and completed the retouching of over 90 watches.
  2. 2. French Connection Hong Kong Watch Fair Jillian Kurtz Trade Show Graphics Intercity Group Birmingham, UK French Connection wanted to carry through the look of the A/W 08-09 brochure to the trade show booth. After working with the local sales manager and French Connection for approval on the graphics, I worked with the booth manufacturer and printer in Hong Kong to resize and upload the images.
  3. 3. Bench Proposed Bench Toiletries Jillian Kurtz Intercity Group Birmingham, UK Inter-city Group was getting into the toiletry business, having us graphic designers come up with concepts of product and package design. These were proposed men and women’s toiletry lines that would be sold in Boots. The theme was aimed at Bench’s young and urban market.
  4. 4. Police Watches/Dark Knight Promotional Materials Jillian Kurtz Intercity Group Birmingham, UK Police teamed up with Warner Brothers to promote their watches along with the movie The Dark Knight. I worked with the media companies, Warner Brothers, and the Police brand manager to take the existing promotional artwork and format newspaper and magazine adverts; and in-store display kits (posters, show cards, and window stickers).
  5. 5. Ben Sherman S/S 09 Accessories Brochure Jillian Kurtz Intercity Group Birmingham, UK As suppliers of many of the Ben Sherman accessory line, Inter-City group are responsible for providing the store buyers with accessory catalougs for both seasons. Because many of the vendor samples came back with mistakes or changes had been made to the design after the prototype, most of my time was spent retouching the product photos to look like the finished product. Changing leathers, adding pattern, removing or adding structural elements were all examples of what I had to do. CONTENTS MENS 4 range 1 CLASSIC 7 range 2 VINTAGE 9 range 3 CANVAS CLASSIC ACCESSORIES 11 range 4 CITY 13 range 5 HERITAGE 15 range 7 RETRO SPRING 17 range 8 DELUXE 19 range 9 PHOTOGRAPHIC 21 range 12 ESSENTIAL SUMMER 24 WALLETS 28 BELTS 33 HEADWEAR 2009 YOUTH 36 range 10 STREET KIDS 38 range 11 BACK TO SCHOOL Holdall Holdall Wallet Holdall Messenger Flight Bag Art No: BSM5AA9-7022A Art No: BSM5AA9-7022B Art No: BSM5AA9-6214A Art No: BSM12AA9-7035 Art No: BSM12AA9-7037 Art No: BSM12AA9-7036 Materials: Polyester and PU Materials: Polyester and PU Materials: Cowhide Leather Materials: PU Materials: PU Materials: PU Colours: Brown Check Colours: Blue Check Colours: Brown Check Colours: Black, Red, Off-white and Blue Colours: Black, Red, Off-white and Blue Colours: Black, Red, Off-white and Blue Messenger Messenger Wallet Holdall Messenger Flight Bag Art No: BSM5AA9-7023A Art No: BSM5AA9-7023B Art No: BSM5AA9-6214B Art No: BSM12AA9-7038 Art No: BSM12AA9-7040 Art No: BSM12AA9-7039A Materials: Polyester and PU Materials: Polyester and PU Materials: Cowhide Leather Materials: PU Materials: PU Materials: PU Colours: Brown Check Colours: Blue Check Colours: Black and Blue Check Colours: Black, Red, Off-white and Blue Colours: Black, Red, Off-white and Blue Colours: Black, Red, Off-white and Blue Duffel Duffel Wallet Wallet Flight Bag Art No: BSM5AA9-7024A Art No: BSM5AA9-7024B Art No: BSM12AA9-6216 Art No: BSM12AA9-6217 Art No: BSM12AA9-7039B Materials: Polyester and PU Materials: Polyester and PU Materials: Cowhide Leather Materials: Cowhide Leather Materials: PU Colours: Brown Check Colours: Blue Check Colours: Black, Red, Off-white and Blue Colours: Black, Red, Off-white and Blue Colours: Off-white, Red and Blue
  6. 6. Karen Millen House of Fraser Visual Jillian Kurtz Intercity Group Birmingham, UK To create backing artwork to support their watch line in House of Fraser, Karen Millen provided campaign photography, logo and measurements of the graphic space to me. With the odd shape, I ended up taking one of their photos and creating an extension of the background in Photoshop to give a clear space for the logo.
  7. 7. TA Graphic Identity Manual Jillian Kurtz Tour and Andersson AB Ljung, Sweden A 50-page, comprehensive manual containing instructions on how all graphic materials should be formatted after a company-wide rebranding. In addition to the layout design and creation of drawings, I wrote the copy. Contents TA – logotype “update”, and the logo as design element ..... 4 Logo usage ................................................................................................................. 5 Colour palette.......................................................................................................... 8 Typography................................................................................................................ 9 Slogan ..........................................................................................................................10 Logo usage for material created in Microsoft Office (Word/Excel/ Letters ..........................................................................................................................11 The logo is an extremely important element, be sure to PowerPoint). Use the command “Insert picture from Business cards.......................................................................................................14 apply it in the right way every time. file”. Correspondence pads and cards ...........................................................17 • Choose the fitting of the three primary colours for the • The JPG format should be used to keep electronic file Envelopes..................................................................................................................18 logo so that it remains clear on the background. sizes smaller. Address Labels ......................................................................................................21 • Select the right size of the logo for the format of your • The PNG format can also be used when the logo Scratch Paper .........................................................................................................22 application. (See logo size table below.) requires a transparent background. Internal documents ..........................................................................................23 • Keep a clear space around the logo, do not distort • For optimum resolution, TIF files should be used for Invoices and external documents.........................................................24 (stretch or squeeze) to fit the area. (See clearance zone documents that will only be printed. Brochure front pages ......................................................................................26 below.) Other file type usages include: Technical binder ..................................................................................................31 • Never place TA logo in a sentence—neither before or • JPG, also used for the Internet or other online applica- Website “start page”.........................................................................................32 after. tions. PowerPoint ..............................................................................................................33 Placing the logotype on products: • EPS, high quality vector file, used for professional Sub brand placement ......................................................................................35 • Logotype should always be planned from the start. printing. Advertisements ....................................................................................................37 • Do not exaggerate the size of the logo but place it in a Clothing ......................................................................................................................39 prominent place on the product. The sizes offered for logos include (all in mm): Packaging..................................................................................................................41 • Logo should be placed so that it is seen right side up 4, 5, 6, 8, 10, 12, 14, 20, 25, 31, and 80 as far as possible. Logo file types and sizes It is recommend to use JPG, a compressed image format, Logo size table Example logo sizes for common applications Business cards 4 mm A5 format material 8 mm Name and measurement of the logo CD case format 10 mm The logos are named according to the millimeter height A4 format material (brochures/letterheads) 14 mm measurement of the logo. Technical Binder 14 mm Note pad (105 mm x 148 mm) Envelopesmm 8 PowerPoint (on-screen) Paper: 12 mm White (environmentally friendly) Website 12 mm Print colours: Logos: black, slogan: PMS 492, Printed magazine ads watermark: PMS 537, text: black Full page 14 mm 1/2 page 12 mm Envelope windows can be placed either on the right or 1/4 page 8 mm left-hand side of the envelope. Envelopes 200 mm x 130 mm Leeway is 10 mm for changes and additions required allowed Logo clearance zone C5 12 mm by law or national standards. (i.e., if logo and address The minimum clearance zone around the logo is defined C4 14 mm are not allowed on the bottom because of postal regu- by the half the height of the logo, as illustrated. This 220 mm x 310 mm lations, they mm be moved to the upper left corner. The 14 can prevents the logo from becoming lost or crowded. See 352 mm x 262 mm 14 mm only acceptable location for the slogan is at the bottom special rule for sub brand placement. left, so if it is not allowed, delete it.) C5 (229 mm x 162TA graphic identity manual | Version 1.4, January 2008 mm) 3 Logotype: 12 mm Slogan: 5 mm 15 mm 15 mm 16 mm TA graphic identity manual | Version 1.4, January 2008 5 Tour & Andersson AB SE-524 80 Ljung, Sweden 16 mm 4 mm Company name: Vista Sans OT Medium 8/11 pt Address: Vista Sans OT LIght 8/11 pt TA graphic identity manual | Version 1.4, January 2008 18
  8. 8. Inner and Outer Packaging Jillian Kurtz Tour and Andersson AB Ljung, Sweden ������������������������������������������������������� New packaging was needed company-wide to match the other graphics in the new TA branding. The design needed to translate to over 50 different shape and size variations.
  9. 9. Corporate Identity Jillian Kurtz CoorsTek Colorado, U.S.A. We based the branding on a newly developed secondary logo elements, redesigning the dissimilar company literature to be a cohesive package. Magazine Ad Sales Sheet SILICON CARBIDE www.coorstek.com
  10. 10. Corporate Identity Jillian Kurtz CoorsTek Colorado, U.S.A. Created many three-part direct mail campaigns to promote specific CoorsTek offerings; sent to a mail lists from well-respected trade magazines.
  11. 11. Corporate Identity Jillian Kurtz CoorsTek Colorado, U.S.A. The branding also had to be translated across many mediums, including the trade show booths. I worked with an exhibition company to pick the materials and booth design, then I worked on the graphics for the different shows. 20’ x 20’ Booth 10’ x 20’ Booth
  12. 12. Corporate Identity Jillian Kurtz CoorsTek Colorado, U.S.A. Graphics for CoorsTek delivery trucks that also served the purpose of being “moving billboards” around trade show sites..
  13. 13. Holiday Open House Jillian Kurtz KPMG LLP Texas, U.S.A. Invitation and collateral for an international-themed open house. The target audience for this collateral was the children of the KPMG employees. Invitation was accordion-folded, then wrapped up in twine and sent out like a package.
  14. 14. Executive Women’s Spa Day Jillian Kurtz KPMG LLP Texas, U.S.A. Goal for these event materials was for them to feel elegant and fresh, while staying within the established KPMG branding guidelines. Final size of invitation was A7, accordion-folded. Inform Indulge The women partners of KPMG invite you to close Invigorate Phenomenal the door on distractions, Your phenomenal day begins with ferent functional roles, including Women take time off from your day, an indulgent breakfast at 8:30 a.m. business development and mar- and join a phenomenal group When you enter the hotel lobby, keting, operations, finance, Phenomenal of Dallas-Fort Worth women look for our tour guides who will strategic planning, information executives for a phenomenal Event day of information, indul- guide you to our room. systems and human resources, and has served on the board of September 30, 2005 gence, and invigoration at Our CPE session will inform and directors for a number of firms our annual stimulate your mind with an and organizations. update from Katherine Breaks, Executive Women’s KPMG senior manager, If you’ve ever wondered how to Seminar and Spa Retreat Washington National Tax practice, leverage your executive expertise Friday, September 30, 2005 on current legislative matters. to gain a higher C-level position, KPMG LLP Terry Iannaconi, KPMG audit part- how to continue to move upward Gaylord Texan Resort ner, will discuss recent develop- and break through the glass ceil- Grapevine, Texas ments involving financial report- ing, or how to secure a place on ing and regulatory matters includ- the board of directors, Matrice We hope that you will be ing FASB, SEC, and PCAOB activ- will provide candid insight and able to join us. ities. answers. RSVP by September 8, 2005. At noon, you’ll adjourn to a won- After lunch you’re off to the If you are able to join us, derful luncheon with keynote renowned Gaylord Texan Relache please return the enclosed speaker Matrice Ellis-Kirk. Spa for an afternoon of pure reply card and indicate your Matrice is a partner with Heidrick indulgence and invigoration. spa treatment selections. and Struggles, an international At 4:30 p.m., a champagne and recruiting firm. hors d’oeuvres reception will be Matrice has experience across the perfect ending to a phenome- multiple industries involving dif- nal day. Invitation is non-transferable Complimentary valet parking CPE credit available Maps to event and room reservation information on back To the Gaylord Texan, Grapevine, Texas Gaylord Texan Hotel Map Should you choose to stay Friday night, September 30, at the Gaylord Texan, the hotel will provide our guests with a special rate. Please call 1-866-782-7897 to make your reservation. The KPMG group code is C-KPD05. © 2005 KPMG LLP the U.S. member firm of KPMG International, a Swiss cooperative. All rights reserved. Printed in the U.S.A. 12954DAL ,
  15. 15. Filterfresh Proposal Jillian Kurtz Partners National Real Estate Texas, U.S.A. Client wanted me to develop a crisp but fun proposal to present to prospective client in the beverage industry. 6 The Right People All of our work with Filterfresh will be founded on a Bianca Laughlin, Director of Lease Administration, thorough understanding of your priorities, fully informed oversees lease-administration/accounts payable by knowledge of the business issues faced by the functions for Partners National clients. Her other consumer markets industry. Partners National’s service responsibilities include tracking, management and delivery is built around a team that has the solid payment of all rent payments, operating expenses, real experience needed to understand your business, and estate taxes and insurance for the firm’s clients. knows what it means to deliver service to meet your special needs. Frank Wood, Senior Account Manager, is responsible for the development of corporate real estate services for Craig Jones, President, will serve as the lead service his clients throughout North America. Frank brings with executive. Craig has more than 20 years of real estate him 7 years of real estate experience and a thorough experience and will be responsible for the overall quality understanding of lease documentation, market of the services we will provide Filterfresh. Craig has underwriting, financial analysis and negotiation recently represented and managed accounts for techniques. Frank will serve as Filterfresh’s specialty companies such as McDATA, UPS, Northwestern resource. Mutual, Alltel, Acxiom, TXU, Staffmark, and Norton Lilly International throughout North America and the U.K. Our Team is the Right Match for Filterfresh Carson Jones, Senior Account Manager, has extensive The quality of the Partners National Real Estate team experience providing real estate services to clients in the that has been selected to serve Filterfresh is the clearest consumer markets industry. Carson specializes in demonstration of our commitment to you. Selected for underwriting markets for clients on a national and local their extensive experience and ability to meet your level. He has built a strong foundation in the business corporate goals, your team members have a and will serve as Filterfresh’s day-to-day contact. tremendous amount of relevant experience—experience we will leverage to provide you with efficient and Kane Dossett, in his role as CEO, will be responsible effective real estate services. for ensuring that Partners National’s services are delivered professionally and with the quality service that Filterfresh deserves. 1 Proposal to Serve Filterfresh Coffee Service, Inc. Your Team Committed to Delivering Service With Innovation Proposal to Serve Filterfresh Coffee Service, Inc. July 18, 2006

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