Social Networking & The Independent Consultant  Jill Hurst-Wahl Hurst Associates, Ltd. January 9, 2009 Copyright  ©  2009,...
<ul><li>This presentation is online at  http://tinyurl.com/7dtqhk   </li></ul>
<ul><li>How many potential clients will you touch today?  </li></ul><ul><li>How many people do you want to touch? </li></u...
Our Reality <ul><li>Fax    faster communication </li></ul><ul><li>Multiple day    instant </li></ul><ul><li>Two tools  ...
What is Hyper-Connected? <ul><li>Connected in multiple ways, e.g.: </li></ul><ul><ul><li>Face-to-face </li></ul></ul><ul><...
Pros  Cons <ul><li>Faster access </li></ul><ul><li>Quicker communication </li></ul><ul><li>Share info on-the-fly </li></ul...
CAUTION! <ul><li>Web 2.0 tools overlap in functionality. </li></ul><ul><li>What follows is a sample tools available. </li>...
Improving Communications
<ul><li>One-on-one </li></ul><ul><li>One-to-many </li></ul><ul><li>Skype </li></ul><ul><li>Twitter </li></ul><ul><li>Meebo...
 
 
Being Visible & Findable
<ul><li>LinkedIn </li></ul><ul><li>Facebook </li></ul><ul><li>Plaxo Pulse </li></ul><ul><li>Naymz </li></ul><ul><li>Blogs ...
 
 
 
1 – 9
92 - 100
Letting Your Expertise Show
<ul><li>SlideShare.net </li></ul><ul><li>Blogs – writing or commenting </li></ul><ul><li>Podcasts </li></ul><ul><ul><li>Ta...
 
 
Building Your Network
<ul><li>LinkedIn, Facebook, etc. </li></ul><ul><li>Twitter </li></ul><ul><li>FriendFeed </li></ul>
 
Anecdotal Evidence of Success
<ul><li>How success is defined is in the eye of the beholder </li></ul><ul><li>Success may not be earth-shattering, but in...
From My Colleagues <ul><li>Facebook: contact that resulted in a job offer </li></ul><ul><li>FriendFeed: quotes for org. ne...
Your Turn: Jump In!
Do Now… <ul><li>Create or update your LinkedIn profile </li></ul><ul><ul><li>Review your contacts, add more strong connect...
Do Later… <ul><li>Challenge yourself to learn additional tools to  connect ,  share  and  collaborate </li></ul><ul><ul><l...
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Social Networking & The Independent Consultant

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Online social tools are used by business professionals to connect themselves to colleagues and clients. This presentation will focus on the benefits of e-networking tools and on being hyper-connected, especially for consultants who often work solo. What are the pros and cons of e-networking? For example, how does being hyper-connected online aid in business development? What tools can open the right doors for you? What can you do immediately to put yourself within new online circles of influence?

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  • Online social tools are used by business professionals to connect themselves to colleagues and clients. This presentation will focus on the benefits of e-networking tools and on being hyper-connected, especially for consultants who often work solo. What are the pros and cons of e-networking? For example, how does being hyper-connected online aid in business development? What tools can open the right doors for you? What can you do immediately to put yourself within new online circles of influence?
  • Social Networking & The Independent Consultant

    1. 1. Social Networking & The Independent Consultant Jill Hurst-Wahl Hurst Associates, Ltd. January 9, 2009 Copyright © 2009, Hurst Associates, Ltd. All rights reserved .
    2. 2. <ul><li>This presentation is online at http://tinyurl.com/7dtqhk </li></ul>
    3. 3. <ul><li>How many potential clients will you touch today? </li></ul><ul><li>How many people do you want to touch? </li></ul><ul><li>What if you could reach more people? </li></ul><ul><ul><li>Easily </li></ul></ul><ul><ul><li>Free or low cost </li></ul></ul>
    4. 4. Our Reality <ul><li>Fax  faster communication </li></ul><ul><li>Multiple day  instant </li></ul><ul><li>Two tools  multiple tools </li></ul><ul><li>True mass communication </li></ul>
    5. 5. What is Hyper-Connected? <ul><li>Connected in multiple ways, e.g.: </li></ul><ul><ul><li>Face-to-face </li></ul></ul><ul><ul><li>Phone </li></ul></ul><ul><ul><li>Email </li></ul></ul><ul><ul><li>LinkedIn </li></ul></ul><ul><ul><li>Instant messenger </li></ul></ul><ul><ul><li>Twitter </li></ul></ul>
    6. 6. Pros Cons <ul><li>Faster access </li></ul><ul><li>Quicker communication </li></ul><ul><li>Share info on-the-fly </li></ul><ul><li>Building trust </li></ul><ul><li>Always networking </li></ul><ul><li>Stronger connections </li></ul><ul><li>Bigger knowledge-base </li></ul><ul><li>Assignments, offers, etc.! </li></ul><ul><li>Faster referrals </li></ul><ul><li>Not working alone </li></ul><ul><li>Support network </li></ul><ul><li>More tools to watch/use </li></ul><ul><li>Harder to disconnect </li></ul><ul><li>Info overload </li></ul><ul><li>Blurring of private & public </li></ul><ul><li>May create more weak connections </li></ul>
    7. 7. CAUTION! <ul><li>Web 2.0 tools overlap in functionality. </li></ul><ul><li>What follows is a sample tools available. </li></ul><ul><li>You may be a user of content, not a creator. </li></ul>
    8. 8. Improving Communications
    9. 9. <ul><li>One-on-one </li></ul><ul><li>One-to-many </li></ul><ul><li>Skype </li></ul><ul><li>Twitter </li></ul><ul><li>Meebo & Meebo Me </li></ul>
    10. 12. Being Visible & Findable
    11. 13. <ul><li>LinkedIn </li></ul><ul><li>Facebook </li></ul><ul><li>Plaxo Pulse </li></ul><ul><li>Naymz </li></ul><ul><li>Blogs </li></ul>
    12. 17. 1 – 9
    13. 18. 92 - 100
    14. 19. Letting Your Expertise Show
    15. 20. <ul><li>SlideShare.net </li></ul><ul><li>Blogs – writing or commenting </li></ul><ul><li>Podcasts </li></ul><ul><ul><li>TalkShoe </li></ul></ul>
    16. 23. Building Your Network
    17. 24. <ul><li>LinkedIn, Facebook, etc. </li></ul><ul><li>Twitter </li></ul><ul><li>FriendFeed </li></ul>
    18. 26. Anecdotal Evidence of Success
    19. 27. <ul><li>How success is defined is in the eye of the beholder </li></ul><ul><li>Success may not be earth-shattering, but incremental </li></ul>
    20. 28. From My Colleagues <ul><li>Facebook: contact that resulted in a job offer </li></ul><ul><li>FriendFeed: quotes for org. newsletter </li></ul><ul><li>Various: locate speakers for conferences </li></ul><ul><li>Twitter: recommendation for an assignment </li></ul><ul><li>LinkedIn: contact about possible job </li></ul><ul><li>Various: locate “lost” colleagues </li></ul><ul><li>LinkedIn: answer “who is this person?” </li></ul><ul><li>Various: find new associates </li></ul><ul><li>Various: provided a life-line </li></ul>
    21. 29. Your Turn: Jump In!
    22. 30. Do Now… <ul><li>Create or update your LinkedIn profile </li></ul><ul><ul><li>Review your contacts, add more strong connections and delete weak ones. </li></ul></ul><ul><li>Create a Twitter account </li></ul><ul><ul><li>Connect with other Central New Yorkers on twitter, http://tinyurl.com/5ubeet , as well as colleagues </li></ul></ul><ul><ul><li>Tweet about work, tips, ideas, etc. </li></ul></ul><ul><li>Get familiar with SlideShare.net </li></ul>
    23. 31. Do Later… <ul><li>Challenge yourself to learn additional tools to connect , share and collaborate </li></ul><ul><ul><li>If a tool doesn’t seem to have value to you (after you’ve given it a good whirl), then drop it. </li></ul></ul><ul><li>New tools and capabilities keep coming, so you’ll never be done learning </li></ul>
    24. 32. <ul><li>Jill Hurst-Wahl </li></ul><ul><li>[email_address] </li></ul><ul><li>Meebo & Skype: jill.hurst.wahl </li></ul><ul><li>www.HurstAssociates.com </li></ul><ul><li>www.Digitization101.com </li></ul><ul><li>www.eNetworking101.com </li></ul>

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